Super Mario 64 Audience in United States

Super Mario 64 logo

Super Mario 64 has an estimated audience of 334,122 people in United States. 35.5% are female, 64.5% are male, average age 30.6. Top regions: California, Texas, Florida. Top brand affinities: Zachary Levi, Super Mario World, SimCity, Battlefield 4, Atari.

The average Super Mario 64 fan in United States is 30.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Zachary Levi, Super Mario World, SimCity, with strongest over-indexing on Zachary Levi (96.7× the country average). Demographically, the Super Mario 64 audience skews more male with an average age of 30.6, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Super Mario 64 fans

Demographic split for Super Mario 64 audience in United States
MetricValue
Female35.5%
Male64.5%
Average age30.6
Estimated audience size334,122

Audience persona

The typical Super Mario 64 fan in United States is more male, around 30.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Zachary Levi.

Top regions in United States

Top regions ranked by reach for Super Mario 64 in United States
RegionReachAffinity
California40,4231.1×
Texas36,8871.28×
Florida25,0941.11×
New York18,2160.98×
Illinois11,4621.03×
Pennsylvania11,0330.98×
Georgia10,8991.06×
Ohio10,7881.05×
Virginia10,7851.33×
North Carolina10,5181.05×
New Jersey9,7621.15×
Washington8,8201.32×
Michigan8,5600.98×
Arizona7,3951.08×
Indiana6,7191.1×
Tennessee6,7021×
Maryland6,0411.05×
Massachusetts5,9140.9×
Missouri5,7331.06×
Kentucky5,3871.29×
South Carolina5,0421×
Wisconsin4,8870.97×
Alabama4,7511.02×
Oklahoma4,6601.26×
Colorado4,3890.83×
Louisiana4,2971×
Oregon4,1081.07×
Minnesota4,0990.86×
Nevada3,9181.21×
Utah3,5961.2×
Arkansas3,3171.2×
Connecticut3,2240.96×
Mississippi2,9731.08×
Kansas2,8861.1×
Iowa2,7991.02×
Idaho1,7771.06×
New Mexico1,7161.02×
West Virginia1,7121.1×
Nebraska1,4640.87×
New Hampshire1,3000.99×
Maine9590.8×
Hawaii9560.67×
Rhode Island9500.89×
Delaware7590.82×
Montana6990.75×
Alaska6320.88×
South Dakota5860.76×
North Dakota5600.82×
Washington, District of Columbia5360.53×
Vermont3910.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Super Mario 64 audience
BrandAffinityCategory
Zachary Levi96.7×Movies & TV
Super Mario World110.96×Games
SimCity72.44×Games
Battlefield 483.45×Games
Atari79.22×Games
Mario Kart36.34×Games
Capcom62.02×Games
Chris Evans (actor)19.06×Movies & TV
Collectible card game12.55×Games
Jack Black16.73×Movies & TV
Roblox11.44×Games
Minecraft11.66×Games
Super Mario Bros.16.86×Games
Lucy Liu22.67×Movies & TV
World of Warcraft10.38×Games
Anime and manga fandom7.5×Literature
Call of Duty9.26×Games
Need for Speed23.66×Games
MapleStory38.36×Games
Pokémon6.44×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Super Mario 64 audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.12
Early Adopter MentalityPOWER2.05
Family OrientationCONSERVATISM1.23
Social Media UsageJOY1.11
Luxury OrientationPREMIUM1.11
Convenience OrientationPREMIUM1.11

Worldwide distribution

Worldwide audience distribution share by country for Super Mario 64
CountryShare
United States27.0%
Italy7.2%
Japan6.2%

See Super Mario 64 audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Super Mario 64 have in United States?

Super Mario 64 has an estimated audience of 334,122 people in United States, concentrated in California and Texas.

What is the gender split and age of Super Mario 64 fans?

35.5% of Super Mario 64 fans are female, 64.5% are male, with an average age of 30.6 years.

Which brands do Super Mario 64 fans like most?

Super Mario 64 fans show strongest brand affinity for Zachary Levi (96.7×), Super Mario World (110.96×), and SimCity (72.44×) over the country average.

Where do Super Mario 64 fans live in United States?

Super Mario 64 fans in United States are most concentrated in California (reach 40,423), Texas (reach 36,887), and Florida (reach 25,094). These three regions account for the largest share of the active audience.

What other brands do Super Mario 64 fans also like?

Beyond Super Mario 64 itself, the audience over-indexes on Super Mario World (110.96×), SimCity (72.44×), Battlefield 4 (83.45×), and Atari (79.22×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Super Mario 64. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.