Rascasse Audience Intelligence

Tactical pants Audience in United States

A data profile of the people who buy, follow and care about Tactical pants in United States — modelled from more than twelve digital signal sources. Tactical pants has an estimated audience of 329,029 people in United States.

#13089among Topic in United States#1540in Fashion & Accessoires

The average Tactical pants fan in United States is 40.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Military service, Jeep Cherokee, Livemusic, with strongest over-indexing on Military service (56.82× the country average).

Demographically, the Tactical pants audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Patriotism, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tactical pants fan in United States is more male, around 40.3 years old, with strong Patriotism tendencies and a notable affinity for Military service.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tactical pants profile in United States.

Audience size
329K
in United States
Gender
14.3%♀
85.7% male
Age
40.3
average years
Country rank
#46076
Topic in United States
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tactical pants fans

14.3% are female, 85.7% are male, average age 40.3.

Fig. 02

Gender split

14.3%
Female
85.7%
Male
Demographic split for Tactical pants audience in United States
MetricValue
Female14.3%
Male85.7%
Average age40.3
Estimated audience size329,029
Fig. 03

Age distribution

Ø 40.3
average years
Age distribution of the Tactical pants audience in United States
Age bracketShare%
16-1919%
20-2917%
30-3918%
40-4923%
50+22%
Fig. 04

Worldwide distribution

34.2%

of the worldwide Tactical pants audience comes from United States.

Worldwide audience distribution share by country for Tactical pants
CountryShare
United States34.2%
Thailand15.5%
Indonesia9.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tactical pants audience in United States is strongest.

Fig. 05

Top regions by affinity

Tactical pants fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~3K1.60×
02Hawaii~2K1.33×
03Idaho~2K1.28×
04Oklahoma~5K1.27×
05Nevada~4K1.27×
06Arizona~8K1.24×
07Tennessee~8K1.24×
08Alabama~6K1.22×
09West Virginia~2K1.22×
10Wyoming<1K1.21×
11Montana~1K1.18×
12Alaska<1K1.18×
13Texas~30K1.16×
14Arkansas~3K1.10×
15Mississippi~3K1.10×
16Virginia~9K1.09×
17Louisiana~5K1.09×
18Colorado~6K1.07×
19Kentucky~4K1.07×
20North Carolina~10K1.06×
21Kansas~3K1.06×
22Missouri~5K1.03×
23Utah~3K1.02×
24Indiana~6K1.01×
25California~40K1.00×
26South Dakota<1K0.98×
27South Carolina~5K0.97×
28Oregon~4K0.96×
29New Hampshire~1K0.94×
30North Dakota<1K0.94×
31Georgia~9K0.93×
32Nebraska~2K0.93×
33Maine~1K0.93×
34Delaware<1K0.92×
35Iowa~2K0.90×
36Washington~6K0.87×
37Pennsylvania~10K0.86×
38Ohio~9K0.85×
39Maryland~5K0.83×
40Washington, District of Columbia<1K0.82×
41Florida~20K0.81×
42Wisconsin~4K0.81×
43Illinois~9K0.79×
44Michigan~7K0.78×
45Rhode Island<1K0.78×
46Connecticut~2K0.75×
47New York~10K0.74×
48Minnesota~3K0.71×
49New Jersey~6K0.70×
50Massachusetts~4K0.63×
Fig. 06

Affinity by region

Affinity by region — Tactical pants, United States
0.63×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tactical pants audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tactical pants audience
#·InterestCategoryAffinity×
01BundeswehrPolitics & Society98.10×
02Military servicePolitics & Society56.82×
03Jeep CherokeeCars & Mobility30.59×
04Jeep CompassCars & Mobility21.53×
05Wrangler (jeans)Fashion & Accessoires9.98×
06SmartwatchTechnology & Electronics8.11×
07Public securityPolitics & Society7.95×
08Sustainable energyHome & Garden7.00×
09Self-defenseSports6.98×
10Jeep WranglerCars & Mobility6.70×
11Renewable energyBusiness & Career6.24×
12LivemusicMusic & Radio5.50×
13Solar energyHome & Garden5.49×
14Property finderHome & Garden4.85×
15FedExBusiness & Career4.54×
16EyewearFashion & Accessoires4.19×
17Advance Auto PartsCars & Mobility3.74×
18Vehicle insuranceCars & Mobility3.70×
19Mortgage loansBusiness & Career3.29×
20AutoZoneCars & Mobility2.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tactical pants audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tactical pants audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM63.70×
Luxury OrientationPREMIUM2.20×
Convenience OrientationPREMIUM2.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tactical pants audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.69×
CreativityOPEN0.73×
TraditionCONSERVATISM0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tactical pants have in United States?

Tactical pants has an estimated audience of 329,029 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tactical pants fans?

14.3% of Tactical pants fans are female, 85.7% are male, with an average age of 40.3 years.

03

Which brands do Tactical pants fans like most?

Tactical pants fans show strongest brand affinity for Military service (56.82×), Jeep Cherokee (30.59×), and Livemusic (5.5×) over the country average.

04

Where do Tactical pants fans live in United States?

Tactical pants fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Tactical pants fans also like?

Beyond Tactical pants itself, the audience over-indexes on Jeep Cherokee (30.59×), Livemusic (5.5×), Sustainable energy (7×), and Jeep Compass (21.53×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Tactical pants audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Tactical pants. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →