Tactical pants Audience in United States

Tactical pants has an estimated audience of 329,029 people in United States. 14.3% are female, 85.7% are male, average age 40.3. Top regions: Texas, California, Florida. Top brand affinities: Livemusic, Jeep Cherokee, Military service, Arc'teryx, Enterprise Rent-A-Car.

The average Tactical pants fan in United States is 40.3 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Livemusic, Jeep Cherokee, Military service, with strongest over-indexing on Livemusic (14.88× the country average). Demographically, the Tactical pants audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Patriotism, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Tactical pants fans

Demographic split for Tactical pants audience in United States
MetricValue
Female14.3%
Male85.7%
Average age40.3
Estimated audience size329,029

Audience persona

The typical Tactical pants fan in United States is more male, around 40.3 years old, with strong Patriotism tendencies and a notable affinity for Livemusic.

Top regions in United States

Top regions ranked by reach for Tactical pants in United States
RegionReachAffinity
Texas32,2111.14×
California31,7340.88×
Florida17,8830.8×
New York13,9370.76×
North Carolina11,7171.18×
Georgia10,7071.06×
Pennsylvania10,3790.94×
Ohio9,1270.9×
Illinois9,0880.83×
Virginia8,3211.04×
Arizona8,2271.22×
Tennessee8,0721.22×
Michigan7,1760.83×
Indiana6,6441.11×
Washington6,2680.95×
Alabama5,8791.28×
New Jersey5,8660.7×
South Carolina5,6621.14×
Missouri5,6271.06×
Louisiana5,3871.27×
Colorado5,2641.02×
Maryland4,9530.88×
Kentucky4,8231.17×
Oklahoma4,5101.23×
Wisconsin4,3500.88×
Massachusetts3,9360.61×
Oregon3,6890.98×
Nevada3,5771.12×
Arkansas3,4551.27×
Mississippi3,4071.26×
Minnesota3,1640.67×
Utah3,0101.02×
Kansas2,5490.98×
Connecticut2,4480.74×
Iowa2,3970.88×
New Mexico2,2681.37×
West Virginia1,9901.3×
Idaho1,9481.18×
Nebraska1,5310.93×
Hawaii1,4511.03×
Montana1,1771.29×
New Hampshire1,1370.88×
Maine1,1180.95×
Alaska8611.22×
South Dakota7751.02×
Washington, District of Columbia6960.7×
Delaware6810.75×
Rhode Island6440.61×
Wyoming5581.14×
North Dakota5440.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tactical pants audience
BrandAffinityCategory
Livemusic14.88×Music & Radio
Jeep Cherokee53.57×Cars & Mobility
Military service33.93×Politics & Society
Arc'teryx13.38×Fashion & Accessoires
Enterprise Rent-A-Car6.01×Cars & Mobility
Property finder5.9×Home & Garden
Jeep Compass19.97×Cars & Mobility
Google Maps3.51×Internet & Social Media
CarGurus4.98×Cars & Mobility
Indeed.com3.32×Business & Career
Bundeswehr101.97×Politics & Society
AutoZone3.13×Cars & Mobility
Kia Sportage15.88×Cars & Mobility
Self-defense5.55×Sports
Wrangler (jeans)10.03×Fashion & Accessoires
Financial Times13.55×News
Hyundai Elantra14.56×Cars & Mobility
Call of Duty5.04×Games
Jeep Wrangler6.63×Cars & Mobility
Advance Auto Parts4.02×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tactical pants audience
TraitClusterScore
PatriotismCONSERVATISM51.31
Luxury OrientationPREMIUM2.58
Risk AppetiteTHRILL1.36
Family OrientationCONSERVATISM1.34
IndividualismJOY1.31
Need for SecurityCONSERVATISM1.27

Worldwide distribution

Worldwide audience distribution share by country for Tactical pants
CountryShare
United States34.3%
Thailand15.5%
Indonesia9.5%

See Tactical pants audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Tactical pants have in United States?

Tactical pants has an estimated audience of 329,029 people in United States, concentrated in Texas and California.

What is the gender split and age of Tactical pants fans?

14.3% of Tactical pants fans are female, 85.7% are male, with an average age of 40.3 years.

Which brands do Tactical pants fans like most?

Tactical pants fans show strongest brand affinity for Livemusic (14.88×), Jeep Cherokee (53.57×), and Military service (33.93×) over the country average.

Where do Tactical pants fans live in United States?

Tactical pants fans in United States are most concentrated in Texas (reach 32,211), California (reach 31,734), and Florida (reach 17,883). These three regions account for the largest share of the active audience.

What other brands do Tactical pants fans also like?

Beyond Tactical pants itself, the audience over-indexes on Jeep Cherokee (53.57×), Military service (33.93×), Arc'teryx (13.38×), and Enterprise Rent-A-Car (6.01×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tactical pants. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.