Rascasse Audience Intelligence

Tennis ball Audience in United States

A data profile of the people who buy, follow and care about Tennis ball in United States — modelled from more than twelve digital signal sources. Tennis ball has an estimated audience of 3,525,095 people in United States.

The average Tennis ball fan in United States is 40.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include US Open (tennis), The Championships, Wimbledon, Andy Murray, with strongest over-indexing on US Open (tennis) (17.33× the country average).

Demographically, the Tennis ball audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tennis ball fan in United States is balanced, around 40.0 years old, with strong Patriotism tendencies and a notable affinity for US Open (tennis).

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tennis ball profile in United States.

Audience size
3.5M
in United States
Gender
46.1%
53.9% male
Age
40.0
average years
Country rank
#8959
Topic in United States
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tennis ball fans

46.1% are female, 53.9% are male, average age 40.0.

Fig. 02

Gender split

46.1%
Female
53.9%
Male
Demographic split for Tennis ball audience in United States
MetricValue
Female46.1%
Male53.9%
Average age40.0
Estimated audience size3,525,095
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Tennis ball audience in United States
Age bracketShare%
16-1921%
20-2916%
30-3917%
40-4921%
50+24%
Fig. 04

Worldwide distribution

17.5%

of the worldwide Tennis ball audience comes from United States.

Worldwide audience distribution share by country for Tennis ball
CountryShare
United States17.5%
Italy10.0%
Japan7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tennis ball audience in United States is strongest.

Fig. 05

Top regions by affinity

Tennis ball fans by region: top regions in United States
#RegionReachAffinity×
01California~500K1.30×
02New Jersey~100K1.27×
03Texas~400K1.25×
04Connecticut~40K1.19×
05New York~200K1.17×
06Utah~40K1.17×
07Georgia~100K1.15×
08Washington~80K1.15×
09Oregon~50K1.15×
10Kansas~30K1.14×
11Pennsylvania~100K1.13×
12Illinois~100K1.13×
13Virginia~100K1.13×
14Nebraska~20K1.13×
15Massachusetts~80K1.12×
16North Carolina~100K1.11×
17Indiana~70K1.10×
18Minnesota~50K1.07×
19Rhode Island~10K1.06×
20Michigan~100K1.05×
21Hawaii~20K1.05×
22Wisconsin~60K1.04×
23Ohio~100K1.03×
24Maryland~60K1.02×
25Missouri~60K1.00×
26Mississippi~30K0.99×
27Kentucky~40K0.98×
28Idaho~20K0.97×
29South Carolina~50K0.96×
30Oklahoma~40K0.96×
31Washington, District of Columbia~10K0.96×
32Florida~200K0.95×
33Louisiana~40K0.95×
34North Dakota~7K0.95×
35New Hampshire~10K0.94×
36Alabama~50K0.93×
37Delaware~9K0.93×
38Tennessee~60K0.92×
39Arkansas~30K0.91×
40Iowa~30K0.91×
41Maine~10K0.91×
42South Dakota~7K0.90×
43Arizona~60K0.89×
44Colorado~50K0.89×
45Vermont~6K0.89×
46Nevada~30K0.86×
47West Virginia~10K0.84×
48Montana~8K0.82×
49New Mexico~10K0.77×
50Alaska~6K0.74×
Fig. 06

Affinity by region

Affinity by region — Tennis ball, United States
0.74×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tennis ball audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tennis ball audience
#·InterestCategoryAffinity×
01Andy MurraySports51.43×
02ATP World Tour Masters 1000Sports32.57×
03BabolatSports29.77×
04Rafael NadalSports23.78×
05Tennis ChannelSports23.60×
06Roland GarrosSports21.83×
07The Championships, WimbledonSports20.00×
08Roger FedererSports18.29×
09US Open (tennis)Sports17.33×
10Steffi GrafSports16.29×
11Maria SharapovaSports15.96×
12Alexander ZverevSports15.60×
13Australian OpenSports11.81×
14Davis CupSports10.47×
15Serena WilliamsSports8.79×
16BadmintonSports7.23×
17TennisSports3.57×
18Masters TournamentSports3.41×
19Planet FitnessSports2.89×
20FIFA World CupSports2.08×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tennis ball audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Tennis ball audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.74×
Community OrientationOPEN1.35×
TravellingTHRILL1.33×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Tennis ball audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.61×
DIY MentalityTHRILL0.81×
Pet OwnershipJOY0.83×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Tennis ball have in United States?

Tennis ball has an estimated audience of 3,525,095 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tennis ball fans?

46.1% of Tennis ball fans are female, 53.9% are male, with an average age of 40.0 years.

03

Which brands do Tennis ball fans like most?

Tennis ball fans show strongest brand affinity for US Open (tennis) (17.33×), The Championships, Wimbledon (20×), and Andy Murray (51.43×) over the country average.

04

Where do Tennis ball fans live in United States?

Tennis ball fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Tennis ball fans also like?

Beyond Tennis ball itself, the audience over-indexes on The Championships, Wimbledon (20×), Andy Murray (51.43×), Roland Garros (21.83×), and Tennis Channel (23.6×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tennis ball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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