The Five (TV program) Audience in United States
The Five (TV program) has an estimated audience of 715,509 people in United States. 45.2% are female, 54.8% are male, average age 48.5. Top regions: Florida, California, Texas. Top brand affinities: Finnair, New York Post, Drudge Report, DuckDuckGo, Capital One.
The average The Five (TV program) fan in United States is 48.5 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Finnair, New York Post, Drudge Report, with strongest over-indexing on Finnair (675× the country average). Demographically, the The Five (TV program) audience skews balanced with an average age of 48.5, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel · Subtype: Mystery
Demographics of The Five (TV program) fans
| Metric | Value |
|---|---|
| Female | 45.2% |
| Male | 54.8% |
| Average age | 48.5 |
| Estimated audience size | 715,509 |
Audience persona
The typical The Five (TV program) fan in United States is balanced, around 48.5 years old, with strong Patriotism tendencies and a notable affinity for Finnair.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 54,609 | 1.13× |
| California | 50,836 | 0.65× |
| Texas | 50,722 | 0.82× |
| New York | 33,031 | 0.83× |
| Pennsylvania | 28,661 | 1.19× |
| Ohio | 25,569 | 1.16× |
| North Carolina | 23,106 | 1.07× |
| Georgia | 20,865 | 0.95× |
| Michigan | 20,609 | 1.1× |
| Illinois | 20,565 | 0.86× |
| New Jersey | 19,182 | 1.05× |
| Virginia | 15,490 | 0.89× |
| Wisconsin | 15,191 | 1.41× |
| Arizona | 14,787 | 1.01× |
| Tennessee | 14,418 | 1× |
| Indiana | 13,520 | 1.03× |
| South Carolina | 11,609 | 1.08× |
| Alabama | 11,539 | 1.15× |
| Missouri | 11,455 | 0.99× |
| Washington | 11,421 | 0.8× |
| Massachusetts | 11,223 | 0.8× |
| Colorado | 10,883 | 0.97× |
| Minnesota | 10,770 | 1.05× |
| Louisiana | 9,625 | 1.04× |
| Maryland | 8,978 | 0.73× |
| Kentucky | 8,656 | 0.96× |
| Connecticut | 8,007 | 1.12× |
| Oklahoma | 7,802 | 0.98× |
| Iowa | 7,439 | 1.26× |
| Oregon | 7,332 | 0.89× |
| Kansas | 6,456 | 1.14× |
| Arkansas | 6,318 | 1.07× |
| Mississippi | 5,663 | 0.96× |
| Nevada | 5,483 | 0.79× |
| Utah | 5,305 | 0.83× |
| Idaho | 4,941 | 1.38× |
| Maine | 3,580 | 1.4× |
| Montana | 3,564 | 1.8× |
| Nebraska | 3,415 | 0.95× |
| West Virginia | 3,403 | 1.02× |
| New Hampshire | 2,836 | 1.01× |
| Hawaii | 2,305 | 0.75× |
| New Mexico | 2,244 | 0.63× |
| Delaware | 1,978 | 1× |
| Rhode Island | 1,948 | 0.86× |
| Wyoming | 1,591 | 1.5× |
| Alaska | 1,462 | 0.96× |
| South Dakota | 1,333 | 0.81× |
| Washington, District of Columbia | 1,299 | 0.6× |
| North Dakota | 1,177 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finnair | 675× | Travel & Leisure |
| New York Post | 56.68× | News |
| Drudge Report | 23.99× | Sports |
| DuckDuckGo | 18.49× | Internet & Social Media |
| Capital One | 7.1× | Business & Career |
| Clint Eastwood | 15.66× | Movies & TV |
| Telegram | 21.24× | Internet & Social Media |
| Fox News Channel | 4.72× | Movies & TV |
| Matthew McConaughey | 11.82× | Movies & TV |
| Firefox | 21.11× | Internet & Social Media |
| Boeing | 20.38× | Cars & Mobility |
| PSV Eindhoven | 39.62× | Sports |
| AccuWeather | 6.73× | Home & Garden |
| John Wayne | 15.32× | Movies & TV |
| Diane Keaton | 5.84× | Movies & TV |
| LastPass | 19.64× | Technology & Electronics |
| Aston Villa F.C. | 20× | Sports |
| Michael Douglas | 11.21× | Movies & TV |
| Politico | 7.51× | Politics & Society |
| Google News | 4.64× | News |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.01 |
| Need for Security | CONSERVATISM | 1.5 |
| Individualism | JOY | 1.45 |
| Spirituality | BALANCE | 1.38 |
| Tradition | CONSERVATISM | 1.34 |
| Early Adopter Mentality | POWER | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 69.0% |
| Japan | 3.5% |
| United Kingdom | 2.5% |
See The Five (TV program) audiences in other countries
More Mystery audiences in United States
- Sherlock Holmes (1984 TV series) (1,487,287)
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- Murder Mysteries (734,824)
- And Then There Were None (669,982)
- Murdoch Mysteries (613,354)
Frequently asked questions
How many fans does The Five (TV program) have in United States?
The Five (TV program) has an estimated audience of 715,509 people in United States, concentrated in Florida and California.
What is the gender split and age of The Five (TV program) fans?
45.2% of The Five (TV program) fans are female, 54.8% are male, with an average age of 48.5 years.
Which brands do The Five (TV program) fans like most?
The Five (TV program) fans show strongest brand affinity for Finnair (675×), New York Post (56.68×), and Drudge Report (23.99×) over the country average.
Where do The Five (TV program) fans live in United States?
The Five (TV program) fans in United States are most concentrated in Florida (reach 54,609), California (reach 50,836), and Texas (reach 50,722). These three regions account for the largest share of the active audience.
What other brands do The Five (TV program) fans also like?
Beyond The Five (TV program) itself, the audience over-indexes on New York Post (56.68×), Drudge Report (23.99×), DuckDuckGo (18.49×), and Capital One (7.1×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for The Five (TV program). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.