The Hunger Games: Mockingjay – Part 1 Audience in United States

The Hunger Games: Mockingjay – Part 1 has an estimated audience of 686,196 people in United States. 49.0% are female, 51.0% are male, average age 40.2. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Lulu 黃路梓茵, Urban Outfitters, Google Photos, Combat sport.
The average The Hunger Games: Mockingjay – Part 1 fan in United States is 40.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Lulu 黃路梓茵, Urban Outfitters, with strongest over-indexing on Dog breed (1.66× the country average). Demographically, the The Hunger Games: Mockingjay – Part 1 audience skews balanced with an average age of 40.2, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action
Demographics of The Hunger Games: Mockingjay – Part 1 fans
| Metric | Value |
|---|---|
| Female | 49.0% |
| Male | 51.0% |
| Average age | 40.2 |
| Estimated audience size | 686,196 |
Audience persona
The typical The Hunger Games: Mockingjay – Part 1 fan in United States is balanced, around 40.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Dog breed.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 75,754 | 1× |
| Texas | 66,885 | 1.13× |
| Florida | 40,303 | 0.87× |
| New York | 31,749 | 0.83× |
| Illinois | 22,800 | 1× |
| Ohio | 22,247 | 1.05× |
| Pennsylvania | 21,759 | 0.94× |
| Georgia | 21,106 | 1× |
| North Carolina | 20,990 | 1.02× |
| Michigan | 18,138 | 1.01× |
| Virginia | 15,386 | 0.92× |
| Tennessee | 15,125 | 1.1× |
| Indiana | 14,942 | 1.19× |
| Arizona | 14,247 | 1.02× |
| New Jersey | 13,814 | 0.79× |
| Washington | 13,360 | 0.97× |
| Missouri | 12,395 | 1.12× |
| Colorado | 11,795 | 1.09× |
| Massachusetts | 11,621 | 0.86× |
| South Carolina | 10,851 | 1.05× |
| Wisconsin | 10,692 | 1.04× |
| Oklahoma | 10,061 | 1.32× |
| Minnesota | 10,028 | 1.02× |
| Maryland | 9,760 | 0.83× |
| Kentucky | 9,751 | 1.13× |
| Alabama | 9,629 | 1× |
| Louisiana | 8,908 | 1.01× |
| Utah | 8,773 | 1.43× |
| Oregon | 8,206 | 1.04× |
| Kansas | 6,687 | 1.24× |
| Arkansas | 6,537 | 1.16× |
| Iowa | 6,408 | 1.13× |
| Nevada | 6,375 | 0.96× |
| Connecticut | 5,878 | 0.85× |
| Mississippi | 5,797 | 1.03× |
| Idaho | 4,192 | 1.22× |
| Nebraska | 3,662 | 1.06× |
| West Virginia | 3,631 | 1.14× |
| New Mexico | 3,562 | 1.04× |
| New Hampshire | 2,346 | 0.87× |
| Hawaii | 2,225 | 0.75× |
| Maine | 2,094 | 0.85× |
| Montana | 1,882 | 0.99× |
| Rhode Island | 1,703 | 0.78× |
| South Dakota | 1,588 | 1× |
| Delaware | 1,557 | 0.82× |
| North Dakota | 1,377 | 0.98× |
| Washington, District of Columbia | 1,349 | 0.65× |
| Alaska | 1,320 | 0.9× |
| Wyoming | 1,034 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 1.66× | Pets & Animals |
| Lulu 黃路梓茵 | 3.16× | Movies & TV |
| Urban Outfitters | 2.18× | Shopping |
| Google Photos | 2.56× | Technology & Electronics |
| Combat sport | 1.52× | Sports |
| Israel | 1.86× | Travel & Leisure |
| Bank account | 2.05× | Business & Career |
| Goop | 4.06× | Internet & Social Media |
| Nebraska Cornhuskers football | 2.73× | Sports |
| Jezebel (film) | 5.18× | Movies & TV |
| Home staging | 3.9× | Home & Garden |
| Jesse Plemons | 2.55× | Movies & TV |
| Natural rubber | 1.53× | Cars & Mobility |
| Monogram | 2.71× | Home & Garden |
| Grinch | 2.81× | Movies & TV |
| Vocal harmony | 2.72× | Music & Radio |
| Glossier | 3.21× | Beauty & Wellness |
| Wok | 3.5× | Food & Beverages |
| UK garage | 2.74× | Music & Radio |
| Grammarly | 2.32× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.84 |
| Patriotism | CONSERVATISM | 1.67 |
| Tradition | CONSERVATISM | 1.61 |
| Urban Lifestyle | OPEN | 1.58 |
| Extroversion | THRILL | 1.46 |
| Early Adopter Mentality | POWER | 1.39 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 46.4% |
| United Kingdom | 10.7% |
| Canada | 6.5% |
See The Hunger Games: Mockingjay – Part 1 audiences in other countries
- The Hunger Games: Mockingjay – Part 1 — Germany
- The Hunger Games: Mockingjay – Part 1 — United Kingdom
- The Hunger Games: Mockingjay – Part 1 — France
- The Hunger Games: Mockingjay – Part 1 — Italy
- The Hunger Games: Mockingjay – Part 1 — Spain
- The Hunger Games: Mockingjay – Part 1 — Brazil
- The Hunger Games: Mockingjay – Part 1 — Japan
- The Hunger Games: Mockingjay – Part 1 — South Korea
- The Hunger Games: Mockingjay – Part 1 — India
More Action audiences in United States
- Harry Potter (76,449,631)
- Godzilla (35,424,405)
- Frontier (14,633,218)
- Volcano (1997 film) (10,068,956)
- Mission: Impossible (film series) (9,743,226)
Frequently asked questions
How many fans does The Hunger Games: Mockingjay – Part 1 have in United States?
The Hunger Games: Mockingjay – Part 1 has an estimated audience of 686,196 people in United States, concentrated in California and Texas.
What is the gender split and age of The Hunger Games: Mockingjay – Part 1 fans?
49.0% of The Hunger Games: Mockingjay – Part 1 fans are female, 51.0% are male, with an average age of 40.2 years.
Which brands do The Hunger Games: Mockingjay – Part 1 fans like most?
The Hunger Games: Mockingjay – Part 1 fans show strongest brand affinity for Dog breed (1.66×), Lulu 黃路梓茵 (3.16×), and Urban Outfitters (2.18×) over the country average.
Where do The Hunger Games: Mockingjay – Part 1 fans live in United States?
The Hunger Games: Mockingjay – Part 1 fans in United States are most concentrated in California (reach 75,754), Texas (reach 66,885), and Florida (reach 40,303). These three regions account for the largest share of the active audience.
What other brands do The Hunger Games: Mockingjay – Part 1 fans also like?
Beyond The Hunger Games: Mockingjay – Part 1 itself, the audience over-indexes on Lulu 黃路梓茵 (3.16×), Urban Outfitters (2.18×), Google Photos (2.56×), and Combat sport (1.52×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for The Hunger Games: Mockingjay – Part 1. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.