The Maxx Audience in United States
The Maxx has an estimated audience of 374,445 people in United States. 40.1% are female, 59.9% are male, average age 27.4. Top regions: Texas, California, Florida. Top brand affinities: American's Got Talent, Trane, Crime lab, Gujarati literature, Faf du Plessis.
The average The Maxx fan in United States is 27.4 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include American's Got Talent, Trane, Crime lab, with strongest over-indexing on American's Got Talent (7.69× the country average). Demographically, the The Maxx audience skews more male with an average age of 27.4, and over-indexes on personality traits such as Sports Activity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 12 brand affinities and 50 regions tracked by Rascasse.
Category: Literature · Type: Book / Manga / Comic · Subtype: Comics
Demographics of The Maxx fans
| Metric | Value |
|---|---|
| Female | 40.1% |
| Male | 59.9% |
| Average age | 27.4 |
| Estimated audience size | 374,445 |
Audience persona
The typical The Maxx fan in United States is more male, around 27.4 years old, with strong Sports Activity tendencies and a notable affinity for American's Got Talent.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 53,197 | 1.65× |
| California | 46,993 | 1.14× |
| Florida | 24,004 | 0.95× |
| New York | 19,348 | 0.92× |
| Illinois | 13,272 | 1.06× |
| Pennsylvania | 12,571 | 1× |
| Georgia | 12,092 | 1.05× |
| North Carolina | 11,510 | 1.02× |
| Ohio | 11,297 | 0.98× |
| Arizona | 9,943 | 1.3× |
| Michigan | 9,501 | 0.97× |
| Washington | 8,639 | 1.15× |
| Virginia | 8,433 | 0.92× |
| New Jersey | 8,301 | 0.87× |
| Tennessee | 7,469 | 0.99× |
| Indiana | 6,935 | 1.01× |
| Massachusetts | 6,789 | 0.92× |
| Colorado | 6,467 | 1.1× |
| Maryland | 6,058 | 0.94× |
| Missouri | 5,954 | 0.99× |
| Oregon | 5,740 | 1.34× |
| Oklahoma | 5,649 | 1.36× |
| Kentucky | 5,343 | 1.14× |
| Louisiana | 5,282 | 1.09× |
| South Carolina | 5,275 | 0.94× |
| Wisconsin | 4,903 | 0.87× |
| Alabama | 4,857 | 0.93× |
| Minnesota | 4,799 | 0.89× |
| Nevada | 4,067 | 1.12× |
| Connecticut | 3,867 | 1.03× |
| Kansas | 3,108 | 1.05× |
| Arkansas | 2,993 | 0.97× |
| Iowa | 2,950 | 0.96× |
| Utah | 2,911 | 0.87× |
| Mississippi | 2,826 | 0.92× |
| Nebraska | 2,534 | 1.35× |
| New Mexico | 2,400 | 1.28× |
| West Virginia | 1,779 | 1.02× |
| Idaho | 1,698 | 0.9× |
| New Hampshire | 1,343 | 0.91× |
| Hawaii | 1,253 | 0.78× |
| Rhode Island | 1,202 | 1.01× |
| Maine | 1,118 | 0.83× |
| Montana | 885 | 0.85× |
| Alaska | 865 | 1.08× |
| Delaware | 799 | 0.77× |
| Washington, District of Columbia | 723 | 0.64× |
| South Dakota | 668 | 0.77× |
| North Dakota | 575 | 0.75× |
| Vermont | 515 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| American's Got Talent | 7.69× | Movies & TV |
| Trane | 1.61× | Home & Garden |
| Crime lab | 10.91× | Politics & Society |
| Gujarati literature | 1.57× | Literature |
| Faf du Plessis | 1.67× | Sports |
| GO HABS GO | 1.64× | Sports |
| Prabh Gill | 2.97× | Music & Radio |
| alejandro fantino | 2.33× | Movies & TV |
| École supérieure d'études cinématographiques | 1.77× | Business & Career |
| John Hegley | 1.78× | Literature |
| Ereğli, Konya | 2.75× | Travel & Leisure |
| Mickey Gilley's Personal Update Page | 2.92× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.13 |
| Luxury Orientation | PREMIUM | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 55.7% |
| Brazil | 10.4% |
| Mexico | 5.7% |
See The Maxx audiences in other countries
More Comics audiences in United States
- Fantastic Four (12,054,035)
- Naruto (6,907,419)
- Peanuts (3,146,348)
- Legends (comics) (2,744,718)
- Civil War (comics) (2,492,653)
Frequently asked questions
How many fans does The Maxx have in United States?
The Maxx has an estimated audience of 374,445 people in United States, concentrated in Texas and California.
What is the gender split and age of The Maxx fans?
40.1% of The Maxx fans are female, 59.9% are male, with an average age of 27.4 years.
Which brands do The Maxx fans like most?
The Maxx fans show strongest brand affinity for American's Got Talent (7.69×), Trane (1.61×), and Crime lab (10.91×) over the country average.
Where do The Maxx fans live in United States?
The Maxx fans in United States are most concentrated in Texas (reach 53,197), California (reach 46,993), and Florida (reach 24,004). These three regions account for the largest share of the active audience.
What other brands do The Maxx fans also like?
Beyond The Maxx itself, the audience over-indexes on Trane (1.61×), Crime lab (10.91×), Gujarati literature (1.57×), and Faf du Plessis (1.67×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for The Maxx. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.