The Order Audience in United States

The Order logo

The Order has an estimated audience of 887,233 people in United States. 55.9% are female, 44.1% are male, average age 37.2. Top regions: California, Texas, Florida. Top brand affinities: Jaws, Zacky Vengeance, Grace Slick, Grinch, Goop.

The average The Order fan in United States is 37.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jaws, Zacky Vengeance, Grace Slick, with strongest over-indexing on Jaws (155× the country average). Demographically, the The Order audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Extroversion, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of The Order fans

Demographic split for The Order audience in United States
MetricValue
Female55.9%
Male44.1%
Average age37.2
Estimated audience size887,233

Audience persona

The typical The Order fan in United States is more female, around 37.2 years old, with strong Extroversion tendencies and a notable affinity for Jaws.

Top regions in United States

Top regions ranked by reach for The Order in United States
RegionReachAffinity
California118,6791.22×
Texas79,6631.04×
Florida57,4290.96×
New York56,3201.14×
Illinois36,2671.23×
New Jersey32,5781.44×
Washington31,5611.77×
Pennsylvania28,9930.97×
Georgia27,0740.99×
North Carolina25,4390.95×
Ohio25,3630.93×
Virginia22,5271.04×
Michigan22,4980.97×
Massachusetts20,1771.15×
Colorado19,5931.4×
Tennessee17,6840.99×
Maryland16,0991.06×
Oregon16,0331.58×
Missouri15,9211.11×
Indiana14,9360.92×
Minnesota13,7921.08×
Wisconsin13,0480.98×
Arizona12,6060.7×
South Carolina12,0330.9×
Kentucky10,6480.96×
Connecticut9,7591.1×
Louisiana9,4620.83×
Oklahoma9,2540.94×
Utah8,0271.01×
Nevada7,9360.92×
Kansas6,7710.97×
Arkansas6,3760.87×
Iowa6,0750.83×
Idaho6,0331.36×
Alabama5,8330.47×
Mississippi5,6350.77×
Nebraska4,0650.91×
New Mexico3,7930.85×
Washington, District of Columbia3,4671.3×
West Virginia3,3280.81×
New Hampshire3,3180.95×
Hawaii3,2550.85×
Maine3,0060.95×
Montana2,9881.21×
Rhode Island2,8771.02×
Delaware2,1080.86×
Vermont1,5821.02×
South Dakota1,4330.7×
North Dakota1,2570.69×
Wyoming1,0570.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Order audience
BrandAffinityCategory
Jaws155×Movies & TV
Zacky Vengeance55.13×Music & Radio
Grace Slick15.64×Music & Radio
Grinch6.63×Movies & TV
Goop7.88×Internet & Social Media
Dog breed1.73×Pets & Animals
Elsword23.46×Games
Home Bargains15.77×Shopping
Vocal harmony5.83×Music & Radio
Harlow14.25×Travel & Leisure
Historic site4.52×Arts & Culture
Mathcore8.25×Music & Radio
Governor of Michigan7.42×Politics & Society
Throne of Glass7.31×Literature
College of the Holy Cross14.84×Business & Career
Wok6.02×Food & Beverages
Google Photos2.27×Technology & Electronics
Personalised Gifts3.72×Home & Garden
Fairy godmother6.21×Literature
Wikia2.74×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Order audience
TraitClusterScore
ExtroversionTHRILL1.59
Luxury OrientationPREMIUM1.49
TraditionCONSERVATISM1.4
LGBTQ+ IdentityOPEN1.2
MindfulnessBALANCE1.19
Risk AppetiteTHRILL1.16

Worldwide distribution

Worldwide audience distribution share by country for The Order
CountryShare
United States31.7%
United Kingdom6.7%
Germany6.3%

See The Order audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does The Order have in United States?

The Order has an estimated audience of 887,233 people in United States, concentrated in California and Texas.

What is the gender split and age of The Order fans?

55.9% of The Order fans are female, 44.1% are male, with an average age of 37.2 years.

Which brands do The Order fans like most?

The Order fans show strongest brand affinity for Jaws (155×), Zacky Vengeance (55.13×), and Grace Slick (15.64×) over the country average.

Where do The Order fans live in United States?

The Order fans in United States are most concentrated in California (reach 118,679), Texas (reach 79,663), and Florida (reach 57,429). These three regions account for the largest share of the active audience.

What other brands do The Order fans also like?

Beyond The Order itself, the audience over-indexes on Zacky Vengeance (55.13×), Grace Slick (15.64×), Grinch (6.63×), and Goop (7.88×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Order. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.