Rascasse Audience Intelligence

Tijuana International Airport Audience in United States

A data profile of the people who buy, follow and care about Tijuana International Airport in United States — modelled from more than twelve digital signal sources. Tijuana International Airport has an estimated audience of 305,363 people in United States.

#45among Airport in United States#5678among POI in United States#4002in Travel & Leisure

The average Tijuana International Airport fan in United States is 36.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Low-cost carrier, San Diego Padres, Milwaukee Brewers, with strongest over-indexing on Low-cost carrier (82.86× the country average).

Demographically, the Tijuana International Airport audience skews more female with an average age of 36.7, and over-indexes on personality traits such as Travelling, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tijuana International Airport fan in United States is more female, around 36.7 years old, with strong Travelling tendencies and a notable affinity for Low-cost carrier.

Category: Travel & Leisure · Type: POI · Subtype: Airport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tijuana International Airport profile in United States.

Audience size
305K
in United States
Gender
63.1%♀
36.9% male
Age
36.7
average years
Country rank
#47925
POI in United States
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tijuana International Airport fans

63.1% are female, 36.9% are male, average age 36.7.

Fig. 02

Gender split

63.1%
Female
36.9%
Male
Demographic split for Tijuana International Airport audience in United States
MetricValue
Female63.1%
Male36.9%
Average age36.7
Estimated audience size305,363
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Tijuana International Airport audience in United States
Age bracketShare%
16-1918%
20-2925%
30-3927%
40-4923%
50+8%
Fig. 04

Worldwide distribution

22.2%

of the worldwide Tijuana International Airport audience comes from United States.

Worldwide audience distribution share by country for Tijuana International Airport
CountryShare
Mexico73.5%
United States22.2%
Costa Rica4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tijuana International Airport audience in United States is strongest.

Fig. 05

Top regions by affinity

Tijuana International Airport fans by region: top regions in United States
#RegionReachAffinity×
01California~200K20.49×
02Nevada~6K1.89×
03Arizona~9K1.42×
04Washington~7K1.19×
05Oregon~4K1.15×
06Utah~3K1.12×
07Vermont<1K1.08×
08North Dakota<1K1.07×
09South Dakota<1K1.05×
10Alaska<1K1.02×
11Montana<1K1.01×
12Hawaii~1K0.98×
13Delaware<1K0.98×
14Idaho~1K0.97×
15Rhode Island<1K0.97×
16West Virginia~1K0.95×
17New Hampshire~1K0.95×
18Maine~1K0.95×
19Washington, District of Columbia<1K0.93×
20New Mexico~1K0.92×
21Nebraska~1K0.91×
22Mississippi~2K0.90×
23Arkansas~2K0.89×
24Kansas~2K0.88×
25Oklahoma~3K0.87×
26Iowa~2K0.87×
27Colorado~4K0.86×
28Louisiana~3K0.86×
29Kentucky~3K0.86×
30Alabama~4K0.85×
31Connecticut~3K0.85×
32South Carolina~4K0.83×
33Missouri~4K0.82×
34Wisconsin~4K0.80×
35Tennessee~5K0.79×
36Indiana~4K0.79×
37Minnesota~3K0.78×
38Maryland~4K0.76×
39Massachusetts~4K0.73×
40Ohio~7K0.71×
41Michigan~6K0.71×
42Virginia~5K0.70×
43Illinois~7K0.69×
44North Carolina~6K0.69×
45New Jersey~5K0.69×
46Pennsylvania~7K0.67×
47Georgia~6K0.67×
48Texas~20K0.62×
49New York~10K0.58×
50Florida~10K0.56×
Fig. 06

Affinity by region

Affinity by region — Tijuana International Airport, United States
0.56×1.00×20.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tijuana International Airport audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tijuana International Airport audience
#·InterestCategoryAffinity×
01Low-cost carrierTravel & Leisure82.86×
02Real SociedadSports11.61×
03San Diego PadresSports10.67×
04FlixBusCars & Mobility8.25×
05Atlético MadridSports7.50×
06Los Angeles FCSports6.32×
07Milwaukee BrewersSports5.14×
08Table tennisSports5.04×
09Colorado RockiesSports4.92×
10AirlineTravel & Leisure4.00×
11Pittsburgh PiratesSports3.73×
12Non-alcoholic beverageFood & Beverages2.97×
13Detroit TigersSports2.91×
14Street foodFood & Beverages2.74×
15FC BarcelonaSports2.47×
16Real Madrid C.F.Sports2.35×
17Sports clubSports2.31×
18Public transportCars & Mobility2.16×
19Air travelTravel & Leisure1.81×
20CVS PharmacyShopping1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tijuana International Airport audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tijuana International Airport audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.84×
Urban LifestyleOPEN1.68×
Price SensitivityPREMIUM1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tijuana International Airport audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.57×
MindfulnessBALANCE0.60×
Community OrientationOPEN0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tijuana International Airport have in United States?

Tijuana International Airport has an estimated audience of 305,363 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tijuana International Airport fans?

63.1% of Tijuana International Airport fans are female, 36.9% are male, with an average age of 36.7 years.

03

Which brands do Tijuana International Airport fans like most?

Tijuana International Airport fans show strongest brand affinity for Low-cost carrier (82.86×), San Diego Padres (10.67×), and Milwaukee Brewers (5.14×) over the country average.

04

Where do Tijuana International Airport fans live in United States?

Tijuana International Airport fans in United States are most concentrated in California (reach ~200K), Texas (reach ~20K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Tijuana International Airport fans also like?

Beyond Tijuana International Airport itself, the audience over-indexes on San Diego Padres (10.67×), Milwaukee Brewers (5.14×), Airline (4×), and Atlético Madrid (7.5×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Tijuana International Airport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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