Todoist Audience in United States
Todoist has an estimated audience of 564,939 people in United States. 51.4% are female, 48.6% are male, average age 35.3. Top regions: California, Texas, New York. Top brand affinities: The Fillmore, Software widget, Hipster, Arrietty, Minnesota.
The average Todoist fan in United States is 35.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include The Fillmore, Software widget, Hipster, with strongest over-indexing on The Fillmore (56.63× the country average). Demographically, the Todoist audience skews balanced with an average age of 35.3, and over-indexes on personality traits such as Convenience Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Website / Newspaper / Magazine
Demographics of Todoist fans
| Metric | Value |
|---|---|
| Female | 51.4% |
| Male | 48.6% |
| Average age | 35.3 |
| Estimated audience size | 564,939 |
Audience persona
The typical Todoist fan in United States is balanced, around 35.3 years old, with strong Convenience Orientation tendencies and a notable affinity for The Fillmore.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 90,598 | 1.46× |
| Texas | 48,376 | 1× |
| New York | 41,827 | 1.32× |
| Florida | 31,180 | 0.82× |
| Illinois | 21,140 | 1.12× |
| Massachusetts | 19,812 | 1.78× |
| Pennsylvania | 18,665 | 0.98× |
| North Carolina | 18,622 | 1.1× |
| Washington | 18,579 | 1.64× |
| Georgia | 17,880 | 1.03× |
| Virginia | 17,787 | 1.29× |
| New Jersey | 14,232 | 0.99× |
| Ohio | 13,799 | 0.79× |
| Colorado | 13,785 | 1.55× |
| Michigan | 13,736 | 0.93× |
| Maryland | 11,911 | 1.23× |
| Tennessee | 10,153 | 0.9× |
| Indiana | 9,389 | 0.91× |
| Arizona | 9,253 | 0.8× |
| Oregon | 9,245 | 1.43× |
| Minnesota | 9,175 | 1.13× |
| Missouri | 8,456 | 0.93× |
| Wisconsin | 8,418 | 0.99× |
| Utah | 7,311 | 1.45× |
| Connecticut | 6,475 | 1.14× |
| South Carolina | 6,109 | 0.72× |
| Alabama | 5,172 | 0.66× |
| Oklahoma | 4,864 | 0.78× |
| Kentucky | 4,625 | 0.65× |
| Louisiana | 4,426 | 0.61× |
| Nevada | 4,252 | 0.78× |
| Kansas | 3,996 | 0.9× |
| Iowa | 3,931 | 0.84× |
| Washington, District of Columbia | 3,890 | 2.29× |
| Arkansas | 3,284 | 0.71× |
| Idaho | 3,043 | 1.07× |
| Hawaii | 2,547 | 1.05× |
| Nebraska | 2,407 | 0.85× |
| New Hampshire | 2,365 | 1.06× |
| Mississippi | 2,258 | 0.49× |
| New Mexico | 2,234 | 0.79× |
| Rhode Island | 2,028 | 1.13× |
| Maine | 1,875 | 0.93× |
| West Virginia | 1,578 | 0.6× |
| Montana | 1,365 | 0.87× |
| Vermont | 1,296 | 1.31× |
| Alaska | 1,047 | 0.87× |
| Delaware | 1,026 | 0.66× |
| North Dakota | 703 | 0.61× |
| South Dakota | 700 | 0.54× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Fillmore | 56.63× | Music & Radio |
| Software widget | 43.75× | Technology & Electronics |
| Hipster | 15.76× | Politics & Society |
| Arrietty | 20× | Movies & TV |
| Minnesota | 2.37× | Travel & Leisure |
| Life of Pi | 11.74× | Movies & TV |
| Jesse Plemons | 4.17× | Movies & TV |
| Mount Kilimanjaro | 20× | Travel & Leisure |
| Elsword | 17.59× | Games |
| Leverage (TV series) | 6.46× | Movies & TV |
| JDSU | 3.02× | Business & Career |
| Nationality | 1.99× | Politics & Society |
| Kay Arthur | 20× | Literature |
| Christmas Gifts | 4.44× | Kids & Family |
| ARCO | 2.36× | Cars & Mobility |
| Nebraska Cornhuskers football | 2.82× | Sports |
| Omaha Storm Chasers | 12.39× | Sports |
| Business English | 3.42× | Business & Career |
| Charlamagne Tha God | 5.66× | Movies & TV |
| The Tree of Life (film) | 6.62× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 2.67 |
| LGBTQ+ Identity | OPEN | 2.15 |
| Early Adopter Mentality | POWER | 1.78 |
| Quality Awareness | PREMIUM | 1.58 |
| Family Orientation | CONSERVATISM | 1.47 |
| Luxury Orientation | PREMIUM | 1.43 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.8% |
| China | 10.6% |
| Japan | 7.7% |
See Todoist audiences in other countries
More Technology & Electronics audiences in United States
Frequently asked questions
How many fans does Todoist have in United States?
Todoist has an estimated audience of 564,939 people in United States, concentrated in California and Texas.
What is the gender split and age of Todoist fans?
51.4% of Todoist fans are female, 48.6% are male, with an average age of 35.3 years.
Which brands do Todoist fans like most?
Todoist fans show strongest brand affinity for The Fillmore (56.63×), Software widget (43.75×), and Hipster (15.76×) over the country average.
Where do Todoist fans live in United States?
Todoist fans in United States are most concentrated in California (reach 90,598), Texas (reach 48,376), and New York (reach 41,827). These three regions account for the largest share of the active audience.
What other brands do Todoist fans also like?
Beyond Todoist itself, the audience over-indexes on Software widget (43.75×), Hipster (15.76×), Arrietty (20×), and Minnesota (2.37×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Todoist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.