Rascasse Audience Intelligence

Tracked loader Audience in United States

A data profile of the people who buy, follow and care about Tracked loader in United States — modelled from more than twelve digital signal sources. Tracked loader has an estimated audience of 859,964 people in United States.

The average Tracked loader fan in United States is 48.5 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Lawn mower, Excavator, Bulldozer, with strongest over-indexing on Lawn mower (12.67× the country average).

Demographically, the Tracked loader audience skews more male with an average age of 48.5, and over-indexes on personality traits such as Price Sensitivity, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tracked loader fan in United States is more male, around 48.5 years old, with strong Price Sensitivity tendencies and a notable affinity for Lawn mower.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tracked loader profile in United States.

Audience size
860K
in United States
Gender
9.5%
90.5% male
Age
48.5
average years
Country rank
#26176
Topic in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tracked loader fans

9.5% are female, 90.5% are male, average age 48.5.

Fig. 02

Gender split

9.5%
Female
90.5%
Male
Demographic split for Tracked loader audience in United States
MetricValue
Female9.5%
Male90.5%
Average age48.5
Estimated audience size859,964
Fig. 03

Age distribution

Ø 48.5
average years
Age distribution of the Tracked loader audience in United States
Age bracketShare%
16-195%
20-2910%
30-3916%
40-4925%
50+44%
Fig. 04

Worldwide distribution

54.0%

of the worldwide Tracked loader audience comes from United States.

Worldwide audience distribution share by country for Tracked loader
CountryShare
United States54.0%
Australia8.1%
Canada7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tracked loader audience in United States is strongest.

Fig. 05

Top regions by affinity

Tracked loader fans by region: top regions in United States
#RegionReachAffinity×
01Missouri~20K1.80×
02Kansas~9K1.38×
03Nebraska~6K1.35×
04Alabama~20K1.30×
05Tennessee~20K1.27×
06Alaska~2K1.27×
07West Virginia~5K1.26×
08North Dakota~2K1.25×
09North Carolina~30K1.23×
10Kentucky~10K1.18×
11Arkansas~8K1.18×
12Iowa~8K1.18×
13Georgia~30K1.13×
14South Dakota~2K1.13×
15South Carolina~10K1.10×
16Virginia~20K1.09×
17Hawaii~4K1.08×
18Oklahoma~10K1.07×
19Montana~3K1.07×
20Vermont~2K1.06×
21Texas~80K1.04×
22Indiana~20K1.04×
23Mississippi~7K1.04×
24Maine~3K1.03×
25Delaware~2K1.03×
26Idaho~4K1.00×
27Rhode Island~3K0.99×
28New Hampshire~3K0.98×
29Utah~7K0.96×
30New Mexico~4K0.95×
31Wisconsin~10K0.94×
32Louisiana~10K0.94×
33Pennsylvania~30K0.93×
34Washington, District of Columbia~2K0.91×
35Minnesota~10K0.90×
36Ohio~20K0.88×
37Oregon~8K0.86×
38Maryland~10K0.84×
39Connecticut~7K0.83×
40Colorado~10K0.82×
41Nevada~7K0.82×
42Michigan~20K0.79×
43Washington~10K0.78×
44Illinois~20K0.76×
45Arizona~10K0.74×
46Massachusetts~10K0.70×
47New Jersey~10K0.66×
48Florida~40K0.62×
49New York~30K0.61×
50California~60K0.59×
Fig. 06

Affinity by region

Affinity by region — Tracked loader, United States
0.59×1.00×1.80×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tracked loader audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tracked loader audience
#·InterestCategoryAffinity×
01IvecoCars & Mobility50.67×
02FestoolHome & Garden39.94×
03BulldozerCars & Mobility24.62×
04StihlHome & Garden20.78×
05ExcavatorCars & Mobility18.63×
06Goodyear Tire and Rubber CompanyCars & Mobility18.01×
07PeugeotCars & Mobility16.31×
08MakitaHome & Garden13.05×
09Lawn mowerHome & Garden12.67×
10ChainsawHome & Garden10.82×
11BuickCars & Mobility10.65×
12LoggingTechnology & Electronics10.48×
13Rural KingHome & Garden8.67×
14Renewable energyBusiness & Career7.58×
15Diesel engineCars & Mobility7.56×
16Sustainable energyHome & Garden7.30×
17Tractor Supply CompanyShopping6.94×
18Solar energyHome & Garden6.90×
19FedExBusiness & Career5.40×
20Mortgage loansBusiness & Career4.42×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tracked loader audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Tracked loader audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM2.99×
Need for SecurityCONSERVATISM2.69×
Convenience OrientationPREMIUM2.49×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Tracked loader audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.59×
MindfulnessBALANCE0.60×
Healthy LifestyleBALANCE0.61×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Tracked loader have in United States?

Tracked loader has an estimated audience of 859,964 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Tracked loader fans?

9.5% of Tracked loader fans are female, 90.5% are male, with an average age of 48.5 years.

03

Which brands do Tracked loader fans like most?

Tracked loader fans show strongest brand affinity for Lawn mower (12.67×), Excavator (18.63×), and Bulldozer (24.62×) over the country average.

04

Where do Tracked loader fans live in United States?

Tracked loader fans in United States are most concentrated in Texas (reach ~80K), California (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Tracked loader fans also like?

Beyond Tracked loader itself, the audience over-indexes on Excavator (18.63×), Bulldozer (24.62×), Festool (39.94×), and Solar energy (6.9×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tracked loader. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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