Transworld Publishers Audience in United States
Transworld Publishers has an estimated audience of 1,656,697 people in United States. 73.6% are female, 26.4% are male, average age 29.7. Top regions: New York, Kentucky, California. Top brand affinities: Google Maps, Indeed.com, Capital One, Singer-songwriter, CarGurus.
The average Transworld Publishers fan in United States is 29.7 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Kentucky, California. Top brand affinities include Google Maps, Indeed.com, Capital One, with strongest over-indexing on Google Maps (3.84× the country average). Demographically, the Transworld Publishers audience skews more female with an average age of 29.7, and over-indexes on personality traits such as Sustainability, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 34 regions tracked by Rascasse.
Category: Literature · Type: Topic · Subtype: Publishing
Demographics of Transworld Publishers fans
| Metric | Value |
|---|---|
| Female | 73.6% |
| Male | 26.4% |
| Average age | 29.7 |
| Estimated audience size | 1,656,697 |
Audience persona
The typical Transworld Publishers fan in United States is more female, around 29.7 years old, with strong Sustainability tendencies and a notable affinity for Google Maps.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 40,553 | 0.44× |
| Kentucky | 26,831 | 1.29× |
| California | 26,434 | 0.15× |
| West Virginia | 25,905 | 3.36× |
| Tennessee | 24,742 | 0.74× |
| South Carolina | 24,565 | 0.99× |
| Indiana | 23,934 | 0.79× |
| Kansas | 23,928 | 1.83× |
| Idaho | 23,922 | 2.88× |
| Missouri | 23,179 | 0.87× |
| Florida | 23,001 | 0.21× |
| Texas | 22,869 | 0.16× |
| Iowa | 22,716 | 1.66× |
| North Carolina | 22,255 | 0.45× |
| Ohio | 22,165 | 0.43× |
| Georgia | 22,075 | 0.43× |
| Michigan | 22,065 | 0.51× |
| Wisconsin | 21,947 | 0.88× |
| Arizona | 21,136 | 0.62× |
| Pennsylvania | 21,043 | 0.38× |
| Connecticut | 20,870 | 1.26× |
| New Mexico | 20,792 | 2.5× |
| Nevada | 20,725 | 1.29× |
| Oregon | 20,460 | 1.08× |
| Utah | 20,338 | 1.37× |
| Virginia | 20,207 | 0.5× |
| Maryland | 20,105 | 0.71× |
| New Jersey | 20,057 | 0.48× |
| Illinois | 19,737 | 0.36× |
| Minnesota | 19,609 | 0.83× |
| Massachusetts | 19,408 | 0.59× |
| Washington | 18,945 | 0.57× |
| Colorado | 18,893 | 0.72× |
| Washington, District of Columbia | 13,327 | 2.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 3.84× | Internet & Social Media |
| Indeed.com | 3.56× | Business & Career |
| Capital One | 3.31× | Business & Career |
| Singer-songwriter | 2.91× | Music & Radio |
| CarGurus | 4.11× | Cars & Mobility |
| Superman | 1.86× | Movies & TV |
| Diabetes mellitus awareness | 4.44× | Health |
| Enterprise Rent-A-Car | 4× | Cars & Mobility |
| Do it yourself (DIY) | 2.09× | Home & Garden |
| Beetlejuice | 2.9× | Movies & TV |
| Google News | 3.45× | News |
| Harry Potter | 2.04× | Movies & TV |
| Pet food | 2.6× | Pets & Animals |
| Khan Academy | 4.44× | Business & Career |
| Circle K | 3.56× | Shopping |
| AccuWeather | 3.22× | Home & Garden |
| Microblogging | 4.44× | Technology & Electronics |
| Aaron Rodgers | 3.11× | Sports |
| Pet store | 2.61× | Pets & Animals |
| Autism Awareness | 4.44× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.76 |
| Pet Ownership | JOY | 1.73 |
| Luxury Orientation | PREMIUM | 1.53 |
| LGBTQ+ Identity | OPEN | 1.49 |
| Early Adopter Mentality | POWER | 1.42 |
| Sports Activity | POWER | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 52.2% |
| Japan | 7.9% |
| United Kingdom | 7.8% |
See Transworld Publishers audiences in other countries
More Publishing audiences in United States
- DC Comics (19,154,105)
- Barnes & Noble (16,423,220)
- Studio Ghibli (3,454,851)
- Penguin Random House (1,504,993)
- LexisNexis (1,182,946)
Frequently asked questions
How many fans does Transworld Publishers have in United States?
Transworld Publishers has an estimated audience of 1,656,697 people in United States, concentrated in New York and Kentucky.
What is the gender split and age of Transworld Publishers fans?
73.6% of Transworld Publishers fans are female, 26.4% are male, with an average age of 29.7 years.
Which brands do Transworld Publishers fans like most?
Transworld Publishers fans show strongest brand affinity for Google Maps (3.84×), Indeed.com (3.56×), and Capital One (3.31×) over the country average.
Where do Transworld Publishers fans live in United States?
Transworld Publishers fans in United States are most concentrated in New York (reach 40,553), Kentucky (reach 26,831), and California (reach 26,434). These three regions account for the largest share of the active audience.
What other brands do Transworld Publishers fans also like?
Beyond Transworld Publishers itself, the audience over-indexes on Indeed.com (3.56×), Capital One (3.31×), Singer-songwriter (2.91×), and CarGurus (4.11×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Transworld Publishers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.