Triathlete Audience in United States
Triathlete has an estimated audience of 273,567 people in United States. 60.1% are female, 39.9% are male, average age 35.7. Top regions: California, Texas, Florida. Top brand affinities: Livemusic, Google Maps, Financial Times, Biochemistry, Indeed.com.
The average Triathlete fan in United States is 35.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Livemusic, Google Maps, Financial Times, with strongest over-indexing on Livemusic (21.43× the country average). Demographically, the Triathlete audience skews more female with an average age of 35.7, and over-indexes on personality traits such as Design Affinity, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Shopping · Type: Website / Newspaper / Magazine
Demographics of Triathlete fans
| Metric | Value |
|---|---|
| Female | 60.1% |
| Male | 39.9% |
| Average age | 35.7 |
| Estimated audience size | 273,567 |
Audience persona
The typical Triathlete fan in United States is more female, around 35.7 years old, with strong Design Affinity tendencies and a notable affinity for Livemusic.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 34,534 | 1.15× |
| Texas | 21,513 | 0.91× |
| Florida | 16,251 | 0.88× |
| New York | 15,835 | 1.04× |
| North Carolina | 9,794 | 1.19× |
| Illinois | 8,964 | 0.98× |
| New Jersey | 7,693 | 1.11× |
| Georgia | 7,531 | 0.89× |
| Pennsylvania | 7,476 | 0.81× |
| Virginia | 7,465 | 1.12× |
| Connecticut | 7,330 | 2.67× |
| Ohio | 6,577 | 0.78× |
| Massachusetts | 6,464 | 1.2× |
| Washington | 5,698 | 1.04× |
| Colorado | 5,682 | 1.32× |
| Michigan | 5,612 | 0.78× |
| Missouri | 5,147 | 1.17× |
| Arizona | 4,779 | 0.86× |
| Maryland | 4,627 | 0.98× |
| Tennessee | 4,445 | 0.81× |
| Indiana | 4,300 | 0.86× |
| Minnesota | 3,562 | 0.91× |
| Utah | 3,449 | 1.41× |
| Wisconsin | 3,278 | 0.8× |
| Oregon | 3,263 | 1.04× |
| South Carolina | 3,174 | 0.77× |
| Louisiana | 2,985 | 0.85× |
| Kentucky | 2,871 | 0.84× |
| Alabama | 2,621 | 0.69× |
| Oklahoma | 1,926 | 0.63× |
| Nevada | 1,924 | 0.73× |
| Hawaii | 1,891 | 1.61× |
| Iowa | 1,697 | 0.75× |
| Nebraska | 1,688 | 1.23× |
| Mississippi | 1,584 | 0.7× |
| Kansas | 1,546 | 0.72× |
| Arkansas | 1,407 | 0.62× |
| Idaho | 1,304 | 0.95× |
| New Mexico | 1,259 | 0.92× |
| Washington, District of Columbia | 942 | 1.15× |
| Maine | 915 | 0.93× |
| New Hampshire | 862 | 0.8× |
| West Virginia | 837 | 0.66× |
| Vermont | 778 | 1.62× |
| Alaska | 731 | 1.25× |
| Rhode Island | 707 | 0.81× |
| Montana | 682 | 0.9× |
| Delaware | 671 | 0.89× |
| South Dakota | 584 | 0.92× |
| North Dakota | 568 | 1.01× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Livemusic | 21.43× | Music & Radio |
| Google Maps | 10.58× | Internet & Social Media |
| Financial Times | 39.38× | News |
| Biochemistry | 20.33× | Business & Career |
| Indeed.com | 6.41× | Business & Career |
| Property finder | 8.72× | Home & Garden |
| Google Earth | 14.42× | Internet & Social Media |
| Subway Surfers | 20.96× | Games |
| Google News | 6.89× | News |
| Enterprise Rent-A-Car | 6.59× | Cars & Mobility |
| Planet Fitness | 4.29× | Sports |
| FC Bayern Munich | 7.35× | Sports |
| Borussia Dortmund | 20.57× | Sports |
| Peter Sagan | 77.38× | Sports |
| DuckDuckGo | 9.03× | Internet & Social Media |
| Apple Store | 7.6× | Shopping |
| StubHub | 7.9× | Travel & Leisure |
| Bicycle helmet | 17.5× | Cars & Mobility |
| Novak Djokovic | 11.09× | Sports |
| Diaper bag | 5.4× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 3.11 |
| Travelling | THRILL | 1.75 |
| Luxury Orientation | PREMIUM | 1.66 |
| Sustainability | BALANCE | 1.44 |
| LGBTQ+ Identity | OPEN | 1.4 |
| Sports Activity | POWER | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.3% |
| Germany | 11.0% |
| United Kingdom | 8.5% |
See Triathlete audiences in other countries
More Shopping audiences in United States
Frequently asked questions
How many fans does Triathlete have in United States?
Triathlete has an estimated audience of 273,567 people in United States, concentrated in California and Texas.
What is the gender split and age of Triathlete fans?
60.1% of Triathlete fans are female, 39.9% are male, with an average age of 35.7 years.
Which brands do Triathlete fans like most?
Triathlete fans show strongest brand affinity for Livemusic (21.43×), Google Maps (10.58×), and Financial Times (39.38×) over the country average.
Where do Triathlete fans live in United States?
Triathlete fans in United States are most concentrated in California (reach 34,534), Texas (reach 21,513), and Florida (reach 16,251). These three regions account for the largest share of the active audience.
What other brands do Triathlete fans also like?
Beyond Triathlete itself, the audience over-indexes on Google Maps (10.58×), Financial Times (39.38×), Biochemistry (20.33×), and Indeed.com (6.41×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Triathlete. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.