Trim (sewing) Audience in United States

Trim (sewing) has an estimated audience of 1,096,909 people in United States. 81.3% are female, 18.7% are male, average age 39.4. Top brand affinities: Capital One, Google Maps, Indeed.com, Sewing machine, Google News.

Top brand affinities include Capital One, Google Maps, Indeed.com, with strongest over-indexing on Capital One (5.62× the country average). Demographically, the Trim (sewing) audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Luxury Orientation, Design Affinity.

Category: Beauty & Wellness · Type: Topic · Subtype: Hair

Demographics of Trim (sewing) fans

Demographic split for Trim (sewing) audience in United States
MetricValue
Female81.3%
Male18.7%
Average age39.4
Estimated audience size1,096,909

Audience persona

The typical Trim (sewing) fan in United States is more female, around 39.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Capital One.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Trim (sewing) audience
BrandAffinityCategory
Capital One5.62×Business & Career
Google Maps4.85×Internet & Social Media
Indeed.com4.88×Business & Career
Sewing machine11.35×Home & Garden
Google News6.26×News
AccuWeather6.09×Home & Garden
Diane Keaton5.19×Movies & TV
Kendra Scott8.73×Fashion & Accessoires
DeviantArt5.56×Internet & Social Media
Enterprise Rent-A-Car4.67×Cars & Mobility
Sewing4.8×Home & Garden
Beetlejuice3.54×Movies & TV
Circle K5.05×Shopping
Planet Fitness2.85×Sports
Khan Academy5.88×Business & Career
Apple Store5.08×Shopping
Dollar General2.5×Shopping
ICloud5.91×Technology & Electronics
Billy Bob Thornton5.45×Movies & TV
Aaliyah10.53×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Trim (sewing) audience
TraitClusterScore
Luxury OrientationPREMIUM1.75
Design AffinityPREMIUM1.7
CreativityOPEN1.55
SustainabilityBALANCE1.44
Price SensitivityPREMIUM1.44
Quality AwarenessPREMIUM1.26

Worldwide distribution

Worldwide audience distribution share by country for Trim (sewing)
CountryShare
United States32.5%
United Kingdom9.9%
Japan6.4%

See Trim (sewing) audiences in other countries

More Hair audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Trim (sewing). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.