Truthout Audience in United States
Truthout has an estimated audience of 551,202 people in United States. 50.0% are female, 50.0% are male, average age 39.6. Top regions: California, New York, Texas. Top brand affinities: Mathcore, Hebe, Google Home, Urban Outfitters, 3D printing.
The average Truthout fan in United States is 39.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Mathcore, Hebe, Google Home, with strongest over-indexing on Mathcore (17.86× the country average). Demographically, the Truthout audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Sustainability, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: News · Type: NGO / Political Party · Subtype: Charity
Demographics of Truthout fans
| Metric | Value |
|---|---|
| Female | 50.0% |
| Male | 50.0% |
| Average age | 39.6 |
| Estimated audience size | 551,202 |
Audience persona
The typical Truthout fan in United States is balanced, around 39.6 years old, with strong Sustainability tendencies and a notable affinity for Mathcore.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 67,271 | 1.11× |
| New York | 36,221 | 1.18× |
| Texas | 23,468 | 0.5× |
| Washington | 21,871 | 1.98× |
| Illinois | 21,300 | 1.16× |
| Pennsylvania | 20,874 | 1.12× |
| Oregon | 19,281 | 3.05× |
| Massachusetts | 17,990 | 1.66× |
| Virginia | 14,411 | 1.07× |
| Ohio | 13,950 | 0.82× |
| Michigan | 13,887 | 0.96× |
| Florida | 13,808 | 0.37× |
| New Jersey | 10,051 | 0.72× |
| Wisconsin | 9,534 | 1.15× |
| Minnesota | 9,223 | 1.17× |
| Colorado | 9,015 | 1.04× |
| Kentucky | 8,627 | 1.25× |
| Arizona | 8,314 | 0.74× |
| Missouri | 7,929 | 0.89× |
| Maryland | 7,874 | 0.83× |
| North Carolina | 7,841 | 0.47× |
| Georgia | 6,947 | 0.41× |
| Idaho | 6,505 | 2.35× |
| Indiana | 5,976 | 0.59× |
| New Mexico | 4,658 | 1.69× |
| Connecticut | 4,390 | 0.79× |
| Tennessee | 3,808 | 0.34× |
| Washington, District of Columbia | 3,487 | 2.1× |
| Nevada | 3,474 | 0.65× |
| Vermont | 3,467 | 3.58× |
| Maine | 3,382 | 1.71× |
| Mississippi | 3,381 | 0.74× |
| Oklahoma | 2,984 | 0.49× |
| Louisiana | 2,958 | 0.42× |
| Utah | 2,748 | 0.56× |
| Arkansas | 2,670 | 0.59× |
| Iowa | 2,409 | 0.53× |
| Wyoming | 2,401 | 2.94× |
| West Virginia | 2,038 | 0.79× |
| Alabama | 1,910 | 0.25× |
| New Hampshire | 1,898 | 0.87× |
| Kansas | 1,801 | 0.41× |
| South Carolina | 1,554 | 0.19× |
| South Dakota | 1,179 | 0.93× |
| Nebraska | 1,108 | 0.4× |
| Montana | 1,041 | 0.68× |
| Hawaii | 938 | 0.4× |
| North Dakota | 889 | 0.79× |
| Alaska | 884 | 0.75× |
| Rhode Island | 846 | 0.48× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mathcore | 17.86× | Music & Radio |
| Hebe | 12.62× | Home & Garden |
| Google Home | 11.9× | Technology & Electronics |
| Urban Outfitters | 2.43× | Shopping |
| 3D printing | 3.23× | Technology & Electronics |
| Israel | 2.39× | Travel & Leisure |
| Collectable | 1.78× | Kids & Family |
| Natural rubber | 2.3× | Cars & Mobility |
| The Historian | 16.83× | Literature |
| Albany County, New York | 12.28× | Travel & Leisure |
| Whataburger | 1.86× | Food & Beverages |
| Enfamil | 6.97× | Kids & Family |
| Stamp collecting | 4.11× | Home & Garden |
| Eurail | 16.92× | Cars & Mobility |
| Jeep Wagoneer | 4.12× | Cars & Mobility |
| Kendra Scott | 2.1× | Fashion & Accessoires |
| Buying and Selling Real Estate | 5.54× | Home & Garden |
| Home Bargains | 7.63× | Shopping |
| Parral, Chihuahua | 9.05× | Travel & Leisure |
| Home staging | 3.15× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 3.02 |
| Individualism | JOY | 2.59 |
| Risk Appetite | THRILL | 2.37 |
| Patriotism | CONSERVATISM | 1.78 |
| Early Adopter Mentality | POWER | 1.76 |
| Community Orientation | OPEN | 1.66 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 92.2% |
| Canada | 2.5% |
| United Kingdom | 1.8% |
See Truthout audiences in other countries
More Charity audiences in United States
- Humane society (11,626,465)
- American Marketing Association (10,596,223)
- United Nations (8,789,555)
- National Park Service (5,273,197)
- PragerU (4,308,316)
Frequently asked questions
How many fans does Truthout have in United States?
Truthout has an estimated audience of 551,202 people in United States, concentrated in California and New York.
What is the gender split and age of Truthout fans?
50.0% of Truthout fans are female, 50.0% are male, with an average age of 39.6 years.
Which brands do Truthout fans like most?
Truthout fans show strongest brand affinity for Mathcore (17.86×), Hebe (12.62×), and Google Home (11.9×) over the country average.
Where do Truthout fans live in United States?
Truthout fans in United States are most concentrated in California (reach 67,271), New York (reach 36,221), and Texas (reach 23,468). These three regions account for the largest share of the active audience.
What other brands do Truthout fans also like?
Beyond Truthout itself, the audience over-indexes on Hebe (12.62×), Google Home (11.9×), Urban Outfitters (2.43×), and 3D printing (3.23×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Truthout. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.