TyC Sports Audience in United States

TyC Sports has an estimated audience of 369,927 people in United States. 34.5% are female, 65.5% are male, average age 36.3. Top regions: Florida, California, New York. Top brand affinities: Saoirse Ronan, Autism Awareness, FIFA World Cup, opium, Diabetes mellitus awareness.

The average TyC Sports fan in United States is 36.3 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, New York. Top brand affinities include Saoirse Ronan, Autism Awareness, FIFA World Cup, with strongest over-indexing on Saoirse Ronan (61.3× the country average). Demographically, the TyC Sports audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: TV Channel

Demographics of TyC Sports fans

Demographic split for TyC Sports audience in United States
MetricValue
Female34.5%
Male65.5%
Average age36.3
Estimated audience size369,927

Audience persona

The typical TyC Sports fan in United States is more male, around 36.3 years old, with strong Patriotism tendencies and a notable affinity for Saoirse Ronan.

Top regions in United States

Top regions ranked by reach for TyC Sports in United States
RegionReachAffinity
Florida197,5807.89×
California64,1511.58×
New York56,7552.75×
Texas53,0211.67×
New Jersey45,3964.83×
Maryland19,8143.12×
Virginia12,8631.43×
Georgia12,5601.1×
Connecticut11,6783.15×
Pennsylvania10,7500.86×
North Carolina9,4270.85×
Illinois7,9110.64×
Minnesota7,4281.4×
South Carolina7,2401.3×
Massachusetts6,8480.94×
Washington6,7750.91×
Nevada5,9121.65×
Ohio4,7550.42×
Arizona4,3020.57×
Tennessee4,2970.58×
Oregon3,8910.92×
Michigan2,9310.3×
Mississippi2,5400.83×
Washington, District of Columbia2,3992.16×
Indiana2,2950.34×
Colorado2,2270.38×
Kansas2,1440.74×
Wisconsin2,0700.37×
Utah1,9660.59×
New Mexico1,6010.86×
Louisiana1,5130.32×
Missouri1,4030.24×
Hawaii1,2030.76×
Oklahoma8570.21×
Alabama7140.14×
Kentucky6330.14×
Iowa6070.2×
Maine5500.42×
Rhode Island5350.45×
Nebraska5260.28×
Arkansas4600.15×
Idaho4510.24×
West Virginia2850.17×
Alaska2710.34×
Delaware2610.26×
New Hampshire2180.15×
Wyoming2140.39×
Montana2130.21×
South Dakota2100.25×
Vermont2070.32×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for TyC Sports audience
BrandAffinityCategory
Saoirse Ronan61.3×Movies & TV
Autism Awareness19.03×Health
FIFA World Cup8.02×Sports
opium138.08×Health
Diabetes mellitus awareness12.48×Health
La Liga15.53×Sports
Atlético Madrid25.76×Sports
Teva44.44×Fashion & Accessoires
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Owen Wilson18.73×Movies & TV
Real Madrid C.F.6.43×Sports
FC Bayern Munich8.83×Sports
Madrid17.66×Travel & Leisure
El País23.23×News
Las Vegas5.28×Travel & Leisure
Neymar16.89×Sports
Income tax13.19×Business & Career
Chicano rap6.75×Music & Radio
FC Schalke 0430.25×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by TyC Sports audience
TraitClusterScore
PatriotismCONSERVATISM2.18
Risk AppetiteTHRILL1.17
LGBTQ+ IdentityOPEN1.15
Urban LifestyleOPEN1.15
SpiritualityBALANCE1.11
Luxury OrientationPREMIUM1.11

Worldwide distribution

Worldwide audience distribution share by country for TyC Sports
CountryShare
Argentina56.9%
United States7.7%
Spain5.7%

See TyC Sports audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does TyC Sports have in United States?

TyC Sports has an estimated audience of 369,927 people in United States, concentrated in Florida and California.

What is the gender split and age of TyC Sports fans?

34.5% of TyC Sports fans are female, 65.5% are male, with an average age of 36.3 years.

Which brands do TyC Sports fans like most?

TyC Sports fans show strongest brand affinity for Saoirse Ronan (61.3×), Autism Awareness (19.03×), and FIFA World Cup (8.02×) over the country average.

Where do TyC Sports fans live in United States?

TyC Sports fans in United States are most concentrated in Florida (reach 197,580), California (reach 64,151), and New York (reach 56,755). These three regions account for the largest share of the active audience.

What other brands do TyC Sports fans also like?

Beyond TyC Sports itself, the audience over-indexes on Autism Awareness (19.03×), FIFA World Cup (8.02×), opium (138.08×), and Diabetes mellitus awareness (12.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for TyC Sports. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.