Tyler Seguin Audience in United States
Tyler Seguin has an estimated audience of 319,638 people in United States. 36.3% are female, 63.7% are male, average age 33.9. Top regions: Texas, Massachusetts, California. Top brand affinities: Nebraska, Alaska, Minnesota, Sinaloa, Pro-Ject.
The average Tyler Seguin fan in United States is 33.9 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Massachusetts, California. Top brand affinities include Nebraska, Alaska, Minnesota, with strongest over-indexing on Nebraska (53.73× the country average). Demographically, the Tyler Seguin audience skews more male with an average age of 33.9, and over-indexes on personality traits such as Tradition, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Ice hockey
Demographics of Tyler Seguin fans
| Metric | Value |
|---|---|
| Female | 36.3% |
| Male | 63.7% |
| Average age | 33.9 |
| Estimated audience size | 319,638 |
Audience persona
The typical Tyler Seguin fan in United States is more male, around 33.9 years old, with strong Tradition tendencies and a notable affinity for Nebraska.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 70,057 | 2.55× |
| Massachusetts | 30,214 | 4.8× |
| California | 19,304 | 0.55× |
| New York | 18,445 | 1.03× |
| Florida | 14,012 | 0.65× |
| Pennsylvania | 10,316 | 0.96× |
| Illinois | 9,569 | 0.9× |
| Michigan | 9,385 | 1.12× |
| North Carolina | 7,007 | 0.73× |
| New Jersey | 6,911 | 0.85× |
| Colorado | 6,846 | 1.36× |
| Ohio | 5,822 | 0.59× |
| New Hampshire | 5,417 | 4.3× |
| Georgia | 5,330 | 0.54× |
| Minnesota | 5,219 | 1.14× |
| Connecticut | 5,015 | 1.56× |
| Virginia | 4,941 | 0.63× |
| Arizona | 4,482 | 0.69× |
| Tennessee | 3,842 | 0.6× |
| Washington | 3,806 | 0.59× |
| Missouri | 3,743 | 0.73× |
| Louisiana | 3,320 | 0.81× |
| Wisconsin | 3,315 | 0.69× |
| Oklahoma | 3,012 | 0.85× |
| Maine | 2,992 | 2.61× |
| Indiana | 2,968 | 0.51× |
| Maryland | 2,959 | 0.54× |
| South Carolina | 2,866 | 0.6× |
| Rhode Island | 2,850 | 2.8× |
| Nevada | 2,514 | 0.81× |
| Kentucky | 2,042 | 0.51× |
| Utah | 1,901 | 0.66× |
| Alabama | 1,866 | 0.42× |
| Arkansas | 1,777 | 0.67× |
| Oregon | 1,715 | 0.47× |
| Iowa | 1,544 | 0.59× |
| Kansas | 1,405 | 0.56× |
| Vermont | 971 | 1.73× |
| Washington, District of Columbia | 947 | 0.99× |
| Nebraska | 896 | 0.56× |
| Mississippi | 861 | 0.33× |
| New Mexico | 851 | 0.53× |
| Idaho | 841 | 0.52× |
| North Dakota | 786 | 1.2× |
| West Virginia | 640 | 0.43× |
| Montana | 618 | 0.7× |
| Alaska | 589 | 0.86× |
| Hawaii | 530 | 0.39× |
| Delaware | 456 | 0.52× |
| South Dakota | 421 | 0.57× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nebraska | 53.73× | Travel & Leisure |
| Alaska | 13.34× | Travel & Leisure |
| Minnesota | 6.98× | Travel & Leisure |
| Sinaloa | 7.41× | Travel & Leisure |
| Pro-Ject | 7.34× | Music & Radio |
| Dog breed | 1.93× | Pets & Animals |
| Justice | 4.56× | Politics & Society |
| Google Analytics | 7.67× | Internet & Social Media |
| Rajasthan | 20× | Travel & Leisure |
| Sailor | 5.73× | Travel & Leisure |
| Kerala | 7.02× | Travel & Leisure |
| Product design | 1.88× | Business & Career |
| John Key | 20× | Politics & Society |
| Elsword | 13.22× | Games |
| Jonathan Davis | 7.09× | Music & Radio |
| Goop | 3.92× | Internet & Social Media |
| Google Wallet | 4.56× | Technology & Electronics |
| Governor of Michigan | 4.76× | Politics & Society |
| Grinch | 2.48× | Movies & TV |
| JDSU | 1.88× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.25 |
| Family Orientation | CONSERVATISM | 1.25 |
| Early Adopter Mentality | POWER | 1.22 |
| Social Media Usage | JOY | 1.2 |
| Risk Appetite | THRILL | 1.19 |
| Sports Activity | POWER | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 55.6% |
| Canada | 42.0% |
| Germany | 1.7% |
See Tyler Seguin audiences in other countries
More Ice hockey audiences in United States
- NHL (29,325,615)
- Tim Horton (11,679,355)
- Will Smith (7,705,744)
- Minnesota Wild (7,687,432)
- Dallas Stars (7,143,431)
Frequently asked questions
How many fans does Tyler Seguin have in United States?
Tyler Seguin has an estimated audience of 319,638 people in United States, concentrated in Texas and Massachusetts.
What is the gender split and age of Tyler Seguin fans?
36.3% of Tyler Seguin fans are female, 63.7% are male, with an average age of 33.9 years.
Which brands do Tyler Seguin fans like most?
Tyler Seguin fans show strongest brand affinity for Nebraska (53.73×), Alaska (13.34×), and Minnesota (6.98×) over the country average.
Where do Tyler Seguin fans live in United States?
Tyler Seguin fans in United States are most concentrated in Texas (reach 70,057), Massachusetts (reach 30,214), and California (reach 19,304). These three regions account for the largest share of the active audience.
What other brands do Tyler Seguin fans also like?
Beyond Tyler Seguin itself, the audience over-indexes on Alaska (13.34×), Minnesota (6.98×), Sinaloa (7.41×), and Pro-Ject (7.34×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Tyler Seguin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.