U Line Audience in United States

U Line has an estimated audience of 5,862,881 people in United States. 44.4% are female, 55.6% are male, average age 43.2. Top regions: California, Texas, Florida. Top brand affinities: N1 road (South Africa), County council, Leverage (TV series), Lebanese cuisine, Julio Cesar Chavez Jr..
The average U Line fan in United States is 43.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include N1 road (South Africa), County council, Leverage (TV series), with strongest over-indexing on N1 road (South Africa) (1.5× the country average). Demographically, the U Line audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Career Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Brand
Demographics of U Line fans
| Metric | Value |
|---|---|
| Female | 44.4% |
| Male | 55.6% |
| Average age | 43.2 |
| Estimated audience size | 5,862,881 |
Audience persona
The typical U Line fan in United States is more male, around 43.2 years old, with strong Career Orientation tendencies and a notable affinity for N1 road (South Africa).
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 775,926 | 1.2× |
| Texas | 589,466 | 1.17× |
| Florida | 329,466 | 0.83× |
| Illinois | 292,527 | 1.5× |
| New York | 283,175 | 0.86× |
| Pennsylvania | 246,576 | 1.25× |
| Georgia | 242,413 | 1.34× |
| Wisconsin | 210,234 | 2.38× |
| Ohio | 205,702 | 1.14× |
| Michigan | 173,060 | 1.13× |
| North Carolina | 172,283 | 0.98× |
| New Jersey | 150,376 | 1.01× |
| Washington | 148,593 | 1.26× |
| Minnesota | 139,462 | 1.66× |
| Virginia | 123,563 | 0.87× |
| Indiana | 121,775 | 1.14× |
| Tennessee | 117,763 | 1× |
| Massachusetts | 105,213 | 0.91× |
| Arizona | 98,865 | 0.83× |
| Alabama | 88,350 | 1.08× |
| Missouri | 87,097 | 0.92× |
| South Carolina | 84,910 | 0.96× |
| Maryland | 76,895 | 0.76× |
| Oregon | 72,758 | 1.08× |
| Colorado | 68,452 | 0.74× |
| Kentucky | 65,053 | 0.89× |
| Louisiana | 64,525 | 0.85× |
| Oklahoma | 62,033 | 0.95× |
| Connecticut | 60,720 | 1.03× |
| Iowa | 59,143 | 1.22× |
| Nevada | 57,516 | 1.01× |
| Utah | 47,643 | 0.91× |
| Kansas | 43,675 | 0.95× |
| Arkansas | 40,901 | 0.85× |
| Mississippi | 38,783 | 0.8× |
| Idaho | 29,090 | 0.99× |
| New Hampshire | 27,177 | 1.18× |
| Nebraska | 27,028 | 0.92× |
| New Mexico | 21,354 | 0.73× |
| Maine | 17,672 | 0.84× |
| West Virginia | 17,587 | 0.64× |
| South Dakota | 16,207 | 1.2× |
| Montana | 16,140 | 0.99× |
| North Dakota | 14,703 | 1.22× |
| Rhode Island | 14,249 | 0.76× |
| Delaware | 12,164 | 0.75× |
| Vermont | 11,595 | 1.13× |
| Washington, District of Columbia | 9,710 | 0.55× |
| Hawaii | 8,354 | 0.33× |
| Wyoming | 6,816 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| N1 road (South Africa) | 1.5× | Travel & Leisure |
| County council | 1.86× | Politics & Society |
| Leverage (TV series) | 1.51× | Movies & TV |
| Lebanese cuisine | 1.69× | Food & Beverages |
| Julio Cesar Chavez Jr. | 1.52× | Sports |
| Overboard (film) | 1.6× | Movies & TV |
| Nasal cavity | 1.56× | Health |
| Mad About You | 2.08× | Movies & TV |
| IRS e-file | 1.62× | |
| The Tree of Life (film) | 1.66× | Movies & TV |
| International Canoe Federation | 1.84× | Sports |
| Cayo Coco | 2.58× | Travel & Leisure |
| Peat | 1.71× | |
| Mohawk hairstyle | 1.91× | Beauty & Wellness |
| Free University of Berlin | 1.88× | Business & Career |
| Swing bowling | 1.91× | |
| James Stewart, Jr. | 1.84× | Sports |
| Industrial Workers of the World | 1.6× | Travel & Leisure |
| Digital literacy | 2.1× | Internet & Social Media |
| Grammy Award for Best Pop Vocal Album | 1.79× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 2.02 |
| Need for Security | CONSERVATISM | 1.38 |
| Convenience Orientation | PREMIUM | 1.36 |
| DIY Mentality | THRILL | 1.32 |
| Price Sensitivity | PREMIUM | 1.22 |
| Urban Lifestyle | OPEN | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 94.9% |
| China | 1.6% |
| India | 0.6% |
See U Line audiences in other countries
More Business & Career audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
Frequently asked questions
How many fans does U Line have in United States?
U Line has an estimated audience of 5,862,881 people in United States, concentrated in California and Texas.
What is the gender split and age of U Line fans?
44.4% of U Line fans are female, 55.6% are male, with an average age of 43.2 years.
Which brands do U Line fans like most?
U Line fans show strongest brand affinity for N1 road (South Africa) (1.5×), County council (1.86×), and Leverage (TV series) (1.51×) over the country average.
Where do U Line fans live in United States?
U Line fans in United States are most concentrated in California (reach 775,926), Texas (reach 589,466), and Florida (reach 329,466). These three regions account for the largest share of the active audience.
What other brands do U Line fans also like?
Beyond U Line itself, the audience over-indexes on County council (1.86×), Leverage (TV series) (1.51×), Lebanese cuisine (1.69×), and Julio Cesar Chavez Jr. (1.52×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for U Line. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.