A data profile of the people who buy, follow and care about Uninterruptible power supply in United States — modelled from more than twelve digital signal sources. Uninterruptible power supply has an estimated audience of 3,223,969 people in United States.
The average Uninterruptible power supply fan in United States is 43.7 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Solar power, Micro Center, Vera Farmiga, with strongest over-indexing on Solar power (15.51× the country average).
Demographically, the Uninterruptible power supply audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Need for Security, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Uninterruptible power supply fan in United States is balanced, around 43.7 years old, with strong Need for Security tendencies and a notable affinity for Solar power.
The key figures that characterise the Uninterruptible power supply profile in United States.
48.5% are female, 51.5% are male, average age 43.7.
| Metric | Value |
|---|---|
| Female | 48.5% |
| Male | 51.5% |
| Average age | 43.7 |
| Estimated audience size | 3,223,969 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 12% | |
| 30-39 | 17% | |
| 40-49 | 25% | |
| 50+ | 31% |
of the worldwide Uninterruptible power supply audience comes from United States.
| Country | Share |
|---|---|
| United States | 30.2% |
| Netherlands | 11.3% |
| Sweden | 6.9% |
Where the Uninterruptible power supply audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Florida | ~300K | 1.33× | |
| 02 | Georgia | ~100K | 1.26× | |
| 03 | Texas | ~300K | 1.20× | |
| 04 | California | ~400K | 1.17× | |
| 05 | New York | ~200K | 1.14× | |
| 06 | South Carolina | ~50K | 1.13× | |
| 07 | Louisiana | ~50K | 1.12× | |
| 08 | New Jersey | ~90K | 1.11× | |
| 09 | Nevada | ~30K | 1.11× | |
| 10 | Virginia | ~90K | 1.08× | |
| 11 | Washington | ~70K | 1.08× | |
| 12 | Alabama | ~50K | 1.07× | |
| 13 | North Dakota | ~7K | 1.07× | |
| 14 | Illinois | ~100K | 1.06× | |
| 15 | Tennessee | ~70K | 1.06× | |
| 16 | Arizona | ~70K | 1.05× | |
| 17 | New Mexico | ~20K | 1.05× | |
| 18 | Maryland | ~60K | 1.04× | |
| 19 | Kentucky | ~40K | 1.04× | |
| 20 | Kansas | ~30K | 1.04× | |
| 21 | North Carolina | ~100K | 1.02× | |
| 22 | Colorado | ~50K | 1.02× | |
| 23 | Arkansas | ~30K | 1.02× | |
| 24 | Michigan | ~80K | 1.01× | |
| 25 | Missouri | ~50K | 1.01× | |
| 26 | Utah | ~30K | 1.00× | |
| 27 | Mississippi | ~30K | 0.99× | |
| 28 | Oregon | ~40K | 0.97× | |
| 29 | Oklahoma | ~30K | 0.97× | |
| 30 | Washington, District of Columbia | ~9K | 0.97× | |
| 31 | Ohio | ~100K | 0.96× | |
| 32 | Indiana | ~60K | 0.96× | |
| 33 | Idaho | ~20K | 0.96× | |
| 34 | Pennsylvania | ~100K | 0.95× | |
| 35 | Nebraska | ~20K | 0.95× | |
| 36 | Massachusetts | ~60K | 0.94× | |
| 37 | Connecticut | ~30K | 0.94× | |
| 38 | Delaware | ~8K | 0.94× | |
| 39 | Iowa | ~20K | 0.93× | |
| 40 | South Dakota | ~7K | 0.93× | |
| 41 | Wisconsin | ~40K | 0.90× | |
| 42 | Montana | ~8K | 0.90× | |
| 43 | Minnesota | ~40K | 0.89× | |
| 44 | Rhode Island | ~9K | 0.87× | |
| 45 | Alaska | ~6K | 0.86× | |
| 46 | West Virginia | ~10K | 0.84× | |
| 47 | Hawaii | ~10K | 0.84× | |
| 48 | New Hampshire | ~10K | 0.82× | |
| 49 | Vermont | ~5K | 0.80× | |
| 50 | Maine | ~9K | 0.76× |
The strongest cross-interests of the Uninterruptible power supply audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Digi-Key | Technology & Electronics | 23.83× | ||
| 02 | Vera Farmiga | Movies & TV | 20.00× | ||
| 03 | Asurion | Business & Career | 20.00× | ||
| 04 | UNiDAYS | Business & Career | 20.00× | ||
| 05 | Fry's Electronics | Shopping | 17.48× | ||
| 06 | Solar power | Home & Garden | 15.51× | ||
| 07 | Thingiverse | Arts & Culture | 10.85× | ||
| 08 | Micro Center | Shopping | 8.74× | ||
| 09 | Solar panel | Home & Garden | 7.20× | ||
| 10 | Photovoltaics | Home & Garden | 6.71× | ||
| 11 | 3D printing | Technology & Electronics | 5.31× | ||
| 12 | Zoom! | Business & Career | 4.98× | ||
| 13 | Home insurance | Business & Career | 4.30× | ||
| 14 | Renewable energy | Business & Career | 3.09× | ||
| 15 | Solar energy | Home & Garden | 2.97× | ||
| 16 | Innovation | Business & Career | 2.89× | ||
| 17 | Best Buy | Shopping | 1.95× | ||
| 18 | Breaking news | Movies & TV | 1.92× | ||
| 19 | Energy | Home & Garden | 1.82× | ||
| 20 | CNN | Movies & TV | 1.70× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.66× | |
| Patriotism | CONSERVATISM | 1.54× | |
| Individualism | JOY | 1.47× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.68× | |
| Mindfulness | BALANCE | 0.75× | |
| Pet Ownership | JOY | 0.80× |
Uninterruptible power supply has an estimated audience of 3,223,969 people in United States, concentrated in California and Texas.
48.5% of Uninterruptible power supply fans are female, 51.5% are male, with an average age of 43.7 years.
Uninterruptible power supply fans show strongest brand affinity for Solar power (15.51×), Micro Center (8.74×), and Vera Farmiga (20×) over the country average.
Uninterruptible power supply fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Uninterruptible power supply itself, the audience over-indexes on Micro Center (8.74×), Vera Farmiga (20×), Solar panel (7.2×), and Asurion (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Uninterruptible power supply. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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