Rascasse Audience Intelligence

United States Department of Housing and Urban Development Audience in United States

Name: United States Department of Housing and Urban Development — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about United States Department of Housing and Urban Development in United States — modelled from more than twelve digital signal sources. United States Department of Housing and Urban Development has an estimated audience of 627,022 people in United States.

#339among NGO / Political Party in United States #1845in Politics & Society

The average United States Department of Housing and Urban Development fan in United States is 45.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Jewel-Osco, Indeed.com, TeamSnap, with strongest over-indexing on Jewel-Osco (17.64× the country average).

Demographically, the United States Department of Housing and Urban Development audience skews more female with an average age of 45.5, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical United States Department of Housing and Urban Development fan in United States is more female, around 45.5 years old, with strong Patriotism tendencies and a notable affinity for Jewel-Osco.

Category: Politics & Society · Type: NGO / Political Party

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the United States Department of Housing and Urban Development profile in United States.

Audience size

627K

in United States

Gender

57.8%♀

42.2% male

Age

45.5

average years

Country rank

#31960

NGO / Political Party in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of United States Department of Housing and Urban Development fans

57.8% are female, 42.2% are male, average age 45.5.

Fig. 02

Gender split

57.8%

Female

42.2%

Male

Demographic split for United States Department of Housing and Urban Development audience in United States
Metric	Value
Female	57.8%
Male	42.2%
Average age	45.5
Estimated audience size	627,022

Fig. 03

Age distribution

Age distribution of the United States Department of Housing and Urban Development audience in United States
Age bracket	Share	%
16-19		11%
20-29		12%
30-39		16%
40-49		23%
50+		38%

Fig. 04

Worldwide distribution

88.0%

of the worldwide United States Department of Housing and Urban Development audience comes from United States.

Worldwide audience distribution share by country for United States Department of Housing and Urban Development
Country	Share
United States	88.0%
India	3.2%
Canada	2.3%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the United States Department of Housing and Urban Development audience in United States is strongest.

Fig. 05

Top regions by affinity

United States Department of Housing and Urban Development fans by region: top regions in United States
#	Region	Reach	×
01	Washington, District of Columbia	~8K	3.92×
02	Mississippi	~10K	1.82×
03	Maryland	~20K	1.71×
04	Louisiana	~10K	1.60×
05	Virginia	~20K	1.50×
06	Georgia	~20K	1.14×
07	Tennessee	~10K	1.11×
08	Alabama	~10K	1.07×
09	Arkansas	~5K	1.02×
10	Rhode Island	~2K	1.01×
11	South Carolina	~10K	1.00×
12	Missouri	~10K	0.99×
13	Nevada	~6K	0.99×
14	Illinois	~20K	0.96×
15	Ohio	~20K	0.96×
16	Oklahoma	~7K	0.96×
17	Connecticut	~6K	0.96×
18	New York	~30K	0.95×
19	North Carolina	~20K	0.95×
20	West Virginia	~3K	0.95×
21	Michigan	~20K	0.94×
22	Pennsylvania	~20K	0.93×
23	Kansas	~5K	0.93×
24	Massachusetts	~10K	0.92×
25	Hawaii	~3K	0.92×
26	North Dakota	~1K	0.92×
27	Washington	~10K	0.91×
28	Kentucky	~7K	0.91×
29	Oregon	~7K	0.91×
30	Nebraska	~3K	0.91×
31	Alaska	~1K	0.91×
32	New Hampshire	~2K	0.90×
33	Delaware	~2K	0.90×
34	Maine	~2K	0.89×
35	Vermont	~1K	0.89×
36	Texas	~50K	0.88×
37	Florida	~40K	0.88×
38	Indiana	~10K	0.88×
39	Colorado	~9K	0.88×
40	New Mexico	~3K	0.88×
41	Montana	~2K	0.88×
42	South Dakota	~1K	0.87×
43	Idaho	~3K	0.84×
44	New Jersey	~10K	0.83×
45	Wisconsin	~8K	0.82×
46	Minnesota	~8K	0.81×
47	California	~60K	0.79×
48	Iowa	~4K	0.79×
49	Arizona	~10K	0.78×
50	Utah	~4K	0.69×

Affinity by region — United States Department of Housing and Urban Development, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the United States Department of Housing and Urban Development audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for United States Department of Housing and Urban Development audience
#	Interest	Category	×
01	TeamSnap	Sports	27.69×
02	Jewel-Osco	Shopping	17.64×
03	Espionage	Politics & Society	11.47×
04	Mortgage insurance	Business & Career	10.12×
05	Bonefish Grill	Food & Beverages	9.24×
06	Chumba Casino	Travel & Leisure	6.22×
07	Indeed.com	Business & Career	4.00×
08	Hypermarket	Shopping	3.94×
09	Nothing Bundt Cakes	Food & Beverages	3.76×
10	Political science	Business & Career	3.47×
11	Home insurance	Business & Career	3.45×
12	Life insurance	Business & Career	3.20×
13	Credit (finance)	Business & Career	3.14×
14	Texas Roadhouse	Food & Beverages	2.82×
15	Vehicle insurance	Cars & Mobility	2.77×
16	Used car	Cars & Mobility	2.58×
17	Mortgage loans	Business & Career	2.43×
18	Breaking news	Movies & TV	1.99×
19	Banking	Business & Career	1.91×
20	EBay	Shopping	1.83×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the United States Department of Housing and Urban Development audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by United States Department of Housing and Urban Development audience · What stands out
Trait	Cluster	Score
Patriotism	CONSERVATISM	1.98×
Career Orientation	POWER	1.83×
Need for Security	CONSERVATISM	1.75×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by United States Department of Housing and Urban Development audience · Rather not
Trait	Cluster	Score
Design Affinity	PREMIUM	0.66×
Pet Ownership	JOY	0.82×
Healthy Lifestyle	BALANCE	0.83×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does United States Department of Housing and Urban Development have in United States?

United States Department of Housing and Urban Development has an estimated audience of 627,022 people in United States, concentrated in California and Texas.

What is the gender split and age of United States Department of Housing and Urban Development fans?

57.8% of United States Department of Housing and Urban Development fans are female, 42.2% are male, with an average age of 45.5 years.

Which brands do United States Department of Housing and Urban Development fans like most?

United States Department of Housing and Urban Development fans show strongest brand affinity for Jewel-Osco (17.64×), Indeed.com (4×), and TeamSnap (27.69×) over the country average.

Where do United States Department of Housing and Urban Development fans live in United States?

United States Department of Housing and Urban Development fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

What other brands do United States Department of Housing and Urban Development fans also like?

Beyond United States Department of Housing and Urban Development itself, the audience over-indexes on Indeed.com (4×), TeamSnap (27.69×), Texas Roadhouse (2.82×), and Chumba Casino (6.22×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for United States Department of Housing and Urban Development. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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