United States Department of Labor Audience in United States
United States Department of Labor has an estimated audience of 1,478,644 people in United States. 67.1% are female, 32.9% are male, average age 38.3. Top regions: New York, Texas, California. Top brand affinities: Macha, Historic site, Vocal harmony, Pro-Ject, Grinch.
The average United States Department of Labor fan in United States is 38.3 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Texas, California. Top brand affinities include Macha, Historic site, Vocal harmony, with strongest over-indexing on Macha (22.77× the country average). Demographically, the United States Department of Labor audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Indulgence, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: NGO / Political Party
Demographics of United States Department of Labor fans
| Metric | Value |
|---|---|
| Female | 67.1% |
| Male | 32.9% |
| Average age | 38.3 |
| Estimated audience size | 1,478,644 |
Audience persona
The typical United States Department of Labor fan in United States is more female, around 38.3 years old, with strong Indulgence tendencies and a notable affinity for Macha.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 137,600 | 1.67× |
| Texas | 134,466 | 1.06× |
| California | 113,587 | 0.7× |
| Florida | 91,009 | 0.91× |
| Georgia | 62,749 | 1.38× |
| Illinois | 48,776 | 0.99× |
| Pennsylvania | 46,607 | 0.94× |
| Ohio | 42,722 | 0.94× |
| Virginia | 40,020 | 1.11× |
| North Carolina | 39,945 | 0.9× |
| New Jersey | 36,487 | 0.97× |
| Maryland | 34,397 | 1.35× |
| Missouri | 30,639 | 1.29× |
| Michigan | 30,239 | 0.78× |
| Tennessee | 28,111 | 0.95× |
| Massachusetts | 25,011 | 0.86× |
| Arizona | 24,060 | 0.8× |
| Alabama | 23,824 | 1.15× |
| Indiana | 22,643 | 0.84× |
| Washington | 22,153 | 0.75× |
| South Carolina | 21,991 | 0.99× |
| Louisiana | 21,215 | 1.11× |
| Wisconsin | 20,375 | 0.92× |
| Kentucky | 18,267 | 0.99× |
| Colorado | 17,372 | 0.75× |
| Mississippi | 17,202 | 1.41× |
| Oklahoma | 15,909 | 0.97× |
| Minnesota | 15,821 | 0.75× |
| Connecticut | 15,223 | 1.03× |
| Arkansas | 14,173 | 1.16× |
| Nevada | 12,873 | 0.9× |
| Oregon | 12,573 | 0.74× |
| Washington, District of Columbia | 12,491 | 2.81× |
| Kansas | 11,689 | 1× |
| Iowa | 10,745 | 0.88× |
| Utah | 8,856 | 0.67× |
| West Virginia | 8,360 | 1.21× |
| Idaho | 7,667 | 1.03× |
| New Mexico | 6,113 | 0.82× |
| Nebraska | 5,914 | 0.8× |
| New Hampshire | 5,520 | 0.95× |
| Hawaii | 4,849 | 0.76× |
| Rhode Island | 4,374 | 0.93× |
| Maine | 4,143 | 0.78× |
| Delaware | 3,754 | 0.92× |
| Montana | 3,537 | 0.86× |
| South Dakota | 3,294 | 0.96× |
| North Dakota | 3,255 | 1.07× |
| Alaska | 2,343 | 0.74× |
| Vermont | 2,330 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Macha | 22.77× | Food & Beverages |
| Historic site | 7.78× | Arts & Culture |
| Vocal harmony | 6.45× | Music & Radio |
| Pro-Ject | 4.86× | Music & Radio |
| Grinch | 4.41× | Movies & TV |
| Governor of Michigan | 7.85× | Politics & Society |
| Nationality | 2.25× | Politics & Society |
| Delaware County, Pennsylvania | 11.56× | Travel & Leisure |
| Mathcore | 8.08× | Music & Radio |
| Goop | 5.39× | Internet & Social Media |
| Fairy godmother | 6.58× | Literature |
| Litter box | 1.56× | Pets & Animals |
| Hipster | 7.05× | Politics & Society |
| Home staging | 3.33× | Home & Garden |
| Hibachi | 4.85× | Food & Beverages |
| The Retrofit Source Inc. | 14.8× | Cars & Mobility |
| Jesse Plemons | 2.03× | Movies & TV |
| No Escape (1994 film) | 6.25× | Movies & TV |
| TV Fanatic | 5.82× | Movies & TV |
| Wok | 3.5× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.63 |
| LGBTQ+ Identity | OPEN | 1.61 |
| Family Orientation | CONSERVATISM | 1.56 |
| Early Adopter Mentality | POWER | 1.36 |
| Quality Awareness | PREMIUM | 1.3 |
| Community Orientation | OPEN | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 93.3% |
| Canada | 1.7% |
| Brazil | 1.6% |
See United States Department of Labor audiences in other countries
- United States Department of Labor — Germany
- United States Department of Labor — United Kingdom
- United States Department of Labor — France
- United States Department of Labor — Italy
- United States Department of Labor — Spain
- United States Department of Labor — Brazil
- United States Department of Labor — Japan
- United States Department of Labor — South Korea
- United States Department of Labor — India
More Politics & Society audiences in United States
- Department of Motor Vehicles (20,323,665)
- SSA (17,557,089)
- FAFSA (14,175,776)
- AARP (12,709,235)
- United States Army (12,106,369)
Frequently asked questions
How many fans does United States Department of Labor have in United States?
United States Department of Labor has an estimated audience of 1,478,644 people in United States, concentrated in New York and Texas.
What is the gender split and age of United States Department of Labor fans?
67.1% of United States Department of Labor fans are female, 32.9% are male, with an average age of 38.3 years.
Which brands do United States Department of Labor fans like most?
United States Department of Labor fans show strongest brand affinity for Macha (22.77×), Historic site (7.78×), and Vocal harmony (6.45×) over the country average.
Where do United States Department of Labor fans live in United States?
United States Department of Labor fans in United States are most concentrated in New York (reach 137,600), Texas (reach 134,466), and California (reach 113,587). These three regions account for the largest share of the active audience.
What other brands do United States Department of Labor fans also like?
Beyond United States Department of Labor itself, the audience over-indexes on Historic site (7.78×), Vocal harmony (6.45×), Pro-Ject (4.86×), and Grinch (4.41×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for United States Department of Labor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.