Rascasse Audience Intelligence

United States Department of Labor Audience in United States

A data profile of the people who buy, follow and care about United States Department of Labor in United States — modelled from more than twelve digital signal sources. United States Department of Labor has an estimated audience of 1,484,117 people in United States.

#134among NGO / Political Party in United States#1107in Politics & Society

The average United States Department of Labor fan in United States is 38.3 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, New York, California.

Top brand affinities include Philz Coffee, Whataburger, Yogurtland, with strongest over-indexing on Philz Coffee (39.29× the country average).

Demographically, the United States Department of Labor audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Sustainability, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical United States Department of Labor fan in United States is more female, around 38.3 years old, with strong Sustainability tendencies and a notable affinity for Philz Coffee.

Category: Politics & Society · Type: NGO / Political Party

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the United States Department of Labor profile in United States.

Audience size
1.5M
in United States
Gender
67.1%♀
32.9% male
Age
38.3
average years
Country rank
#17915
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of United States Department of Labor fans

67.1% are female, 32.9% are male, average age 38.3.

Fig. 02

Gender split

67.1%
Female
32.9%
Male
Demographic split for United States Department of Labor audience in United States
MetricValue
Female67.1%
Male32.9%
Average age38.3
Estimated audience size1,484,117
Fig. 03

Age distribution

Ø 38.3
average years
Age distribution of the United States Department of Labor audience in United States
Age bracketShare%
16-1926%
20-2918%
30-3916%
40-4916%
50+24%
Fig. 04

Worldwide distribution

93.8%

of the worldwide United States Department of Labor audience comes from United States.

Worldwide audience distribution share by country for United States Department of Labor
CountryShare
United States93.8%
Canada1.7%
India1.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the United States Department of Labor audience in United States is strongest.

Fig. 05

Top regions by affinity

United States Department of Labor fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~10K2.65×
02Georgia~70K1.48×
03New York~100K1.37×
04Maryland~30K1.37×
05Mississippi~20K1.31×
06Connecticut~20K1.23×
07Louisiana~20K1.17×
08Alabama~20K1.15×
09Arkansas~10K1.14×
10Virginia~40K1.09×
11West Virginia~8K1.09×
12Delaware~4K1.08×
13Missouri~30K1.06×
14Idaho~8K1.03×
15Alaska~3K1.02×
16New Jersey~40K0.99×
17New Mexico~7K0.99×
18North Dakota~3K0.99×
19South Carolina~20K0.98×
20Nevada~10K0.97×
21Kansas~10K0.97×
22Tennessee~30K0.96×
23Texas~100K0.95×
24Montana~4K0.95×
25Rhode Island~4K0.94×
26South Dakota~3K0.94×
27Vermont~2K0.94×
28Kentucky~20K0.93×
29Oklahoma~20K0.93×
30New Hampshire~5K0.92×
31Florida~90K0.91×
32Illinois~40K0.91×
33Ohio~40K0.90×
34North Carolina~40K0.90×
35Nebraska~7K0.89×
36Maine~5K0.89×
37Pennsylvania~40K0.88×
38Arizona~30K0.88×
39Wisconsin~20K0.88×
40Iowa~10K0.86×
41Indiana~20K0.85×
42Hawaii~5K0.85×
43Colorado~20K0.84×
44Washington~20K0.83×
45Massachusetts~20K0.83×
46Oregon~10K0.82×
47Michigan~30K0.81×
48Minnesota~20K0.78×
49Utah~9K0.69×
50California~100K0.66×
Fig. 06

Affinity by region

Affinity by region — United States Department of Labor, United States
0.66×1.00×2.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the United States Department of Labor audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for United States Department of Labor audience
#·InterestCategoryAffinity×
01Philz CoffeeFood & Beverages39.29×
02YogurtlandFood & Beverages35.01×
03Taco CabanaFood & Beverages25.70×
04Snow Tha ProductMusic & Radio23.74×
05JWowwMovies & TV22.32×
06Round Table PizzaFood & Beverages17.32×
07Thandie NewtonMovies & TV15.11×
08MarkiplierGames13.87×
09El Pollo LocoFood & Beverages13.25×
10Knott's Berry FarmTravel & Leisure12.96×
11WhataburgerFood & Beverages9.88×
12Sustainable energyHome & Garden8.55×
13Famous FootwearFood & Beverages8.52×
14Renewable energyBusiness & Career6.87×
15WingstopFood & Beverages5.59×
16FedExBusiness & Career4.87×
17Solar energyHome & Garden4.61×
18Mortgage loansBusiness & Career3.49×
19SubwayFood & Beverages2.58×
20Stand-up comedyMovies & TV2.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the United States Department of Labor audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by United States Department of Labor audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE2.21×
Convenience OrientationPREMIUM2.16×
Family OrientationCONSERVATISM2.05×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by United States Department of Labor audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.71×
Healthy LifestyleBALANCE0.80×
Pet OwnershipJOY0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does United States Department of Labor have in United States?

United States Department of Labor has an estimated audience of 1,484,117 people in United States, concentrated in Texas and New York.

02

What is the gender split and age of United States Department of Labor fans?

67.1% of United States Department of Labor fans are female, 32.9% are male, with an average age of 38.3 years.

03

Which brands do United States Department of Labor fans like most?

United States Department of Labor fans show strongest brand affinity for Philz Coffee (39.29×), Whataburger (9.88×), and Yogurtland (35.01×) over the country average.

04

Where do United States Department of Labor fans live in United States?

United States Department of Labor fans in United States are most concentrated in Texas (reach ~100K), New York (reach ~100K), and California (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do United States Department of Labor fans also like?

Beyond United States Department of Labor itself, the audience over-indexes on Whataburger (9.88×), Yogurtland (35.01×), Taco Cabana (25.7×), and Sustainable energy (8.55×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See United States Department of Labor audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for United States Department of Labor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →