University of California, San Francisco Audience in United States

University of California, San Francisco has an estimated audience of 638,748 people in United States. 69.6% are female, 30.4% are male, average age 37.9. Top regions: California, Texas, New York. Top brand affinities: Hibachi, Keegan Bradley, Google Home, headspace, Cam Ward.
The average University of California, San Francisco fan in United States is 37.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Hibachi, Keegan Bradley, Google Home, with strongest over-indexing on Hibachi (12.03× the country average). Demographically, the University of California, San Francisco audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Sustainability, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of University of California, San Francisco fans
| Metric | Value |
|---|---|
| Female | 69.6% |
| Male | 30.4% |
| Average age | 37.9 |
| Estimated audience size | 638,748 |
Audience persona
The typical University of California, San Francisco fan in United States is more female, around 37.9 years old, with strong Sustainability tendencies and a notable affinity for Hibachi.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 479,061 | 7.13× |
| Texas | 57,794 | 1.05× |
| New York | 38,241 | 1.07× |
| Florida | 31,873 | 0.74× |
| Illinois | 24,389 | 1.15× |
| Washington | 22,993 | 1.79× |
| Massachusetts | 20,006 | 1.59× |
| Pennsylvania | 17,478 | 0.81× |
| Virginia | 17,263 | 1.11× |
| Georgia | 16,714 | 0.85× |
| New Jersey | 15,003 | 0.92× |
| North Carolina | 14,871 | 0.77× |
| Arizona | 14,858 | 1.14× |
| Maryland | 13,989 | 1.27× |
| Michigan | 12,858 | 0.77× |
| Ohio | 12,293 | 0.62× |
| Oregon | 11,992 | 1.64× |
| Colorado | 10,650 | 1.06× |
| Minnesota | 9,054 | 0.99× |
| Indiana | 8,705 | 0.75× |
| Tennessee | 8,467 | 0.66× |
| Nevada | 8,420 | 1.36× |
| Missouri | 8,312 | 0.81× |
| Wisconsin | 7,254 | 0.75× |
| Connecticut | 6,944 | 1.08× |
| Hawaii | 6,131 | 2.23× |
| Louisiana | 5,434 | 0.66× |
| Utah | 5,142 | 0.9× |
| Alabama | 5,026 | 0.56× |
| South Carolina | 4,752 | 0.49× |
| Kentucky | 4,017 | 0.5× |
| Oklahoma | 3,693 | 0.52× |
| Kansas | 3,365 | 0.67× |
| Iowa | 3,342 | 0.64× |
| Washington, District of Columbia | 3,267 | 1.7× |
| Arkansas | 2,914 | 0.55× |
| Idaho | 2,715 | 0.85× |
| New Mexico | 2,524 | 0.79× |
| Mississippi | 2,473 | 0.47× |
| Nebraska | 1,999 | 0.62× |
| New Hampshire | 1,803 | 0.72× |
| Rhode Island | 1,649 | 0.81× |
| Maine | 1,517 | 0.66× |
| Montana | 1,223 | 0.69× |
| West Virginia | 971 | 0.33× |
| Alaska | 968 | 0.71× |
| South Dakota | 896 | 0.61× |
| Delaware | 834 | 0.47× |
| Vermont | 784 | 0.7× |
| North Dakota | 782 | 0.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hibachi | 12.03× | Food & Beverages |
| Keegan Bradley | 9.97× | Sports |
| Google Home | 8.2× | Technology & Electronics |
| headspace | 11.5× | Health |
| Cam Ward | 4.26× | Sports |
| Cherish (group) | 11.5× | Music & Radio |
| Goop | 5.64× | Internet & Social Media |
| Wok | 6.37× | Food & Beverages |
| Product design | 1.9× | Business & Career |
| Historic site | 3.98× | Arts & Culture |
| Governor of Michigan | 6.91× | Politics & Society |
| Layne Staley | 5.86× | Music & Radio |
| edureka | 33.76× | Business & Career |
| Mothercare | 2.9× | Kids & Family |
| Ira Glass | 14.79× | Music & Radio |
| JC Whitney | 13.29× | Shopping |
| Kendra Scott | 2.37× | Fashion & Accessoires |
| Vocal harmony | 3.57× | Music & Radio |
| Grace Slick | 6.84× | Music & Radio |
| TV Fanatic | 8.3× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.5 |
| Family Orientation | CONSERVATISM | 1.94 |
| Patriotism | CONSERVATISM | 1.62 |
| Spirituality | BALANCE | 1.37 |
| Pet Ownership | JOY | 1.36 |
| Need for Security | CONSERVATISM | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 90.4% |
| United Kingdom | 3.4% |
| India | 1.9% |
See University of California, San Francisco audiences in other countries
- University of California, San Francisco — Germany
- University of California, San Francisco — United Kingdom
- University of California, San Francisco — France
- University of California, San Francisco — Italy
- University of California, San Francisco — Spain
- University of California, San Francisco — Brazil
- University of California, San Francisco — Japan
- University of California, San Francisco — South Korea
- University of California, San Francisco — India
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
Frequently asked questions
How many fans does University of California, San Francisco have in United States?
University of California, San Francisco has an estimated audience of 638,748 people in United States, concentrated in California and Texas.
What is the gender split and age of University of California, San Francisco fans?
69.6% of University of California, San Francisco fans are female, 30.4% are male, with an average age of 37.9 years.
Which brands do University of California, San Francisco fans like most?
University of California, San Francisco fans show strongest brand affinity for Hibachi (12.03×), Keegan Bradley (9.97×), and Google Home (8.2×) over the country average.
Where do University of California, San Francisco fans live in United States?
University of California, San Francisco fans in United States are most concentrated in California (reach 479,061), Texas (reach 57,794), and New York (reach 38,241). These three regions account for the largest share of the active audience.
What other brands do University of California, San Francisco fans also like?
Beyond University of California, San Francisco itself, the audience over-indexes on Keegan Bradley (9.97×), Google Home (8.2×), headspace (11.5×), and Cam Ward (4.26×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for University of California, San Francisco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.