University of Maryland University College Audience in United States
University of Maryland University College has an estimated audience of 532,663 people in United States. 60.8% are female, 39.2% are male, average age 36.1. Top brand affinities: Kelly Starrett, Iowa Western Community College, Mount Kilimanjaro, University of Tennessee College of Medicine, Lulu 黃路梓茵.
Top brand affinities include Kelly Starrett, Iowa Western Community College, Mount Kilimanjaro, with strongest over-indexing on Kelly Starrett (95.88× the country average). Demographically, the University of Maryland University College audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Sustainability, Mindfulness.
Category: Business & Career · Type: POI · Subtype: University
Demographics of University of Maryland University College fans
| Metric | Value |
|---|---|
| Female | 60.8% |
| Male | 39.2% |
| Average age | 36.1 |
| Estimated audience size | 532,663 |
Audience persona
The typical University of Maryland University College fan in United States is more female, around 36.1 years old, with strong Sustainability tendencies and a notable affinity for Kelly Starrett.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kelly Starrett | 95.88× | Literature |
| Iowa Western Community College | 27.97× | Business & Career |
| Mount Kilimanjaro | 20.0× | Travel & Leisure |
| University of Tennessee College of Medicine | 20.0× | Business & Career |
| Lulu 黃路梓茵 | 20.0× | Movies & TV |
| Bundarra, New South Wales | 20.0× | Travel & Leisure |
| Mojinos Escozíos | 19.03× | Music & Radio |
| Ionia, Michigan | 17.98× | Shopping |
| Habtamu Wondimu | 17.52× | Politics & Society |
| Wedding Favors shop | 12.67× | Kids & Family |
| Kelibia | 12.64× | Travel & Leisure |
| McGill University Faculty of Law | 12.48× | Business & Career |
| Kevin Carroll | 11.65× | Movies & TV |
| Elsword | 11.26× | Games |
| Hamburg-Mitte | 10.96× | Travel & Leisure |
| Krujë | 10.47× | Travel & Leisure |
| Kiwi FM | 9.27× | Music & Radio |
| The Ice Queen | 9.12× | Literature |
| Keeping up with the Kardashian | 8.84× | Movies & TV |
| Paul Casey | 8.64× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.63 |
| Mindfulness | BALANCE | 1.25 |
| Pet Ownership | JOY | 1.25 |
| Social Media Usage | JOY | 1.18 |
| Family Orientation | CONSERVATISM | 1.11 |
| Indulgence | JOY | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 71.3% |
| United Kingdom | 6.7% |
| India | 5.4% |
See University of Maryland University College audiences in other countries
- University of Maryland University College — Germany
- University of Maryland University College — United Kingdom
- University of Maryland University College — France
- University of Maryland University College — Italy
- University of Maryland University College — Spain
- University of Maryland University College — Brazil
- University of Maryland University College — Japan
- University of Maryland University College — South Korea
- University of Maryland University College — India
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
How to read this data
Audience size is the estimated number of people in United States who actively search for University of Maryland University College. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.