University of Oregon Audience in United States

Demographics of University of Oregon fans

Audience persona

The typical University of Oregon fan in United States is balanced, around 37.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Google Maps.

Top regions in United States

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See University of Oregon audiences in other countries

• University of Oregon — Germany
• University of Oregon — United Kingdom
• University of Oregon — France
• University of Oregon — Italy
• University of Oregon — Spain
• University of Oregon — Brazil
• University of Oregon — Japan
• University of Oregon — South Korea
• University of Oregon — India

More University audiences in United States

• Ohio State University (9,090,455)
• University of Texas at Austin (8,908,722)
• Harvard University (7,358,517)
• University of Florida (6,848,731)
• University of California, Los Angeles (6,780,551)

Frequently asked questions

How many fans does University of Oregon have in United States?

University of Oregon has an estimated audience of 1,760,471 people in United States, concentrated in Oregon and California.

What is the gender split and age of University of Oregon fans?

49.7% of University of Oregon fans are female, 50.3% are male, with an average age of 37.0 years.

Which brands do University of Oregon fans like most?

University of Oregon fans show strongest brand affinity for Google Maps (15.41×), Capital One (12.63×), and Indeed.com (12.51×) over the country average.

Where do University of Oregon fans live in United States?

University of Oregon fans in United States are most concentrated in Oregon (reach 343,942), California (reach 322,222), and Washington (reach 91,170). These three regions account for the largest share of the active audience.

What other brands do University of Oregon fans also like?

Beyond University of Oregon itself, the audience over-indexes on Capital One (12.63×), Indeed.com (12.51×), Khan Academy (17.56×), and Aaron Rodgers (13.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for University of Oregon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.