Vampire Audience in United States

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Vampire has an estimated audience of 4,257,247 people in United States. 70.4% are female, 29.6% are male, average age 34.9. Top regions: California, Texas, Florida. Top brand affinities: AccuWeather, StubHub, Horoscope, DocuSign, OpenTable.

The average Vampire fan in United States is 34.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include AccuWeather, StubHub, Horoscope, with strongest over-indexing on AccuWeather (15.97× the country average). Demographically, the Vampire audience skews more female with an average age of 34.9, and over-indexes on personality traits such as Extroversion, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Topic · Subtype: Video game

Demographics of Vampire fans

Demographic split for Vampire audience in United States
MetricValue
Female70.4%
Male29.6%
Average age34.9
Estimated audience size4,257,247

Audience persona

The typical Vampire fan in United States is more female, around 34.9 years old, with strong Extroversion tendencies and a notable affinity for AccuWeather.

Top regions in United States

Top regions ranked by reach for Vampire in United States
RegionReachAffinity
California537,9111.15×
Texas429,7771.17×
Florida293,6051.02×
New York248,4701.04×
Georgia156,1891.19×
Illinois151,2041.07×
Pennsylvania151,0521.05×
North Carolina138,7251.08×
Ohio134,5201.03×
Michigan114,4271.03×
New Jersey110,8101.02×
Virginia109,9791.06×
Washington93,3861.09×
Arizona92,2461.06×
Tennessee88,9281.04×
Indiana84,7961.09×
Maryland81,7601.12×
Massachusetts75,5360.9×
Missouri72,1251.05×
Louisiana67,3311.23×
South Carolina63,3170.99×
Colorado62,0840.93×
Kentucky61,4431.15×
Alabama59,7411×
Minnesota57,9940.95×
Wisconsin56,5710.88×
Oklahoma54,3131.15×
Oregon51,6881.06×
Nevada44,2681.08×
Utah42,1891.11×
Connecticut41,5770.97×
Mississippi40,6671.16×
Arkansas37,2731.06×
Kansas35,1381.05×
Iowa30,1850.86×
New Mexico22,3771.05×
West Virginia22,2661.12×
Nebraska20,9920.98×
Idaho19,9720.94×
Hawaii16,3100.89×
New Hampshire13,6560.81×
Maine12,9460.85×
Rhode Island11,6620.86×
Washington, District of Columbia10,5660.83×
Delaware10,0840.86×
Montana9,1410.77×
Alaska8,3090.91×
South Dakota7,8350.8×
North Dakota7,2730.83×
Vermont6,2040.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Vampire audience
BrandAffinityCategory
AccuWeather15.97×Home & Garden
StubHub15.69×Travel & Leisure
Horoscope13.08×Health
DocuSign15.07×Technology & Electronics
OpenTable15.85×Food & Beverages
Flickr12.66×Internet & Social Media
Robert Pattinson14.77×Movies & TV
Idris Elba15.96×Movies & TV
Choice Hotels18.81×Travel & Leisure
Michelle Pfeiffer13.09×Movies & TV
Telegram14.61×Internet & Social Media
Liam Neeson11.19×Movies & TV
Rebecca Ferguson16.65×Movies & TV
GoDaddy14.24×Technology & Electronics
Natalie Portman11.42×Movies & TV
Cotton On15.99×Fashion & Accessoires
Orange17.89×Technology & Electronics
Jake Gyllenhaal11.04×Movies & TV
Forrest Gump14.23×Movies & TV
Fiverr14.62×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Vampire audience
TraitClusterScore
ExtroversionTHRILL1.67
Risk AppetiteTHRILL1.64
Early Adopter MentalityPOWER1.35
LGBTQ+ IdentityOPEN1.21
IndividualismJOY1.17
CreativityOPEN1.13

Worldwide distribution

Worldwide audience distribution share by country for Vampire
CountryShare
United States40.1%
United Kingdom6.4%
Germany3.2%

See Vampire audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Vampire have in United States?

Vampire has an estimated audience of 4,257,247 people in United States, concentrated in California and Texas.

What is the gender split and age of Vampire fans?

70.4% of Vampire fans are female, 29.6% are male, with an average age of 34.9 years.

Which brands do Vampire fans like most?

Vampire fans show strongest brand affinity for AccuWeather (15.97×), StubHub (15.69×), and Horoscope (13.08×) over the country average.

Where do Vampire fans live in United States?

Vampire fans in United States are most concentrated in California (reach 537,911), Texas (reach 429,777), and Florida (reach 293,605). These three regions account for the largest share of the active audience.

What other brands do Vampire fans also like?

Beyond Vampire itself, the audience over-indexes on StubHub (15.69×), Horoscope (13.08×), DocuSign (15.07×), and OpenTable (15.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Vampire. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.