Rascasse Audience Intelligence

Veolia Target Market in United States

A data profile of the people who buy, follow and care about Veolia in United States — modelled from more than twelve digital signal sources. Veolia has an estimated audience of 500,751 people in United States.

#3766among Brand in United States#2266in Business & Career

The average Veolia fan in United States is 38.9 years old, more female, and lives primarily in New Jersey.

The audience is concentrated in New Jersey, New York, Pennsylvania.

Top brand affinities include Sustainable energy, Plastic recycling, Taron Egerton, with strongest over-indexing on Sustainable energy (11.12× the country average).

Demographically, the Veolia audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Sustainability, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Veolia fan in United States is more female, around 38.9 years old, with strong Sustainability tendencies and a notable affinity for Sustainable energy.

Category: Business & Career · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Veolia profile in United States.

Audience size
501K
in United States
Gender
63.7%♀
36.3% male
Age
38.9
average years
Country rank
#36607
Brand in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Veolia

63.7% are female, 36.3% are male, average age 38.9.

Fig. 02

Gender split

63.7%
Female
36.3%
Male
Demographic split for Veolia audience in United States
MetricValue
Female63.7%
Male36.3%
Average age38.9
Estimated audience size500,751
Fig. 03

Age distribution

Ø 38.9
average years
Age distribution of the Veolia audience in United States
Age bracketShare%
16-1922%
20-2919%
30-3918%
40-4919%
50+21%
Fig. 04

Worldwide distribution

8.5%

of the worldwide Veolia audience comes from United States.

Worldwide audience distribution share by country for Veolia
CountryShare
France51.6%
United States8.5%
United Kingdom7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Veolia audience in United States is strongest.

Fig. 05

Top regions by affinity

Veolia customers by region in United States
#RegionReachAffinity×
01Idaho~20K8.73×
02New Jersey~100K7.85×
03Delaware~10K7.34×
04New York~60K2.34×
05Pennsylvania~30K1.98×
06Arkansas~6K1.52×
07Rhode Island~2K1.47×
08Massachusetts~10K1.12×
09Wisconsin~7K1.01×
10Connecticut~4K0.89×
11Washington, District of Columbia~1K0.87×
12Louisiana~5K0.78×
13Colorado~6K0.76×
14Alaska<1K0.71×
15North Dakota<1K0.68×
16Vermont<1K0.68×
17South Dakota<1K0.65×
18Texas~30K0.64×
19New Hampshire~1K0.64×
20Minnesota~4K0.61×
21Montana<1K0.61×
22Virginia~7K0.60×
23West Virginia~1K0.57×
24Maine<1K0.57×
25Utah~2K0.55×
26Hawaii~1K0.55×
27Mississippi~2K0.53×
28Illinois~8K0.52×
29Missouri~4K0.50×
30New Mexico~1K0.50×
31Ohio~7K0.49×
32Nebraska~1K0.49×
33California~30K0.47×
34Kansas~2K0.47×
35Oklahoma~2K0.45×
36Iowa~2K0.45×
37Arizona~4K0.44×
38Washington~4K0.44×
39Georgia~6K0.43×
40North Carolina~6K0.43×
41Michigan~5K0.43×
42Kentucky~3K0.43×
43Maryland~4K0.42×
44South Carolina~3K0.42×
45Oregon~2K0.42×
46Indiana~4K0.41×
47Alabama~3K0.40×
48Nevada~2K0.40×
49Tennessee~4K0.38×
50Florida~10K0.32×
Fig. 06

Affinity by region

Affinity by region — Veolia, United States
0.32×1.00×8.73×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Veolia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Veolia audience
#·InterestCategoryAffinity×
01Plastic recyclingPolitics & Society24.58×
02Taron EgertonMovies & TV20.00×
03Michelle MonaghanMovies & TV12.41×
04Sustainable energyHome & Garden11.12×
05Water pollutionPolitics & Society8.90×
06Love ActuallyMovies & TV8.48×
07Patrick DempseyMovies & TV7.77×
08Renewable energyBusiness & Career6.52×
09FedExBusiness & Career3.21×
10Solar energyHome & Garden2.61×
11Organic farmingFood & Beverages2.41×
12InnovationBusiness & Career2.34×
13Trader Joe'sShopping2.30×
14IKEAHome & Garden2.30×
15Discount storesShopping2.28×
16Organic foodFood & Beverages2.21×
17AirbnbTravel & Leisure2.05×
18Mortgage loansBusiness & Career1.99×
19PinterestInternet & Social Media1.96×
20FurnitureHome & Garden1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Veolia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Veolia audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE4.28×
Convenience OrientationPREMIUM1.60×
Family OrientationCONSERVATISM1.58×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Veolia audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.94×
Risk AppetiteTHRILL0.95×
PatriotismCONSERVATISM1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Veolia's target market in United States?

Veolia's target market in United States covers an estimated 500,751 people, concentrated in New Jersey and New York.

02

What is the gender split and age of Veolia customers?

63.7% of the Veolia audience are female, 36.3% are male, with an average age of 38.9 years.

03

Which brands do Veolia fans like most?

Veolia fans show strongest brand affinity for Sustainable energy (11.12×), Plastic recycling (24.58×), and Taron Egerton (20×) over the country average.

04

Where do Veolia fans live in United States?

Veolia fans in United States are most concentrated in New Jersey (reach ~100K), New York (reach ~60K), and Pennsylvania (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Veolia fans also like?

Beyond Veolia itself, the audience over-indexes on Plastic recycling (24.58×), Taron Egerton (20×), Renewable energy (6.52×), and Michelle Monaghan (12.41×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Veolia audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Veolia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →