War dogs Audience in United States
War dogs has an estimated audience of 2,163,786 people in United States. 49.2% are female, 50.8% are male, average age 40.6. Top brand affinities: Kia Sportage, Autism Awareness, Diabetes mellitus awareness, Honda HR-V, Singer-songwriter.
Top brand affinities include Kia Sportage, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Kia Sportage (24.75× the country average). Demographically, the War dogs audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Extroversion, Social Media Usage.
Category: Music & Radio · Type: Person · Subtype: Metal
Demographics of War dogs fans
| Metric | Value |
|---|---|
| Female | 49.2% |
| Male | 50.8% |
| Average age | 40.6 |
| Estimated audience size | 2,163,786 |
Audience persona
The typical War dogs fan in United States is balanced, around 40.6 years old, with strong Extroversion tendencies and a notable affinity for Kia Sportage.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kia Sportage | 24.75× | Cars & Mobility |
| Autism Awareness | 6.89× | Health |
| Diabetes mellitus awareness | 4.68× | Health |
| Honda HR-V | 16.47× | Cars & Mobility |
| Singer-songwriter | 2.41× | Music & Radio |
| Pre-school playgroup | 18.05× | Kids & Family |
| Microblogging | 4.81× | Technology & Electronics |
| Hobby Lobby | 2.01× | Home & Garden |
| MSN | 1.95× | News |
| Houston Astros | 4.06× | Sports |
| Aldi | 1.87× | Shopping |
| Livemusic | 2.47× | Music & Radio |
| Los Angeles Dodgers | 3.19× | Sports |
| Best Buy | 1.76× | Shopping |
| Jeep Grand Cherokee | 4.8× | Cars & Mobility |
| Taco Bell | 1.79× | Food & Beverages |
| Staples (Canada) | 2.23× | Business & Career |
| Income tax | 4.99× | Business & Career |
| Jack Black | 4.47× | Movies & TV |
| Aubrey Plaza | 4.5× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.29 |
| Social Media Usage | JOY | 1.11 |
| LGBTQ+ Identity | OPEN | 1.1 |
| Indulgence | JOY | 1.02 |
| Price Sensitivity | PREMIUM | 1.02 |
| Design Affinity | PREMIUM | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.6% |
| India | 8.3% |
| United Kingdom | 8.0% |
See War dogs audiences in other countries
More Metal audiences in United States
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- Traitors (8,152,084)
- Lizzy Borden (7,762,266)
How to read this data
Audience size is the estimated number of people in United States who actively search for War dogs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.