A data profile of the people who buy, follow and care about WIND (Italy) in United States — modelled from more than twelve digital signal sources. WIND (Italy) has an estimated audience of 637,308 people in United States.
The average WIND (Italy) fan in United States is 32.8 years old, more female, and lives primarily in California.
The audience is concentrated in California, Florida, Texas.
Top brand affinities include Quinceañera (telenovela), Flo Rida, The Town (2010 film), with strongest over-indexing on Quinceañera (telenovela) (12.6× the country average).
Demographically, the WIND (Italy) audience skews more female with an average age of 32.8, and over-indexes on personality traits such as Spirituality, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical WIND (Italy) fan in United States is more female, around 32.8 years old, with strong Spirituality tendencies and a notable affinity for Quinceañera (telenovela).
The key figures that characterise the WIND (Italy) profile in United States.
57.5% are female, 42.5% are male, average age 32.8.
| Metric | Value |
|---|---|
| Female | 57.5% |
| Male | 42.5% |
| Average age | 32.8 |
| Estimated audience size | 637,308 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 39% | |
| 20-29 | 20% | |
| 30-39 | 15% | |
| 40-49 | 15% | |
| 50+ | 11% |
Where the WIND (Italy) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Dakota | ~2K | 1.52× | |
| 02 | Florida | ~60K | 1.43× | |
| 03 | Wyoming | ~1K | 1.32× | |
| 04 | New Mexico | ~4K | 1.28× | |
| 05 | North Dakota | ~2K | 1.26× | |
| 06 | California | ~80K | 1.24× | |
| 07 | Alaska | ~2K | 1.24× | |
| 08 | Hawaii | ~3K | 1.23× | |
| 09 | Kansas | ~6K | 1.22× | |
| 10 | Washington | ~10K | 1.18× | |
| 11 | New York | ~40K | 1.12× | |
| 12 | Nebraska | ~3K | 1.09× | |
| 13 | Oklahoma | ~7K | 1.08× | |
| 14 | Iowa | ~5K | 1.05× | |
| 15 | Montana | ~2K | 1.05× | |
| 16 | Wisconsin | ~9K | 1.03× | |
| 17 | Idaho | ~3K | 1.03× | |
| 18 | Indiana | ~10K | 1.00× | |
| 19 | Colorado | ~9K | 1.00× | |
| 20 | Nevada | ~6K | 1.00× | |
| 21 | Texas | ~50K | 0.98× | |
| 22 | Virginia | ~10K | 0.98× | |
| 23 | Maine | ~2K | 0.98× | |
| 24 | North Carolina | ~20K | 0.97× | |
| 25 | Minnesota | ~8K | 0.97× | |
| 26 | Kentucky | ~7K | 0.96× | |
| 27 | Pennsylvania | ~20K | 0.95× | |
| 28 | Georgia | ~20K | 0.95× | |
| 29 | Rhode Island | ~2K | 0.95× | |
| 30 | Michigan | ~10K | 0.94× | |
| 31 | New Jersey | ~10K | 0.94× | |
| 32 | Missouri | ~9K | 0.92× | |
| 33 | South Carolina | ~8K | 0.92× | |
| 34 | Ohio | ~20K | 0.91× | |
| 35 | Utah | ~5K | 0.91× | |
| 36 | Illinois | ~20K | 0.89× | |
| 37 | Massachusetts | ~10K | 0.88× | |
| 38 | Alabama | ~7K | 0.88× | |
| 39 | Oregon | ~6K | 0.88× | |
| 40 | Louisiana | ~7K | 0.87× | |
| 41 | Connecticut | ~5K | 0.87× | |
| 42 | Mississippi | ~4K | 0.87× | |
| 43 | West Virginia | ~2K | 0.87× | |
| 44 | Arkansas | ~4K | 0.86× | |
| 45 | New Hampshire | ~2K | 0.86× | |
| 46 | Arizona | ~10K | 0.85× | |
| 47 | Maryland | ~9K | 0.83× | |
| 48 | Delaware | ~1K | 0.83× | |
| 49 | Tennessee | ~9K | 0.79× | |
| 50 | Washington, District of Columbia | ~1K | 0.69× |
The strongest cross-interests of the WIND (Italy) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Divinity (TV channel) | Movies & TV | 54.70× | ||
| 02 | The Town (2010 film) | Movies & TV | 28.99× | ||
| 03 | The Iron Lady (film) | Movies & TV | 21.82× | ||
| 04 | Saw (franchise) | Movies & TV | 15.64× | ||
| 05 | Quinceañera (telenovela) | Movies & TV | 12.60× | ||
| 06 | Flo Rida | Music & Radio | 12.34× | ||
| 07 | Nuevo León | Travel & Leisure | 11.90× | ||
| 08 | Michoacán | Travel & Leisure | 10.91× | ||
| 09 | Puebla | Travel & Leisure | 10.71× | ||
| 10 | State of Mexico | Travel & Leisure | 10.26× | ||
| 11 | Monterrey | Travel & Leisure | 8.64× | ||
| 12 | Mexico City | Travel & Leisure | 7.40× | ||
| 13 | Guatemala | Travel & Leisure | 5.58× | ||
| 14 | Telemundo | Movies & TV | 5.50× | ||
| 15 | Colombia | Travel & Leisure | 5.45× | ||
| 16 | Buenos Aires | Travel & Leisure | 5.14× | ||
| 17 | Internet & Social Media | 4.59× | |||
| 18 | Real Madrid C.F. | Sports | 3.97× | ||
| 19 | Madea's Class Reunion | Movies & TV | 3.73× | ||
| 20 | FIFA World Cup 2026 | Sports | 1.70× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.80× | |
| Tradition | CONSERVATISM | 1.73× | |
| Need for Security | CONSERVATISM | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.89× | |
| Community Orientation | OPEN | 0.90× | |
| Luxury Orientation | PREMIUM | 0.92× |
WIND (Italy)'s target market in United States covers an estimated 637,308 people, concentrated in California and Florida.
57.5% of the WIND (Italy) audience are female, 42.5% are male, with an average age of 32.8 years.
WIND (Italy) fans show strongest brand affinity for Quinceañera (telenovela) (12.6×), Flo Rida (12.34×), and The Town (2010 film) (28.99×) over the country average.
WIND (Italy) fans in United States are most concentrated in California (reach ~80K), Florida (reach ~60K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.
Beyond WIND (Italy) itself, the audience over-indexes on Flo Rida (12.34×), The Town (2010 film) (28.99×), Divinity (TV channel) (54.7×), and Saw (franchise) (15.64×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for WIND (Italy). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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