Rascasse Audience Intelligence

Woodlands, Singapore Audience in United States

A data profile of the people who buy, follow and care about Woodlands, Singapore in United States — modelled from more than twelve digital signal sources. Woodlands, Singapore has an estimated audience of 285,785 people in United States.

#5948among POI in United States#4156in Travel & Leisure

The average Woodlands, Singapore fan in United States is 41.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Lunchables, Scooby-Doo, Makeup brush, with strongest over-indexing on Lunchables (78× the country average).

Demographically, the Woodlands, Singapore audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Patriotism, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Woodlands, Singapore fan in United States is more female, around 41.1 years old, with strong Patriotism tendencies and a notable affinity for Lunchables.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Woodlands, Singapore profile in United States.

Audience size
286K
in United States
Gender
71.5%♀
28.5% male
Age
41.1
average years
Country rank
#49549
POI in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Woodlands, Singapore fans

71.5% are female, 28.5% are male, average age 41.1.

Fig. 02

Gender split

71.5%
Female
28.5%
Male
Demographic split for Woodlands, Singapore audience in United States
MetricValue
Female71.5%
Male28.5%
Average age41.1
Estimated audience size285,785
Fig. 03

Age distribution

Ø 41.1
average years
Age distribution of the Woodlands, Singapore audience in United States
Age bracketShare%
16-1913%
20-2919%
30-3922%
40-4924%
50+21%
Fig. 04

Worldwide distribution

19.6%

of the worldwide Woodlands, Singapore audience comes from United States.

Worldwide audience distribution share by country for Woodlands, Singapore
CountryShare
Singapore37.1%
United States19.6%
United Kingdom15.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Woodlands, Singapore audience in United States is strongest.

Fig. 05

Top regions by affinity

Woodlands, Singapore fans by region: top regions in United States
#RegionReachAffinity×
01Alaska<1K1.40×
02Vermont<1K1.39×
03Montana<1K1.25×
04Hawaii~1K1.21×
05Rhode Island~1K1.21×
06Idaho~2K1.19×
07Washington, District of Columbia~1K1.18×
08Delaware<1K1.18×
09New Hampshire~1K1.15×
10Maine~1K1.10×
11New Mexico~2K1.09×
12South Dakota<1K1.05×
13Nebraska~1K1.04×
14Mississippi~2K1.02×
15Kansas~2K1.01×
16Arkansas~2K0.99×
17West Virginia~1K0.99×
18North Dakota<1K0.99×
19Iowa~2K0.98×
20Louisiana~4K0.97×
21Kentucky~3K0.97×
22Oregon~3K0.97×
23Oklahoma~3K0.97×
24Nevada~3K0.97×
25Utah~2K0.97×
26Connecticut~3K0.96×
27Alabama~4K0.95×
28South Carolina~4K0.93×
29Missouri~4K0.92×
30Wisconsin~4K0.92×
31Minnesota~4K0.92×
32Washington~5K0.91×
33Indiana~5K0.91×
34Colorado~4K0.91×
35Tennessee~5K0.90×
36Maryland~4K0.90×
37Arizona~5K0.89×
38Massachusetts~5K0.89×
39Virginia~6K0.88×
40Michigan~7K0.87×
41Georgia~8K0.86×
42Ohio~8K0.86×
43North Carolina~7K0.86×
44New Jersey~6K0.86×
45Pennsylvania~8K0.85×
46Illinois~8K0.83×
47Florida~20K0.79×
48New York~10K0.77×
49California~20K0.76×
50Texas~20K0.74×
Fig. 06

Affinity by region

Affinity by region — Woodlands, Singapore, United States
0.74×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Woodlands, Singapore audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Woodlands, Singapore audience
#·InterestCategoryAffinity×
01LunchablesFood & Beverages78.00×
02Matilda the MusicalMusic & Radio33.64×
03BiomassHome & Garden16.51×
04Avan JogiaMovies & TV10.34×
05Debbie HarryMusic & Radio10.30×
06Online flower deliveryHome & Garden8.89×
07Weber GrillsHome & Garden8.89×
08Scooby-DooMovies & TV8.17×
09Group buyingShopping6.61×
10Makeup brushBeauty & Wellness6.16×
11Weather forecastingHome & Garden3.78×
12AccuWeatherHome & Garden3.20×
13FedExBusiness & Career2.71×
14Golf ChannelSports2.63×
15Discount storesShopping2.40×
16Planet FitnessSports2.19×
17Mortgage loansBusiness & Career2.06×
18PowerballGames1.97×
19PinterestInternet & Social Media1.90×
20FurnitureHome & Garden1.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Woodlands, Singapore audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Woodlands, Singapore audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.02×
Luxury OrientationPREMIUM1.73×
IndulgenceJOY1.65×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Woodlands, Singapore audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.78×
MindfulnessBALANCE0.80×
Risk AppetiteTHRILL0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Woodlands, Singapore have in United States?

Woodlands, Singapore has an estimated audience of 285,785 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Woodlands, Singapore fans?

71.5% of Woodlands, Singapore fans are female, 28.5% are male, with an average age of 41.1 years.

03

Which brands do Woodlands, Singapore fans like most?

Woodlands, Singapore fans show strongest brand affinity for Lunchables (78×), Scooby-Doo (8.17×), and Makeup brush (6.16×) over the country average.

04

Where do Woodlands, Singapore fans live in United States?

Woodlands, Singapore fans in United States are most concentrated in California (reach ~20K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Woodlands, Singapore fans also like?

Beyond Woodlands, Singapore itself, the audience over-indexes on Scooby-Doo (8.17×), Makeup brush (6.16×), Matilda the Musical (33.64×), and Avan Jogia (10.34×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Woodlands, Singapore. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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