Rascasse Audience Intelligence

Yale School of Management Audience in United States

A data profile of the people who buy, follow and care about Yale School of Management in United States — modelled from more than twelve digital signal sources. Yale School of Management has an estimated audience of 324,457 people in United States.

#418among University in United States#5394among POI in United States#2851in Business & Career

Yale School of Management has an estimated audience of 324,457 people in United States. 57.1% are female, 42.9% are male, average age 38.6. Top brand affinities: London Business School, HEC Paris, Yale University, Master of Business Administration, Augmented reality.

Top brand affinities include London Business School, HEC Paris, Yale University, with strongest over-indexing on London Business School (240.18× the country average).

Demographically, the Yale School of Management audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation.

The typical Yale School of Management fan in United States is more female, around 38.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for London Business School.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Yale School of Management profile in United States.

Audience size
324K
in United States
Gender
57.1%♀
42.9% male
Age
38.6
average years
Country rank
#46410
POI in United States
Fig. 01

Search interest · 12-month trend

JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Yale School of Management fans

57.1% are female, 42.9% are male, average age 38.6.

Fig. 02

Gender split

57.1%
Female
42.9%
Male
Demographic split for Yale School of Management audience in United States
MetricValue
Female57.1%
Male42.9%
Average age38.6
Estimated audience size324,457
Fig. 03

Age distribution

Ø 38.6
average years
Age distribution of the Yale School of Management audience in United States
Age bracketShare%
16-1920%
20-2918%
30-3922%
40-4924%
50+16%
Fig. 04

Worldwide distribution

67.1%

of the worldwide Yale School of Management audience comes from United States.

Worldwide audience distribution share by country for Yale School of Management
CountryShare
United States67.1%
United Kingdom8.6%
India8.5%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Yale School of Management audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Yale School of Management audience
#·InterestCategoryAffinity×
01London Business SchoolBusiness & Career240.18×
02HEC ParisBusiness & Career168.93×
03LiftMasterCars & Mobility80.85×
04Yale UniversityBusiness & Career53.64×
05McKinsey & CompanyBusiness & Career47.20×
06Paperless PostShopping42.15×
07Western Governors UniversityBusiness & Career40.55×
08CustomInkShopping37.39×
09Massive open online courseBusiness & Career37.05×
10Johns Hopkins UniversityBusiness & Career32.28×
11RingCentralTechnology & Electronics30.76×
12Augmented realityTechnology & Electronics23.60×
13Purdue UniversityBusiness & Career22.73×
14Harvard Business SchoolBusiness & Career21.80×
15SingaporeTravel & Leisure16.24×
16Master of Business AdministrationBusiness & Career14.82×
17Business schoolBusiness & Career14.74×
18FlightAwareTravel & Leisure11.81×
19InnovationBusiness & Career8.31×
20Google MapsInternet & Social Media4.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Yale School of Management audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Yale School of Management audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER3.11×
Luxury OrientationPREMIUM2.61×
SpiritualityBALANCE2.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Yale School of Management audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.78×
CreativityOPEN0.79×
IndividualismJOY0.86×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Yale School of Management. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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