Yale School of Management Audience in United States
Yale School of Management has an estimated audience of 324,457 people in United States. 57.1% are female, 42.9% are male, average age 38.6. Top brand affinities: London Business School, McKinsey & Company, HEC Paris, Augmented reality, Autism Awareness.
Top brand affinities include London Business School, McKinsey & Company, HEC Paris, with strongest over-indexing on London Business School (153.49× the country average). Demographically, the Yale School of Management audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation.
Category: Business & Career · Type: POI · Subtype: University
Demographics of Yale School of Management fans
| Metric | Value |
|---|---|
| Female | 57.1% |
| Male | 42.9% |
| Average age | 38.6 |
| Estimated audience size | 324,457 |
Audience persona
The typical Yale School of Management fan in United States is more female, around 38.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for London Business School.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| London Business School | 153.49× | Business & Career |
| McKinsey & Company | 66.18× | Business & Career |
| HEC Paris | 123.92× | Business & Career |
| Augmented reality | 27.94× | Technology & Electronics |
| Autism Awareness | 19.03× | Health |
| CustomInk | 41.15× | Shopping |
| Diabetes mellitus awareness | 12.48× | Health |
| Business school | 18.04× | Business & Career |
| Master of Business Administration | 11.64× | Business & Career |
| Kia Sportage | 32.5× | Cars & Mobility |
| Yale University | 34.25× | Business & Career |
| Harvard Business School | 24.55× | Business & Career |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| TechCrunch | 13.66× | Technology & Electronics |
| Colgate University | 26.57× | Business & Career |
| Concordia University | 59.57× | Business & Career |
| Massive open online course | 24.44× | Business & Career |
| The Economist | 11.67× | Business & Career |
| Income tax | 13.19× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 4.3 |
| Luxury Orientation | PREMIUM | 3.39 |
| Quality Awareness | PREMIUM | 2.81 |
| LGBTQ+ Identity | OPEN | 2.72 |
| Design Affinity | PREMIUM | 2.49 |
| Career Orientation | POWER | 2.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 68.7% |
| United Kingdom | 8.8% |
| India | 8.7% |
See Yale School of Management audiences in other countries
- Yale School of Management — Germany
- Yale School of Management — United Kingdom
- Yale School of Management — France
- Yale School of Management — Italy
- Yale School of Management — Spain
- Yale School of Management — Brazil
- Yale School of Management — Japan
- Yale School of Management — South Korea
- Yale School of Management — India
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
How to read this data
Audience size is the estimated number of people in United States who actively search for Yale School of Management. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.