Rascasse Audience Intelligence

Chocolate Audience in United Arab Emirates

A data profile of the people who buy, follow and care about Chocolate in United Arab Emirates — modelled from more than twelve digital signal sources. Chocolate has an estimated audience of 2,351,491 people in United Arab Emirates.

#1among Sweet in United Arab Emirates
#190among Topic in United Arab Emirates
#21in Food & Beverages

The average Chocolate fan in United Arab Emirates is 36.0 years old, more male, and lives primarily in Dubai.

The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.

Top brand affinities include Google Maps, Pizza, Tattoos, with strongest over-indexing on Google Maps (1.61× the country average).

Demographically, the Chocolate audience skews more male with an average age of 36.0, and over-indexes on personality traits such as Extroversion, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.

The typical Chocolate fan in United Arab Emirates is more male, around 36.0 years old, with strong Extroversion tendencies and a notable affinity for Google Maps.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Chocolate profile in United Arab Emirates.

Audience size
2.4M
in United Arab Emirates
Gender
35.5%
64.5% male
Age
36.0
average years
Country rank
#265
Topic in United Arab Emirates
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chocolate fans

35.5% are female, 64.5% are male, average age 36.0.

Fig. 02

Gender split

35.5%
Female
64.5%
Male
Demographic split for Chocolate audience in United Arab Emirates
MetricValue
Female35.5%
Male64.5%
Average age36.0
Estimated audience size2,351,491
Fig. 03

Age distribution

Ø 36.0
average years
Age distribution of the Chocolate audience in United Arab Emirates
Age bracketShare%
16-1912%
20-2936%
30-3931%
40-4916%
50+7%
Fig. 04

Worldwide distribution

0.8%

of the worldwide Chocolate audience comes from United Arab Emirates.

Worldwide audience distribution share by country for Chocolate
CountryShare
United States17.2%
Brazil5.7%
Italy4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Arab Emirates average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chocolate audience in United Arab Emirates is strongest.

Fig. 05

Top regions by affinity

Chocolate fans by region: top regions in United Arab Emirates
#RegionReachAffinity×
01Emirate of Ajman~300K1.13×
02Emirate of Abu Dhabi~1M1.06×
03Emirate of Sharjah~600K1.06×
04Ras Al Khaimah~100K1.01×
05Fujairah~50K0.91×
06Dubai~1.5M0.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chocolate audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chocolate audience
#·InterestCategoryAffinity×
01PizzaFood & Beverages2.20×
02Birthday cakeFood & Beverages2.18×
03Online pokerGames1.70×
04VolunteeringPolitics & Society1.65×
05ReptilesPets & Animals1.64×
06Egypt national football teamSports1.64×
07Star CinemaMovies & TV1.63×
08CutleryHome & Garden1.62×
09Google MapsInternet & Social Media1.61×
10Valentine's DayKids & Family1.60×
11CollagenBeauty & Wellness1.60×
12NestléFood & Beverages1.59×
13DrawingHome & Garden1.57×
14RiceFood & Beverages1.56×
15SingaporeTravel & Leisure1.55×
16Fast casual restaurantsFood & Beverages1.54×
17GreeceTravel & Leisure1.53×
18BackpackFashion & Accessoires1.52×
19SnackingFood & Beverages1.51×
20TattoosFashion & Accessoires1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chocolate audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Chocolate audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.26×
IndulgenceJOY1.19×
Design AffinityPREMIUM1.16×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Chocolate audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.83×
SpiritualityBALANCE0.88×
Need for SecurityCONSERVATISM0.90×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Chocolate have in United Arab Emirates?

Chocolate has an estimated audience of 2,351,491 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.

02

What is the gender split and age of Chocolate fans?

35.5% of Chocolate fans are female, 64.5% are male, with an average age of 36.0 years.

03

Which brands do Chocolate fans like most?

Chocolate fans show strongest brand affinity for Google Maps (1.61×), Pizza (2.2×), and Tattoos (1.5×) over the country average.

04

Where do Chocolate fans live in United Arab Emirates?

Chocolate fans in United Arab Emirates are most concentrated in Dubai (reach ~1.5M), Emirate of Abu Dhabi (reach ~1M), and Emirate of Sharjah (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Chocolate fans also like?

Beyond Chocolate itself, the audience over-indexes on Pizza (2.2×), Tattoos (1.5×), Drawing (1.57×), and Fast casual restaurants (1.54×) compared to the United Arab Emirates average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Arab Emirates who actively search for Chocolate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →