Rascasse Audience Intelligence

Chocolate Audience in Norway

A data profile of the people who buy, follow and care about Chocolate in Norway — modelled from more than twelve digital signal sources. Chocolate has an estimated audience of 900,717 people in Norway.

Chocolate has an estimated audience of 900,717 people in Norway. 73.1% are female, 26.9% are male, average age 45.7. Top brand affinities: Pizza, Desserts, Seafood, Dinner, Thai cuisine.

Top brand affinities include Pizza, Desserts, Seafood, with strongest over-indexing on Pizza (4.01× the country average).

Demographically, the Chocolate audience skews more female with an average age of 45.7, and over-indexes on personality traits such as Community Orientation, Extroversion.

The typical Chocolate fan in Norway is more female, around 45.7 years old, with strong Community Orientation tendencies and a notable affinity for Pizza.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Chocolate profile in Norway.

Audience size
901K
in Norway
Gender
73.1%
26.9% male
Age
45.7
average years
Country rank
#332
Topic in Norway
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chocolate fans

73.1% are female, 26.9% are male, average age 45.7.

Fig. 02

Gender split

73.1%
Female
26.9%
Male
Demographic split for Chocolate audience in Norway
MetricValue
Female73.1%
Male26.9%
Average age45.7
Estimated audience size900,717
Fig. 03

Age distribution

Ø 45.7
average years
Age distribution of the Chocolate audience in Norway
Age bracketShare%
16-199%
20-2914%
30-3916%
40-4923%
50+38%
Fig. 04

Worldwide distribution

0.3%

of the worldwide Chocolate audience comes from Norway.

Worldwide audience distribution share by country for Chocolate
CountryShare
United States17.2%
Brazil5.7%
Italy4.8%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chocolate audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chocolate audience
#·InterestCategoryAffinity×
01Middle Eastern cuisineFood & Beverages5.06×
02Vietnamese cuisineFood & Beverages4.90×
03Korean cuisineFood & Beverages4.77×
04Spanish cuisineFood & Beverages4.74×
05Thai cuisineFood & Beverages4.68×
06Latin American cuisineFood & Beverages4.38×
07Greek cuisineFood & Beverages4.21×
08Mexican cuisineFood & Beverages4.10×
09PizzaFood & Beverages4.01×
10Fast food restaurantsFood & Beverages4.00×
11Indian cuisineFood & Beverages3.57×
12French cuisineFood & Beverages3.48×
13DessertsFood & Beverages3.47×
14SeafoodFood & Beverages3.39×
15Distilled beverageFood & Beverages2.83×
16DinnerFood & Beverages2.57×
17Italian cuisineFood & Beverages2.27×
18Hair productsBeauty & Wellness1.82×
19DogsPets & Animals1.59×
20KitchenHome & Garden1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chocolate audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Chocolate audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.51×
ExtroversionTHRILL1.47×
IndulgenceJOY1.42×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Chocolate audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.93×
SpiritualityBALANCE1.05×
IndividualismJOY1.06×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Norway who actively search for Chocolate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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