A data profile of the people who buy, follow and care about Earth in United Arab Emirates — modelled from more than twelve digital signal sources. Earth has an estimated audience of 1,837,068 people in United Arab Emirates.
The average Earth fan in United Arab Emirates is 35.7 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Google Maps, Pizza, Anthropology, with strongest over-indexing on Google Maps (1.72× the country average).
Demographically, the Earth audience skews more male with an average age of 35.7, and over-indexes on personality traits such as Spirituality, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Earth fan in United Arab Emirates is more male, around 35.7 years old, with strong Spirituality tendencies and a notable affinity for Google Maps.
The key figures that characterise the Earth profile in United Arab Emirates.
29.4% are female, 70.6% are male, average age 35.7.
| Metric | Value |
|---|---|
| Female | 29.4% |
| Male | 70.6% |
| Average age | 35.7 |
| Estimated audience size | 1,837,068 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 36% | |
| 30-39 | 30% | |
| 40-49 | 15% | |
| 50+ | 7% |
of the worldwide Earth audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United States | 21.0% |
| Italy | 5.7% |
| United Kingdom | 5.1% |
Where the Earth audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Emirate of Abu Dhabi | ~900K | 1.19× | |
| 02 | Emirate of Sharjah | ~400K | 1.07× | |
| 03 | Emirate of Ajman | ~200K | 1.01× | |
| 04 | Ras Al Khaimah | ~90K | 0.98× | |
| 05 | Fujairah | ~40K | 0.94× | |
| 06 | Dubai | ~1M | 0.83× |
The strongest cross-interests of the Earth audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Telescope | Home & Garden | 4.47× | ||
| 02 | Dream | Health | 3.01× | ||
| 03 | Anthropology | Business & Career | 2.01× | ||
| 04 | IPTV | Technology & Electronics | 1.99× | ||
| 05 | Macau | Travel & Leisure | 1.92× | ||
| 06 | Star Cinema | Movies & TV | 1.74× | ||
| 07 | Google Maps | Internet & Social Media | 1.72× | ||
| 08 | United Nations | Politics & Society | 1.72× | ||
| 09 | Greece | Travel & Leisure | 1.71× | ||
| 10 | Crossword | Games | 1.69× | ||
| 11 | Weather | Home & Garden | 1.68× | ||
| 12 | Amsterdam | Travel & Leisure | 1.64× | ||
| 13 | New Zealand | Travel & Leisure | 1.62× | ||
| 14 | Rome | Travel & Leisure | 1.62× | ||
| 15 | Globalization | Politics & Society | 1.61× | ||
| 16 | Self-awareness | Health | 1.60× | ||
| 17 | Taiwan | Travel & Leisure | 1.57× | ||
| 18 | Pizza | Food & Beverages | 1.54× | ||
| 19 | Singapore | Travel & Leisure | 1.54× | ||
| 20 | Wikipedia | Internet & Social Media | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.25× | |
| Career Orientation | POWER | 1.21× | |
| Sports Activity | POWER | 1.20× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.72× | |
| Healthy Lifestyle | BALANCE | 0.79× | |
| Price Sensitivity | PREMIUM | 0.79× |
Earth has an estimated audience of 1,837,068 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
29.4% of Earth fans are female, 70.6% are male, with an average age of 35.7 years.
Earth fans show strongest brand affinity for Google Maps (1.72×), Pizza (1.54×), and Anthropology (2.01×) over the country average.
Earth fans in United Arab Emirates are most concentrated in Dubai (reach ~1M), Emirate of Abu Dhabi (reach ~900K), and Emirate of Sharjah (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Earth itself, the audience over-indexes on Pizza (1.54×), Anthropology (2.01×), Dream (3.01×), and Wikipedia (1.53×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Earth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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