A data profile of the people who buy, follow and care about Earth in Norway — modelled from more than twelve digital signal sources. Earth has an estimated audience of 724,499 people in Norway.
Earth has an estimated audience of 724,499 people in Norway. 49.4% are female, 50.6% are male, average age 43.2. Top brand affinities: Google, Personal finance, Eyebrow, Happiness, Dogs.
Top brand affinities include Google, Personal finance, Eyebrow, with strongest over-indexing on Google (1.56× the country average).
Demographically, the Earth audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Community Orientation, Early Adopter Mentality.
The typical Earth fan in Norway is balanced, around 43.2 years old, with strong Community Orientation tendencies and a notable affinity for Google.
The key figures that characterise the Earth profile in Norway.
49.4% are female, 50.6% are male, average age 43.2.
| Metric | Value |
|---|---|
| Female | 49.4% |
| Male | 50.6% |
| Average age | 43.2 |
| Estimated audience size | 724,499 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 24% | |
| 50+ | 29% |
of the worldwide Earth audience comes from Norway.
| Country | Share |
|---|---|
| United States | 21.0% |
| Italy | 5.7% |
| United Kingdom | 5.1% |
The strongest cross-interests of the Earth audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Eyebrow | Beauty & Wellness | 4.61× | ||
| 02 | Viral video | Internet & Social Media | 2.59× | ||
| 03 | Natural skin care | Beauty & Wellness | 2.58× | ||
| 04 | Instant messaging | Internet & Social Media | 2.30× | ||
| 05 | First-person shooter games | Games | 2.04× | ||
| 06 | Hairstyle | Beauty & Wellness | 2.02× | ||
| 07 | Fiction books | Literature | 1.99× | ||
| 08 | Charity and causes | Business & Career | 1.92× | ||
| 09 | Meat | Food & Beverages | 1.87× | ||
| 10 | Happiness | Health | 1.79× | ||
| 11 | Hair products | Beauty & Wellness | 1.74× | ||
| 12 | Festival | Music & Radio | 1.71× | ||
| 13 | Celebrity | Movies & TV | 1.69× | ||
| 14 | Dogs | Pets & Animals | 1.68× | ||
| 15 | Cruises | Travel & Leisure | 1.62× | ||
| 16 | Internet & Social Media | 1.56× | |||
| 17 | Video games | Games | 1.55× | ||
| 18 | Drum and bass | Music & Radio | 1.54× | ||
| 19 | Spas | Beauty & Wellness | 1.52× | ||
| 20 | Personal finance | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.52× | |
| Early Adopter Mentality | POWER | 1.51× | |
| Extroversion | THRILL | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.73× | |
| Quality Awareness | PREMIUM | 0.80× | |
| Family Orientation | CONSERVATISM | 0.83× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Earth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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