Rascasse Audience Intelligence

Earth Audience in Norway

A data profile of the people who buy, follow and care about Earth in Norway — modelled from more than twelve digital signal sources. Earth has an estimated audience of 724,499 people in Norway.

Earth has an estimated audience of 724,499 people in Norway. 49.4% are female, 50.6% are male, average age 43.2. Top brand affinities: Google, Personal finance, Eyebrow, Happiness, Dogs.

Top brand affinities include Google, Personal finance, Eyebrow, with strongest over-indexing on Google (1.56× the country average).

Demographically, the Earth audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Community Orientation, Early Adopter Mentality.

The typical Earth fan in Norway is balanced, around 43.2 years old, with strong Community Orientation tendencies and a notable affinity for Google.

Category: Travel & Leisure · Type: POI · Subtype: Planet

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Earth profile in Norway.

Audience size
724K
in Norway
Gender
49.4%
50.6% male
Age
43.2
average years
Country rank
#472
POI in Norway
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Earth fans

49.4% are female, 50.6% are male, average age 43.2.

Fig. 02

Gender split

49.4%
Female
50.6%
Male
Demographic split for Earth audience in Norway
MetricValue
Female49.4%
Male50.6%
Average age43.2
Estimated audience size724,499
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the Earth audience in Norway
Age bracketShare%
16-1912%
20-2916%
30-3918%
40-4924%
50+29%
Fig. 04

Worldwide distribution

0.3%

of the worldwide Earth audience comes from Norway.

Worldwide audience distribution share by country for Earth
CountryShare
United States21.0%
Italy5.7%
United Kingdom5.1%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Earth audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Earth audience
#·InterestCategoryAffinity×
01EyebrowBeauty & Wellness4.61×
02Viral videoInternet & Social Media2.59×
03Natural skin careBeauty & Wellness2.58×
04Instant messagingInternet & Social Media2.30×
05First-person shooter gamesGames2.04×
06HairstyleBeauty & Wellness2.02×
07Fiction booksLiterature1.99×
08Charity and causesBusiness & Career1.92×
09MeatFood & Beverages1.87×
10HappinessHealth1.79×
11Hair productsBeauty & Wellness1.74×
12FestivalMusic & Radio1.71×
13CelebrityMovies & TV1.69×
14DogsPets & Animals1.68×
15CruisesTravel & Leisure1.62×
16GoogleInternet & Social Media1.56×
17Video gamesGames1.55×
18Drum and bassMusic & Radio1.54×
19SpasBeauty & Wellness1.52×
20Personal financeBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Earth audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Earth audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.52×
Early Adopter MentalityPOWER1.51×
ExtroversionTHRILL1.35×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Earth audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.73×
Quality AwarenessPREMIUM0.80×
Family OrientationCONSERVATISM0.83×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Norway who actively search for Earth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →