A data profile of the people who buy, follow and care about Investment in United Arab Emirates — modelled from more than twelve digital signal sources. Investment has an estimated audience of 4,166,443 people in United Arab Emirates.
The average Investment fan in United Arab Emirates is 37.3 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Mortgage loans, Antarctica, with strongest over-indexing on Mortgage loans (1.5× the country average).
Demographically, the Investment audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Career Orientation, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 2 brand affinities and 6 regions tracked by Rascasse.
The typical Investment fan in United Arab Emirates is more male, around 37.3 years old, with strong Career Orientation tendencies and a notable affinity for Mortgage loans.
The key figures that characterise the Investment profile in United Arab Emirates.
25.6% are female, 74.4% are male, average age 37.3.
| Metric | Value |
|---|---|
| Female | 25.6% |
| Male | 74.4% |
| Average age | 37.3 |
| Estimated audience size | 4,166,443 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 33% | |
| 30-39 | 32% | |
| 40-49 | 18% | |
| 50+ | 8% |
of the worldwide Investment audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United States | 17.5% |
| Brazil | 5.4% |
| Japan | 4.3% |
Where the Investment audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Dubai | ~3M | 1.36× | |
| 02 | Emirate of Abu Dhabi | ~2M | 1.09× | |
| 03 | Emirate of Sharjah | ~900K | 0.97× | |
| 04 | Emirate of Ajman | ~400K | 0.96× | |
| 05 | Fujairah | ~90K | 0.92× | |
| 06 | Ras Al Khaimah | ~200K | 0.81× |
The strongest cross-interests of the Investment audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Antarctica | Travel & Leisure | 1.55× | ||
| 02 | Mortgage loans | Business & Career | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.21× | |
| Family Orientation | CONSERVATISM | 1.17× | |
| Quality Awareness | PREMIUM | 1.16× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.83× | |
| Price Sensitivity | PREMIUM | 0.87× | |
| Creativity | OPEN | 0.90× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Investment. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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