A data profile of the people who buy, follow and care about Privately held company in Belgium — modelled from more than twelve digital signal sources. Privately held company has an estimated audience of 1,144,195 people in Belgium.
The average Privately held company fan in Belgium is 44.0 years old, balanced, and lives primarily in Hainaut.
The audience is concentrated in Hainaut, East Flanders, Antwerp.
Top brand affinities include Web server, Google, Airbnb, with strongest over-indexing on Web server (6.17× the country average).
Demographically, the Privately held company audience skews balanced with an average age of 44.0, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 9 regions tracked by Rascasse.
The typical Privately held company fan in Belgium is balanced, around 44.0 years old, with strong Patriotism tendencies and a notable affinity for Web server.
The key figures that characterise the Privately held company profile in Belgium.
49.7% are female, 50.3% are male, average age 44.0.
| Metric | Value |
|---|---|
| Female | 49.7% |
| Male | 50.3% |
| Average age | 44.0 |
| Estimated audience size | 1,144,195 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 17% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 33% |
of the worldwide Privately held company audience comes from Belgium.
| Country | Share |
|---|---|
| United States | 24.2% |
| India | 5.8% |
| Brazil | 5.0% |
Where the Privately held company audience in Belgium is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Walloon Brabant | ~30K | 1.17× | |
| 02 | Limburg | ~50K | 1.01× | |
| 03 | Liege | ~100K | 1.00× | |
| 04 | Hainaut | ~100K | 0.98× | |
| 05 | West Flanders | ~100K | 0.98× | |
| 06 | Flemish Brabant | ~100K | 0.97× | |
| 07 | Brussels | ~80K | 0.97× | |
| 08 | East Flanders | ~100K | 0.96× | |
| 09 | Antwerp | ~100K | 0.94× |
The strongest cross-interests of the Privately held company audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Web server | Technology & Electronics | 6.17× | ||
| 02 | Freelancer | Business & Career | 2.03× | ||
| 03 | Innovation | Business & Career | 1.99× | ||
| 04 | Fnac | Shopping | 1.95× | ||
| 05 | Internet & Social Media | 1.87× | |||
| 06 | Pizza | Food & Beverages | 1.86× | ||
| 07 | Electronics | Technology & Electronics | 1.83× | ||
| 08 | Airbnb | Travel & Leisure | 1.80× | ||
| 09 | Lodging | Travel & Leisure | 1.80× | ||
| 10 | Luxembourg | Travel & Leisure | 1.70× | ||
| 11 | Video on demand | Movies & TV | 1.70× | ||
| 12 | City of Brussels | Travel & Leisure | 1.62× | ||
| 13 | Bracelet | Fashion & Accessoires | 1.61× | ||
| 14 | Orange | Technology & Electronics | 1.58× | ||
| 15 | BNP Paribas Fortis | Business & Career | 1.56× | ||
| 16 | Desserts | Food & Beverages | 1.55× | ||
| 17 | Weddings | Kids & Family | 1.55× | ||
| 18 | Drawing | Home & Garden | 1.53× | ||
| 19 | Psychology | Business & Career | 1.51× | ||
| 20 | Intermarché | Shopping | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.66× | |
| Need for Security | CONSERVATISM | 1.46× | |
| Individualism | JOY | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.81× | |
| Healthy Lifestyle | BALANCE | 0.85× | |
| Sustainability | BALANCE | 0.89× |
Privately held company has an estimated audience of 1,144,195 people in Belgium, concentrated in Hainaut and East Flanders.
49.7% of Privately held company fans are female, 50.3% are male, with an average age of 44.0 years.
Privately held company fans show strongest brand affinity for Web server (6.17×), Google (1.87×), and Airbnb (1.8×) over the country average.
Privately held company fans in Belgium are most concentrated in Hainaut (reach ~100K), East Flanders (reach ~100K), and Antwerp (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Privately held company itself, the audience over-indexes on Google (1.87×), Airbnb (1.8×), Luxembourg (1.7×), and City of Brussels (1.62×) compared to the Belgium average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Belgium who actively search for Privately held company. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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