A data profile of the people who buy, follow and care about Privately held company in Spain — modelled from more than twelve digital signal sources. Privately held company has an estimated audience of 3,851,903 people in Spain.
Privately held company has an estimated audience of 3,851,903 people in Spain. 54.6% are female, 45.4% are male, average age 46.1. Top brand affinities: IBEX 35, WhatsApp, Bankinter, Iberia (airline), Caixabank.
Top brand affinities include IBEX 35, WhatsApp, Bankinter, with strongest over-indexing on IBEX 35 (2.25× the country average).
Demographically, the Privately held company audience skews balanced with an average age of 46.1, and over-indexes on personality traits such as Community Orientation, Individualism.
The typical Privately held company fan in Spain is balanced, around 46.1 years old, with strong Community Orientation tendencies and a notable affinity for IBEX 35.
The key figures that characterise the Privately held company profile in Spain.
54.6% are female, 45.4% are male, average age 46.1.
| Metric | Value |
|---|---|
| Female | 54.6% |
| Male | 45.4% |
| Average age | 46.1 |
| Estimated audience size | 3,851,903 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 13% | |
| 30-39 | 20% | |
| 40-49 | 28% | |
| 50+ | 34% |
of the worldwide Privately held company audience comes from Spain.
| Country | Share |
|---|---|
| United States | 24.2% |
| India | 5.8% |
| Brazil | 5.0% |
The strongest cross-interests of the Privately held company audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Satire | Literature | 3.69× | ||
| 02 | Rayo Vallecano | Travel & Leisure | 2.82× | ||
| 03 | Refrigerator | Home & Garden | 2.78× | ||
| 04 | IBEX 35 | Business & Career | 2.25× | ||
| 05 | Bankinter | Business & Career | 2.23× | ||
| 06 | Caixabank | Business & Career | 2.20× | ||
| 07 | Innovation | Business & Career | 2.17× | ||
| 08 | Real property | Home & Garden | 2.13× | ||
| 09 | Wikipedia | Internet & Social Media | 2.02× | ||
| 10 | Charity and causes | Business & Career | 1.97× | ||
| 11 | Travel website | Travel & Leisure | 1.94× | ||
| 12 | Banco Sabadell | Business & Career | 1.87× | ||
| 13 | Internet & Social Media | 1.86× | |||
| 14 | Mango | Shopping | 1.86× | ||
| 15 | MSN | News | 1.81× | ||
| 16 | Distilled beverage | Food & Beverages | 1.72× | ||
| 17 | Instant messaging | Internet & Social Media | 1.71× | ||
| 18 | Iberia (airline) | Travel & Leisure | 1.67× | ||
| 19 | Loterías y Apuestas del Estado | Games | 1.65× | ||
| 20 | Julio Iglesias | Music & Radio | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.53× | |
| Individualism | JOY | 1.46× | |
| Travelling | THRILL | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.82× | |
| Healthy Lifestyle | BALANCE | 0.86× | |
| DIY Mentality | THRILL | 0.93× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Privately held company. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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