A data profile of the people who buy, follow and care about Captain (armed forces) in Brazil — modelled from more than twelve digital signal sources. Captain (armed forces) has an estimated audience of 3,822,862 people in Brazil.
Captain (armed forces) has an estimated audience of 3,822,862 people in Brazil. 44.8% are female, 55.2% are male, average age 36.7. Top brand affinities: Instagram, Country music, Rock music, Pop music, Shopping malls.
Top brand affinities include Instagram, Country music, Rock music, with strongest over-indexing on Instagram (2.84× the country average).
Demographically, the Captain (armed forces) audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Spirituality, Tradition.
The typical Captain (armed forces) fan in Brazil is more male, around 36.7 years old, with strong Spirituality tendencies and a notable affinity for Instagram.
The key figures that characterise the Captain (armed forces) profile in Brazil.
44.8% are female, 55.2% are male, average age 36.7.
| Metric | Value |
|---|---|
| Female | 44.8% |
| Male | 55.2% |
| Average age | 36.7 |
| Estimated audience size | 3,822,862 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 21% | |
| 30-39 | 20% | |
| 40-49 | 18% | |
| 50+ | 15% |
of the worldwide Captain (armed forces) audience comes from Brazil.
| Country | Share |
|---|---|
| Brazil | 30.6% |
| United States | 8.3% |
| Mexico | 6.3% |
The strongest cross-interests of the Captain (armed forces) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Country music | Music & Radio | 3.10× | ||
| 02 | Rock music | Music & Radio | 3.10× | ||
| 03 | Pop music | Music & Radio | 3.10× | ||
| 04 | Internet & Social Media | 2.84× | |||
| 05 | Hip hop music | Music & Radio | 2.84× | ||
| 06 | Soul music | Music & Radio | 2.56× | ||
| 07 | Action movies | Movies & TV | 2.46× | ||
| 08 | Shopping malls | Shopping | 2.43× | ||
| 09 | Basketball | Sports | 2.33× | ||
| 10 | Jazz music | Music & Radio | 2.30× | ||
| 11 | Heavy metal music | Music & Radio | 2.30× | ||
| 12 | Medicine | Business & Career | 2.22× | ||
| 13 | Telecommunication | Technology & Electronics | 2.02× | ||
| 14 | Tablet computers | Technology & Electronics | 1.96× | ||
| 15 | Microsoft | Technology & Electronics | 1.94× | ||
| 16 | Entrepreneurship | Business & Career | 1.81× | ||
| 17 | Animated movies | Movies & TV | 1.78× | ||
| 18 | TV reality shows | Movies & TV | 1.73× | ||
| 19 | Furniture | Home & Garden | 1.65× | ||
| 20 | Fragrances | Beauty & Wellness | 1.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.50× | |
| Tradition | CONSERVATISM | 1.45× | |
| Individualism | JOY | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.54× | |
| Design Affinity | PREMIUM | 0.58× | |
| Pet Ownership | JOY | 0.66× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Captain (armed forces). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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