A data profile of the people who buy, follow and care about Sampler (musical instrument) in Brazil — modelled from more than twelve digital signal sources. Sampler (musical instrument) has an estimated audience of 5,331,378 people in Brazil.
Sampler (musical instrument) has an estimated audience of 5,331,378 people in Brazil. 70.5% are female, 29.5% are male, average age 42.1. Top brand affinities: Instagram, Country music, Rock music, Shopping malls, Pop music.
Top brand affinities include Instagram, Country music, Rock music, with strongest over-indexing on Instagram (4.21× the country average).
Demographically, the Sampler (musical instrument) audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Individualism, Social Media Usage.
The typical Sampler (musical instrument) fan in Brazil is more female, around 42.1 years old, with strong Individualism tendencies and a notable affinity for Instagram.
The key figures that characterise the Sampler (musical instrument) profile in Brazil.
70.5% are female, 29.5% are male, average age 42.1.
| Metric | Value |
|---|---|
| Female | 70.5% |
| Male | 29.5% |
| Average age | 42.1 |
| Estimated audience size | 5,331,378 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 18% | |
| 30-39 | 25% | |
| 40-49 | 28% | |
| 50+ | 20% |
of the worldwide Sampler (musical instrument) audience comes from Brazil.
| Country | Share |
|---|---|
| Brazil | 47.7% |
| United States | 23.2% |
| Italy | 13.2% |
The strongest cross-interests of the Sampler (musical instrument) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Country music | Music & Radio | 4.48× | ||
| 02 | Rock music | Music & Radio | 4.30× | ||
| 03 | Internet & Social Media | 4.21× | |||
| 04 | Pop music | Music & Radio | 4.07× | ||
| 05 | Shopping malls | Shopping | 3.89× | ||
| 06 | Hip hop music | Music & Radio | 3.45× | ||
| 07 | Medicine | Business & Career | 3.27× | ||
| 08 | Soul music | Music & Radio | 3.18× | ||
| 09 | Fragrances | Beauty & Wellness | 3.04× | ||
| 10 | Tablet computers | Technology & Electronics | 2.91× | ||
| 11 | Beauty salons | Beauty & Wellness | 2.82× | ||
| 12 | Action movies | Movies & TV | 2.82× | ||
| 13 | Furniture | Home & Garden | 2.78× | ||
| 14 | Heavy metal music | Music & Radio | 2.69× | ||
| 15 | Jazz music | Music & Radio | 2.64× | ||
| 16 | Basketball | Sports | 2.55× | ||
| 17 | Entrepreneurship | Business & Career | 2.51× | ||
| 18 | Personal care | Health | 2.24× | ||
| 19 | Religion | Business & Career | 2.24× | ||
| 20 | Boutiques | Fashion & Accessoires | 2.19× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.54× | |
| Social Media Usage | JOY | 1.53× | |
| Tradition | CONSERVATISM | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.54× | |
| Luxury Orientation | PREMIUM | 0.85× | |
| Mindfulness | BALANCE | 0.86× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Sampler (musical instrument). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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