Rascasse Audience Intelligence

Sampler (musical instrument) Audience in United States

A data profile of the people who buy, follow and care about Sampler (musical instrument) in United States — modelled from more than twelve digital signal sources. Sampler (musical instrument) has an estimated audience of 2,594,768 people in United States.

#5518among Topic in United States#1215in Music & Radio

The average Sampler (musical instrument) fan in United States is 40.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Hardware store, QVC, Microwave oven, with strongest over-indexing on Hardware store (2.62× the country average).

Demographically, the Sampler (musical instrument) audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Community Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sampler (musical instrument) fan in United States is more female, around 40.6 years old, with strong Community Orientation tendencies and a notable affinity for Hardware store.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sampler (musical instrument) profile in United States.

Audience size
2.6M
in United States
Gender
77.0%♀
23.0% male
Age
40.6
average years
Country rank
#11587
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sampler (musical instrument) fans

77.0% are female, 23.0% are male, average age 40.6.

Fig. 02

Gender split

77.0%
Female
23.0%
Male
Demographic split for Sampler (musical instrument) audience in United States
MetricValue
Female77.0%
Male23.0%
Average age40.6
Estimated audience size2,594,768
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Sampler (musical instrument) audience in United States
Age bracketShare%
16-1919%
20-2915%
30-3918%
40-4926%
50+22%
Fig. 04

Worldwide distribution

23.2%

of the worldwide Sampler (musical instrument) audience comes from United States.

Worldwide audience distribution share by country for Sampler (musical instrument)
CountryShare
Brazil47.7%
United States23.2%
Italy13.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sampler (musical instrument) audience in United States is strongest.

Fig. 05

Top regions by affinity

Sampler (musical instrument) fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~40K1.46×
02Kentucky~40K1.28×
03New York~200K1.27×
04Michigan~80K1.25×
05Alabama~40K1.24×
06Arkansas~30K1.22×
07Tennessee~60K1.21×
08Indiana~60K1.19×
09Missouri~50K1.17×
10West Virginia~10K1.17×
11Texas~300K1.15×
12Louisiana~40K1.15×
13Pennsylvania~100K1.12×
14Massachusetts~60K1.12×
15Mississippi~20K1.11×
16Oregon~30K1.08×
17Connecticut~30K1.06×
18Rhode Island~9K1.06×
19Ohio~80K1.05×
20Florida~200K1.04×
21Georgia~80K1.04×
22North Carolina~80K1.04×
23Illinois~90K1.03×
24Kansas~20K1.03×
25Arizona~50K1.01×
26Vermont~5K1.01×
27Virginia~60K0.99×
28Maine~9K0.99×
29Nebraska~10K0.98×
30California~300K0.97×
31New Hampshire~10K0.96×
32Delaware~7K0.96×
33South Dakota~6K0.96×
34South Carolina~40K0.95×
35Wisconsin~40K0.95×
36Alaska~5K0.95×
37New Jersey~60K0.94×
38Colorado~40K0.94×
39Washington~50K0.93×
40Minnesota~30K0.93×
41Maryland~40K0.92×
42New Mexico~10K0.91×
43North Dakota~5K0.91×
44Nevada~20K0.90×
45Utah~20K0.89×
46Montana~6K0.88×
47Idaho~10K0.87×
48Iowa~20K0.86×
49Hawaii~9K0.84×
50Washington, District of Columbia~6K0.83×
Fig. 06

Affinity by region

Affinity by region — Sampler (musical instrument), United States
0.83×1.00×1.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sampler (musical instrument) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sampler (musical instrument) audience
#·InterestCategoryAffinity×
01QVCMovies & TV3.40×
02Non-alcoholic beverageFood & Beverages2.84×
03HypermarketShopping2.79×
04Microwave ovenHome & Garden2.76×
05Sugar substituteFood & Beverages2.66×
06Hardware storeHome & Garden2.62×
07PharmacyBusiness & Career2.13×
08Discount storesShopping2.01×
09Charitable organizationPolitics & Society2.00×
10TraditionPolitics & Society1.79×
11Discounts and allowancesShopping1.75×
12Organic foodFood & Beverages1.72×
13Nonprofit organizationPolitics & Society1.70×
14Trader Joe'sShopping1.68×
15IKEAHome & Garden1.68×
16GardeningHome & Garden1.68×
17SupermarketShopping1.68×
18Snack foodFood & Beverages1.65×
19EtsyFashion & Accessoires1.60×
20Shopping mallsShopping1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sampler (musical instrument) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sampler (musical instrument) audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.00×
Convenience OrientationPREMIUM1.89×
Price SensitivityPREMIUM1.88×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sampler (musical instrument) audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.77×
Luxury OrientationPREMIUM0.82×
Risk AppetiteTHRILL0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sampler (musical instrument) have in United States?

Sampler (musical instrument) has an estimated audience of 2,594,768 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Sampler (musical instrument) fans?

77.0% of Sampler (musical instrument) fans are female, 23.0% are male, with an average age of 40.6 years.

03

Which brands do Sampler (musical instrument) fans like most?

Sampler (musical instrument) fans show strongest brand affinity for Hardware store (2.62×), QVC (3.4×), and Microwave oven (2.76×) over the country average.

04

Where do Sampler (musical instrument) fans live in United States?

Sampler (musical instrument) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Sampler (musical instrument) fans also like?

Beyond Sampler (musical instrument) itself, the audience over-indexes on QVC (3.4×), Microwave oven (2.76×), Nonprofit organization (1.7×), and Trader Joe's (1.68×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Sampler (musical instrument). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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