Adriatic Sea Audience in Germany
Adriatic Sea has an estimated audience of 649,938 people in Germany. 49.2% are female, 50.8% are male, average age 39.2. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Mediterranean Sea, Blic, Peninsula, Mermaid, Beach house.
The average Adriatic Sea fan in Germany is 39.2 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Mediterranean Sea, Blic, Peninsula, with strongest over-indexing on Mediterranean Sea (12.61× the country average). Demographically, the Adriatic Sea audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as Travelling, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Adriatic Sea fans
| Metric | Value |
|---|---|
| Female | 49.2% |
| Male | 50.8% |
| Average age | 39.2 |
| Estimated audience size | 649,938 |
Audience persona
The typical Adriatic Sea fan in Germany is balanced, around 39.2 years old, with strong Travelling tendencies and a notable affinity for Mediterranean Sea.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 166,205 | 1.59× |
| Baden-Württemberg | 124,330 | 1.4× |
| Nordrhein-Westfalen | 122,102 | 0.86× |
| Niedersachsen | 47,155 | 0.75× |
| Hessen | 46,766 | 0.94× |
| Sachsen | 41,976 | 1.32× |
| Rheinland-Pfalz | 30,535 | 0.94× |
| Berlin | 23,883 | 0.82× |
| Brandenburg | 22,325 | 1.11× |
| Thüringen | 20,289 | 1.23× |
| Schleswig-Holstein | 18,325 | 0.79× |
| Sachsen-Anhalt | 16,333 | 0.97× |
| Mecklenburg-Vorpommern | 12,948 | 1.04× |
| Hamburg | 11,816 | 0.8× |
| Saarland | 6,551 | 0.82× |
| Bremen | 3,471 | 0.62× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mediterranean Sea | 12.61× | Travel & Leisure |
| Blic | 16.96× | News |
| Peninsula | 42.36× | Travel & Leisure |
| Mermaid | 25.48× | Travel & Leisure |
| Beach house | 28.85× | Travel & Leisure |
| Istria | 23.67× | Travel & Leisure |
| Croatia | 7.41× | Travel & Leisure |
| Jutarnji list | 11.12× | News |
| AutoScout24 | 3.27× | Cars & Mobility |
| Sunset | 11.32× | Travel & Leisure |
| Apartment hotel | 7.34× | Travel & Leisure |
| Večernji list | 10.32× | News |
| Bild | 2.31× | News |
| REWE | 2.46× | Shopping |
| Airbnb | 2.71× | Travel & Leisure |
| Eurowings | 3.18× | Travel & Leisure |
| Black Sea | 12.88× | Travel & Leisure |
| Gazeta Express | 10.07× | News |
| Beaches | 3.12× | Travel & Leisure |
| Hotel manager | 5.32× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.52 |
| Indulgence | JOY | 1.43 |
| Design Affinity | PREMIUM | 1.39 |
| Need for Security | CONSERVATISM | 1.37 |
| Quality Awareness | PREMIUM | 1.35 |
| Luxury Orientation | PREMIUM | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 46.5% |
| Croatia | 4.9% |
| Slovenia | 4.4% |
See Adriatic Sea audiences in other countries
More Region audiences in Germany
- North Rhine-Westphalia (12,537,146)
- Bavaria (11,233,911)
- Baden-Württemberg (9,848,271)
- Rhine (9,303,980)
- Lower Saxony (6,360,906)
Frequently asked questions
How many fans does Adriatic Sea have in Germany?
Adriatic Sea has an estimated audience of 649,938 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Adriatic Sea fans?
49.2% of Adriatic Sea fans are female, 50.8% are male, with an average age of 39.2 years.
Which brands do Adriatic Sea fans like most?
Adriatic Sea fans show strongest brand affinity for Mediterranean Sea (12.61×), Blic (16.96×), and Peninsula (42.36×) over the country average.
Where do Adriatic Sea fans live in Germany?
Adriatic Sea fans in Germany are most concentrated in Bayern (reach 166,205), Baden-Württemberg (reach 124,330), and Nordrhein-Westfalen (reach 122,102). These three regions account for the largest share of the active audience.
What other brands do Adriatic Sea fans also like?
Beyond Adriatic Sea itself, the audience over-indexes on Blic (16.96×), Peninsula (42.36×), Mermaid (25.48×), and Beach house (28.85×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Adriatic Sea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.