Agroecology Audience in Germany
Agroecology has an estimated audience of 343,837 people in Germany. 53.3% are female, 46.7% are male, average age 44.9. Top regions: Nordrhein-Westfalen, Bayern, Berlin. Top brand affinities: Progressive rock, Goes, Eco Friendly Living, Artistic inspiration, Icon (magazine).
The average Agroecology fan in Germany is 44.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Berlin. Top brand affinities include Progressive rock, Goes, Eco Friendly Living, with strongest over-indexing on Progressive rock (4.82× the country average). Demographically, the Agroecology audience skews balanced with an average age of 44.9, and over-indexes on personality traits such as Healthy Lifestyle, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic · Subtype: Field of study
Demographics of Agroecology fans
| Metric | Value |
|---|---|
| Female | 53.3% |
| Male | 46.7% |
| Average age | 44.9 |
| Estimated audience size | 343,837 |
Audience persona
The typical Agroecology fan in Germany is balanced, around 44.9 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 44,894 | 0.6× |
| Bayern | 24,432 | 0.44× |
| Berlin | 23,478 | 1.53× |
| Niedersachsen | 20,735 | 0.62× |
| Baden-Württemberg | 17,639 | 0.38× |
| Hessen | 12,254 | 0.47× |
| Sachsen-Anhalt | 11,372 | 1.28× |
| Rheinland-Pfalz | 10,009 | 0.58× |
| Thüringen | 9,836 | 1.12× |
| Saarland | 9,545 | 2.26× |
| Brandenburg | 8,854 | 0.83× |
| Mecklenburg-Vorpommern | 8,401 | 1.28× |
| Bremen | 8,196 | 2.79× |
| Sachsen | 7,952 | 0.47× |
| Schleswig-Holstein | 7,827 | 0.63× |
| Hamburg | 5,641 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 4.82× | Music & Radio |
| Goes | 1.9× | Travel & Leisure |
| Eco Friendly Living | 6.67× | Home & Garden |
| Artistic inspiration | 2.09× | Arts & Culture |
| Icon (magazine) | 3.9× | Arts & Culture |
| Collectable | 2.12× | Kids & Family |
| VfL Wolfsburg | 2.11× | Sports |
| Israel | 2.33× | Travel & Leisure |
| Roaming | 4.44× | Technology & Electronics |
| Ding Feng (elder) | 25.09× | Politics & Society |
| Natural rubber | 2.41× | Cars & Mobility |
| Faun (band) | 4.61× | Music & Radio |
| Ensiferum | 13.23× | Music & Radio |
| Mothercare | 1.89× | Kids & Family |
| Socialist Federal Republic of Yugoslavia | 4.14× | Politics & Society |
| Regional styles of Mexican music | 6.99× | Music & Radio |
| Urban horticulture | 1.6× | Home & Garden |
| Braun Büffel | 7.64× | Fashion & Accessoires |
| Geothermal heating | 4.01× | Home & Garden |
| Cynthia Erivo | 3.21× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 2.46 |
| Sustainability | BALANCE | 2.36 |
| Urban Lifestyle | OPEN | 2.36 |
| Early Adopter Mentality | POWER | 2.19 |
| Indulgence | JOY | 2.17 |
| Convenience Orientation | PREMIUM | 2.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.2% |
| France | 13.0% |
| India | 7.7% |
See Agroecology audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Agroecology have in Germany?
Agroecology has an estimated audience of 343,837 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Agroecology fans?
53.3% of Agroecology fans are female, 46.7% are male, with an average age of 44.9 years.
Which brands do Agroecology fans like most?
Agroecology fans show strongest brand affinity for Progressive rock (4.82×), Goes (1.9×), and Eco Friendly Living (6.67×) over the country average.
Where do Agroecology fans live in Germany?
Agroecology fans in Germany are most concentrated in Nordrhein-Westfalen (reach 44,894), Bayern (reach 24,432), and Berlin (reach 23,478). These three regions account for the largest share of the active audience.
What other brands do Agroecology fans also like?
Beyond Agroecology itself, the audience over-indexes on Goes (1.9×), Eco Friendly Living (6.67×), Artistic inspiration (2.09×), and Icon (magazine) (3.9×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Agroecology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.