Rascasse Audience Intelligence

B-boying Audience in Germany

A data profile of the people who buy, follow and care about B-boying in Germany — modelled from more than twelve digital signal sources. B-boying has an estimated audience of 402,615 people in Germany.

#164among Sport in Germany#5257among Topic in Germany#1102in Sports

The average B-boying fan in Germany is 31.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Dance Academy, Hip-hop dance, Ballroom dance, with strongest over-indexing on Dance Academy (17.85× the country average).

Demographically, the B-boying audience skews more female with an average age of 31.8, and over-indexes on personality traits such as Urban Lifestyle, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical B-boying fan in Germany is more female, around 31.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for Dance Academy.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the B-boying profile in Germany.

Audience size
403K
in Germany
Gender
61.3%♀
38.7% male
Age
31.8
average years
Country rank
#13946
Topic in Germany
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of B-boying fans

61.3% are female, 38.7% are male, average age 31.8.

Fig. 02

Gender split

61.3%
Female
38.7%
Male
Demographic split for B-boying audience in Germany
MetricValue
Female61.3%
Male38.7%
Average age31.8
Estimated audience size402,615
Fig. 03

Age distribution

Ø 31.8
average years
Age distribution of the B-boying audience in Germany
Age bracketShare%
16-1939%
20-2923%
30-3917%
40-4914%
50+8%
Fig. 04

Worldwide distribution

3.5%

of the worldwide B-boying audience comes from Germany.

Worldwide audience distribution share by country for B-boying
CountryShare
Japan27.6%
United States14.7%
France6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the B-boying audience in Germany is strongest.

Fig. 05

Top regions by affinity

B-boying fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.19×
02Bremen~4K1.08×
03Nordrhein-Westfalen~90K1.04×
04Hessen~30K1.03×
05Thüringen~10K1.02×
06Saarland~5K1.02×
07Hamburg~9K1.01×
08Brandenburg~10K0.98×
09Mecklenburg-Vorpommern~8K0.98×
10Rheinland-Pfalz~20K0.96×
11Sachsen~20K0.96×
12Schleswig-Holstein~10K0.96×
13Sachsen-Anhalt~10K0.96×
14Bayern~60K0.95×
15Baden-Württemberg~50K0.95×
16Niedersachsen~40K0.92×
Fig. 06

Affinity by region

Affinity by region — B-boying, Germany
0.92×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the B-boying audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for B-boying audience
#·InterestCategoryAffinity×
01Red Bull BC OneSports51.18×
02Dance AcademyMovies & TV17.85×
03Jazz danceSports11.16×
04Ballroom danceMusic & Radio10.90×
05TokyoTravel & Leisure10.83×
06Hip-hop danceSports10.26×
07The NutcrackerMusic & Radio9.31×
08Latin danceSports9.06×
09Street danceSports7.42×
10Charlotte TilburyBeauty & Wellness5.68×
11Jazz fusionMusic & Radio5.63×
12Robert RedfordMovies & TV5.51×
13Millie Bobby BrownMovies & TV5.16×
14Watercolor paintingArts & Culture4.66×
15LivemusicMusic & Radio4.01×
16In aller FreundschaftMovies & TV3.70×
17Taylor SwiftMusic & Radio3.48×
18SupermanMovies & TV3.08×
19Do it yourself (DIY)Home & Garden2.03×
20Harry PotterMovies & TV1.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the B-boying audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by B-boying audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN2.42×
Risk AppetiteTHRILL1.79×
SustainabilityBALANCE1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by B-boying audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.84×
Convenience OrientationPREMIUM0.85×
Need for SecurityCONSERVATISM0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does B-boying have in Germany?

B-boying has an estimated audience of 402,615 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of B-boying fans?

61.3% of B-boying fans are female, 38.7% are male, with an average age of 31.8 years.

03

Which brands do B-boying fans like most?

B-boying fans show strongest brand affinity for Dance Academy (17.85×), Hip-hop dance (10.26×), and Ballroom dance (10.9×) over the country average.

04

Where do B-boying fans live in Germany?

B-boying fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do B-boying fans also like?

Beyond B-boying itself, the audience over-indexes on Hip-hop dance (10.26×), Ballroom dance (10.9×), Tokyo (10.83×), and Robert Redford (5.51×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in Germany

See B-boying audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for B-boying. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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