Bread crumbs Audience in Germany

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Bread crumbs has an estimated audience of 348,861 people in Germany. 52.4% are female, 47.6% are male, average age 42.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Home construction, Goes, Preacher (comics), Haute Route.

The average Bread crumbs fan in Germany is 42.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Home construction, Goes, with strongest over-indexing on Progressive rock (2.81× the country average). Demographically, the Bread crumbs audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Convenience Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of Bread crumbs fans

Demographic split for Bread crumbs audience in Germany
MetricValue
Female52.4%
Male47.6%
Average age42.3
Estimated audience size348,861

Audience persona

The typical Bread crumbs fan in Germany is balanced, around 42.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Progressive rock.

Top regions in Germany

Top regions ranked by reach for Bread crumbs in Germany
RegionReachAffinity
Nordrhein-Westfalen100,0291.31×
Bayern63,5931.13×
Baden-Württemberg55,6341.17×
Niedersachsen34,5131.02×
Hessen31,1091.17×
Berlin19,5841.26×
Rheinland-Pfalz18,9131.08×
Sachsen13,0550.76×
Schleswig-Holstein12,1290.97×
Hamburg10,4171.32×
Brandenburg7,8830.73×
Sachsen-Anhalt6,6450.74×
Thüringen5,9700.67×
Mecklenburg-Vorpommern4,7780.72×
Saarland3,7910.88×
Bremen3,1931.07×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bread crumbs audience
BrandAffinityCategory
Progressive rock2.81×Music & Radio
Home construction1.55×Home & Garden
Goes1.57×Travel & Leisure
Preacher (comics)10.85×Literature
Haute Route20×Sports
Stradivarius1.77×Shopping
Roger Daltrey8.29×Movies & TV
Natural rubber2.23×Cars & Mobility
Škoda Kodiaq1.88×Cars & Mobility
Arnold Palmer11.28×Sports
Cynthia Erivo3.55×Movies & TV
Sixx2.23×Movies & TV
Epistle of Jude4.53×Literature
Euphonium7.4×Music & Radio
Joko Winterscheidt2.86×Movies & TV
Eco Friendly Living2.43×Home & Garden
Molly Hatchet8.07×Music & Radio
Hasan Minhaj13.81×Movies & TV
Historic site5.97×Arts & Culture
The Client (1994 film)4.06×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bread crumbs audience
TraitClusterScore
Convenience OrientationPREMIUM3.65
IndulgenceJOY2.24
SustainabilityBALANCE1.87
Healthy LifestyleBALANCE1.51
LGBTQ+ IdentityOPEN1.43
Family OrientationCONSERVATISM1.35

Worldwide distribution

Worldwide audience distribution share by country for Bread crumbs
CountryShare
United States37.3%
United Kingdom11.0%
Mexico7.8%

See Bread crumbs audiences in other countries

More Food & Beverages audiences in Germany

Frequently asked questions

How many fans does Bread crumbs have in Germany?

Bread crumbs has an estimated audience of 348,861 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Bread crumbs fans?

52.4% of Bread crumbs fans are female, 47.6% are male, with an average age of 42.3 years.

Which brands do Bread crumbs fans like most?

Bread crumbs fans show strongest brand affinity for Progressive rock (2.81×), Home construction (1.55×), and Goes (1.57×) over the country average.

Where do Bread crumbs fans live in Germany?

Bread crumbs fans in Germany are most concentrated in Nordrhein-Westfalen (reach 100,029), Bayern (reach 63,593), and Baden-Württemberg (reach 55,634). These three regions account for the largest share of the active audience.

What other brands do Bread crumbs fans also like?

Beyond Bread crumbs itself, the audience over-indexes on Home construction (1.55×), Goes (1.57×), Preacher (comics) (10.85×), and Haute Route (20×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bread crumbs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.