A data profile of the people who buy, follow and care about Cuisine of the United States in Germany — modelled from more than twelve digital signal sources. Cuisine of the United States has an estimated audience of 1,149,042 people in Germany.
The average Cuisine of the United States fan in Germany is 43.1 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include European cuisine, Ground meat, southern food, with strongest over-indexing on European cuisine (23.47× the country average).
Demographically, the Cuisine of the United States audience skews more male with an average age of 43.1, and over-indexes on personality traits such as Convenience Orientation, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Cuisine of the United States fan in Germany is more male, around 43.1 years old, with strong Convenience Orientation tendencies and a notable affinity for European cuisine.
The key figures that characterise the Cuisine of the United States profile in Germany.
42.4% are female, 57.6% are male, average age 43.1.
| Metric | Value |
|---|---|
| Female | 42.4% |
| Male | 57.6% |
| Average age | 43.1 |
| Estimated audience size | 1,149,042 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 14% | |
| 30-39 | 23% | |
| 40-49 | 27% | |
| 50+ | 25% |
of the worldwide Cuisine of the United States audience comes from Germany.
| Country | Share |
|---|---|
| United States | 50.0% |
| United Kingdom | 6.7% |
| Canada | 3.3% |
Where the Cuisine of the United States audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~100K | 1.43× | |
| 02 | Rheinland-Pfalz | ~80K | 1.39× | |
| 03 | Bayern | ~200K | 1.20× | |
| 04 | Berlin | ~60K | 1.13× | |
| 05 | Nordrhein-Westfalen | ~300K | 1.04× | |
| 06 | Bremen | ~10K | 1.04× | |
| 07 | Baden-Württemberg | ~200K | 1.03× | |
| 08 | Saarland | ~10K | 1.00× | |
| 09 | Hamburg | ~30K | 0.98× | |
| 10 | Niedersachsen | ~100K | 0.95× | |
| 11 | Thüringen | ~30K | 0.95× | |
| 12 | Sachsen | ~50K | 0.92× | |
| 13 | Brandenburg | ~30K | 0.89× | |
| 14 | Schleswig-Holstein | ~30K | 0.84× | |
| 15 | Mecklenburg-Vorpommern | ~20K | 0.83× | |
| 16 | Sachsen-Anhalt | ~20K | 0.80× |
The strongest cross-interests of the Cuisine of the United States audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | European cuisine | Food & Beverages | 23.47× | ||
| 02 | southern food | Food & Beverages | 18.66× | ||
| 03 | Ground meat | Food & Beverages | 12.08× | ||
| 04 | Charcoal | Home & Garden | 6.43× | ||
| 05 | Artistic inspiration | Arts & Culture | 4.09× | ||
| 06 | Grilling | Food & Beverages | 3.30× | ||
| 07 | Barbecue | Food & Beverages | 3.29× | ||
| 08 | Culinary art | Arts & Culture | 3.20× | ||
| 09 | Customer | Business & Career | 2.64× | ||
| 10 | Water | Food & Beverages | 2.26× | ||
| 11 | Cake | Food & Beverages | 2.20× | ||
| 12 | Consumer electronics | Technology & Electronics | 1.94× | ||
| 13 | Food | Food & Beverages | 1.89× | ||
| 14 | Obi (store) | Shopping | 1.86× | ||
| 15 | Netto Marken-Discount | Shopping | 1.75× | ||
| 16 | Garden | Home & Garden | 1.71× | ||
| 17 | Edeka | Shopping | 1.70× | ||
| 18 | Bauhaus | Shopping | 1.68× | ||
| 19 | REWE | Shopping | 1.66× | ||
| 20 | Cooking | Food & Beverages | 1.64× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.72× | |
| Community Orientation | OPEN | 1.45× | |
| Indulgence | JOY | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.00× | |
| Sustainability | BALANCE | 1.03× | |
| Design Affinity | PREMIUM | 1.03× |
Cuisine of the United States has an estimated audience of 1,149,042 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
42.4% of Cuisine of the United States fans are female, 57.6% are male, with an average age of 43.1 years.
Cuisine of the United States fans show strongest brand affinity for European cuisine (23.47×), Ground meat (12.08×), and southern food (18.66×) over the country average.
Cuisine of the United States fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Cuisine of the United States itself, the audience over-indexes on Ground meat (12.08×), southern food (18.66×), Barbecue (3.29×), and Food (1.89×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Cuisine of the United States. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.