Buffalo (footwear) Audience in Germany
Buffalo (footwear) has an estimated audience of 687,182 people in Germany. 50.5% are female, 49.5% are male, average age 38.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Fashion blog, Outdoor Photographer, Supermodel, Hiking trails, Gay pride.
The average Buffalo (footwear) fan in Germany is 38.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Fashion blog, Outdoor Photographer, Supermodel, with strongest over-indexing on Fashion blog (2.34× the country average). Demographically, the Buffalo (footwear) audience skews balanced with an average age of 38.5, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Brand · Subtype: Footwear
Demographics of Buffalo (footwear) fans
| Metric | Value |
|---|---|
| Female | 50.5% |
| Male | 49.5% |
| Average age | 38.5 |
| Estimated audience size | 687,182 |
Audience persona
The typical Buffalo (footwear) fan in Germany is balanced, around 38.5 years old, with strong Patriotism tendencies and a notable affinity for Fashion blog.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 181,144 | 1.2× |
| Bayern | 111,700 | 1.01× |
| Baden-Württemberg | 103,445 | 1.1× |
| Hessen | 73,659 | 1.41× |
| Niedersachsen | 68,155 | 1.02× |
| Berlin | 41,890 | 1.36× |
| Rheinland-Pfalz | 35,823 | 1.04× |
| Sachsen | 27,408 | 0.81× |
| Schleswig-Holstein | 23,520 | 0.95× |
| Brandenburg | 18,309 | 0.86× |
| Hamburg | 18,077 | 1.16× |
| Sachsen-Anhalt | 13,342 | 0.75× |
| Thüringen | 12,598 | 0.72× |
| Mecklenburg-Vorpommern | 9,588 | 0.73× |
| Saarland | 7,785 | 0.92× |
| Bremen | 5,507 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Fashion blog | 2.34× | Fashion & Accessoires |
| Outdoor Photographer | 2.33× | Arts & Culture |
| Supermodel | 2.25× | Fashion & Accessoires |
| Hiking trails | 2.17× | Sports |
| Gay pride | 2.16× | Politics & Society |
| Summer vacation | 2.1× | Travel & Leisure |
| Sydney Harbour Bridge | 2.05× | Travel & Leisure |
| Sunset | 2.03× | Travel & Leisure |
| Trap (music) | 2.01× | Music & Radio |
| Outfit of the day | 2.01× | Fashion & Accessoires |
| Sketch (drawing) | 1.97× | Kids & Family |
| Fashion show | 1.95× | Fashion & Accessoires |
| Sydney Opera House | 1.94× | Arts & Culture |
| Wildlife photography | 1.91× | Technology & Electronics |
| Travel Adventures | 1.89× | Travel & Leisure |
| Landscape photography | 1.87× | Technology & Electronics |
| Documentary photography | 1.86× | Technology & Electronics |
| Street photography | 1.83× | Technology & Electronics |
| Photojournalism | 1.81× | Technology & Electronics |
| Stage (theatre) | 1.8× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.04 |
| Urban Lifestyle | OPEN | 1.03 |
| Career Orientation | POWER | 1.0 |
| Indulgence | JOY | 0.87 |
| Sports Activity | POWER | 0.81 |
| Convenience Orientation | PREMIUM | 0.81 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.4% |
| India | 12.8% |
| Japan | 7.6% |
See Buffalo (footwear) audiences in other countries
More Footwear audiences in Germany
- Birkenstock (4,130,177)
- Skechers (1,795,234)
- Dr. Martens (1,719,616)
- Veja Sneakers (1,683,672)
- Crocs (1,570,022)
Frequently asked questions
How many fans does Buffalo (footwear) have in Germany?
Buffalo (footwear) has an estimated audience of 687,182 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Buffalo (footwear) fans?
50.5% of Buffalo (footwear) fans are female, 49.5% are male, with an average age of 38.5 years.
Which brands do Buffalo (footwear) fans like most?
Buffalo (footwear) fans show strongest brand affinity for Fashion blog (2.34×), Outdoor Photographer (2.33×), and Supermodel (2.25×) over the country average.
Where do Buffalo (footwear) fans live in Germany?
Buffalo (footwear) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 181,144), Bayern (reach 111,700), and Baden-Württemberg (reach 103,445). These three regions account for the largest share of the active audience.
What other brands do Buffalo (footwear) fans also like?
Beyond Buffalo (footwear) itself, the audience over-indexes on Outdoor Photographer (2.33×), Supermodel (2.25×), Hiking trails (2.17×), and Gay pride (2.16×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Buffalo (footwear). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.