Rascasse Audience Intelligence

Central Thailand Audience in Germany

A data profile of the people who buy, follow and care about Central Thailand in Germany — modelled from more than twelve digital signal sources. Central Thailand has an estimated audience of 416,408 people in Germany.

#130among Region in Germany#1206among POI in Germany#1071in Travel & Leisure

The average Central Thailand fan in Germany is 44.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include 7-Eleven, Bangkok, Gluta, with strongest over-indexing on 7-Eleven (54.26× the country average).

Demographically, the Central Thailand audience skews balanced with an average age of 44.6, and over-indexes on personality traits such as Spirituality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 15 regions tracked by Rascasse.

The typical Central Thailand fan in Germany is balanced, around 44.6 years old, with strong Spirituality tendencies and a notable affinity for 7-Eleven.

Category: Travel & Leisure · Type: POI · Subtype: Region

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Central Thailand profile in Germany.

Audience size
416K
in Germany
Gender
53.4%♀
46.6% male
Age
44.6
average years
Country rank
#13550
POI in Germany
Fig. 01

Search interest · 12-month trend

-7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Central Thailand fans

53.4% are female, 46.6% are male, average age 44.6.

Fig. 02

Gender split

53.4%
Female
46.6%
Male
Demographic split for Central Thailand audience in Germany
MetricValue
Female53.4%
Male46.6%
Average age44.6
Estimated audience size416,408
Fig. 03

Age distribution

Ø 44.6
average years
Age distribution of the Central Thailand audience in Germany
Age bracketShare%
16-197%
20-2914%
30-3923%
40-4930%
50+27%
Fig. 04

Worldwide distribution

1.8%

of the worldwide Central Thailand audience comes from Germany.

Worldwide audience distribution share by country for Central Thailand
CountryShare
Thailand29.2%
United States6.2%
Vietnam6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Central Thailand audience in Germany is strongest.

Fig. 05

Top regions by affinity

Central Thailand fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~5K1.46×
02Saarland~6K1.22×
03Mecklenburg-Vorpommern~9K1.14×
04Sachsen-Anhalt~10K1.09×
05Brandenburg~10K1.01×
06Schleswig-Holstein~10K0.97×
07Hamburg~9K0.97×
08Rheinland-Pfalz~20K0.94×
09Sachsen~20K0.93×
10Berlin~20K0.90×
11Niedersachsen~40K0.88×
12Hessen~30K0.88×
13Baden-Württemberg~50K0.86×
14Nordrhein-Westfalen~80K0.84×
15Bayern~60K0.83×
Fig. 06

Affinity by region

Affinity by region — Central Thailand, Germany
0.83×1.00×1.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Central Thailand audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Central Thailand audience
#·InterestCategoryAffinity×
01GlutaHealth126.01×
027-ElevenShopping54.26×
03China Eastern AirlinesTravel & Leisure53.60×
04PattayaTravel & Leisure24.77×
05BangkokTravel & Leisure23.18×
06Thai AirwaysTravel & Leisure22.26×
07Feng shuiHealth14.69×
08Ko SamuiTravel & Leisure13.87×
09CambodiaTravel & Leisure13.09×
10SunscreenBeauty & Wellness11.23×
11MonarchyPolitics & Society10.96×
12MalaysiaTravel & Leisure9.89×
13ThailandTravel & Leisure8.82×
14Agoda.comTravel & Leisure8.75×
15Qatar AirwaysTravel & Leisure7.65×
16BuddhismHealth7.00×
17Non-alcoholic beverageFood & Beverages6.97×
18BiochemistryBusiness & Career6.36×
19EurowingsTravel & Leisure2.65×
20TagesschauMovies & TV1.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Central Thailand audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Central Thailand audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.56×
Convenience OrientationPREMIUM2.42×
Quality AwarenessPREMIUM1.87×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Central Thailand audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.62×
Luxury OrientationPREMIUM0.76×
Price SensitivityPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Central Thailand have in Germany?

Central Thailand has an estimated audience of 416,408 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Central Thailand fans?

53.4% of Central Thailand fans are female, 46.6% are male, with an average age of 44.6 years.

03

Which brands do Central Thailand fans like most?

Central Thailand fans show strongest brand affinity for 7-Eleven (54.26×), Bangkok (23.18×), and Gluta (126.01×) over the country average.

04

Where do Central Thailand fans live in Germany?

Central Thailand fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Central Thailand fans also like?

Beyond Central Thailand itself, the audience over-indexes on Bangkok (23.18×), Gluta (126.01×), China Eastern Airlines (53.6×), and Thai Airways (22.26×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Region audiences in Germany

See Central Thailand audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Central Thailand. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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