Champ Car Audience in Germany

Champ Car logo

Champ Car has an estimated audience of 1,590,870 people in Germany. 68.3% are female, 31.7% are male, average age 41.7. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Rossmann, Progressive rock, Goes, Home Office, Loincloth.

The average Champ Car fan in Germany is 41.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Rossmann, Progressive rock, Goes, with strongest over-indexing on Rossmann (2.05× the country average). Demographically, the Champ Car audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Pet Ownership, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Motorsport

Demographics of Champ Car fans

Demographic split for Champ Car audience in Germany
MetricValue
Female68.3%
Male31.7%
Average age41.7
Estimated audience size1,590,870

Audience persona

The typical Champ Car fan in Germany is more female, around 41.7 years old, with strong Pet Ownership tendencies and a notable affinity for Rossmann.

Top regions in Germany

Top regions ranked by reach for Champ Car in Germany
RegionReachAffinity
Nordrhein-Westfalen99,1860.28×
Baden-Württemberg68,0670.31×
Bayern63,7250.25×
Thüringen59,0041.46×
Sachsen-Anhalt54,8131.33×
Saarland52,2802.68×
Rheinland-Pfalz50,0570.63×
Brandenburg48,4940.98×
Niedersachsen48,0480.31×
Sachsen47,7050.61×
Mecklenburg-Vorpommern46,0171.52×
Bremen45,6043.35×
Schleswig-Holstein42,8720.75×
Hessen39,2890.32×
Berlin30,6870.43×
Hamburg28,2110.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Champ Car audience
BrandAffinityCategory
Rossmann2.05×Shopping
Progressive rock2.8×Music & Radio
Goes1.5×Travel & Leisure
Home Office1.73×Business & Career
Loincloth2.74×Fashion & Accessoires
Hawesko2.74×Food & Beverages
Chalkidiki2.74×Travel & Leisure
Apostrophe2.74×Literature
Esra Erol2.74×Movies & TV
Coworking1.86×Business & Career
Information sensitivity2.37×Technology & Electronics
The Hunt (2012 film)1.98×Movies & TV
12 Monkeys (TV series)2.74×Movies & TV
Solo climbing1.66×Sports
Keeper (password manager)1.77×Technology & Electronics
Steampunk1.59×Fashion & Accessoires
Homesteading2.57×Home & Garden
Ho, Ghana1.76×Travel & Leisure
Caprivi Strip3.77×
Scratching post2.24×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Champ Car audience
TraitClusterScore
Pet OwnershipJOY1.23
SustainabilityBALANCE1.22
CreativityOPEN1.16
Healthy LifestyleBALANCE1.15
Community OrientationOPEN1.15
Family OrientationCONSERVATISM1.15

Worldwide distribution

Worldwide audience distribution share by country for Champ Car
CountryShare
Brazil16.6%
Germany15.9%
United States11.8%

See Champ Car audiences in other countries

More Motorsport audiences in Germany

Frequently asked questions

How many fans does Champ Car have in Germany?

Champ Car has an estimated audience of 1,590,870 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Champ Car fans?

68.3% of Champ Car fans are female, 31.7% are male, with an average age of 41.7 years.

Which brands do Champ Car fans like most?

Champ Car fans show strongest brand affinity for Rossmann (2.05×), Progressive rock (2.8×), and Goes (1.5×) over the country average.

Where do Champ Car fans live in Germany?

Champ Car fans in Germany are most concentrated in Nordrhein-Westfalen (reach 99,186), Baden-Württemberg (reach 68,067), and Bayern (reach 63,725). These three regions account for the largest share of the active audience.

What other brands do Champ Car fans also like?

Beyond Champ Car itself, the audience over-indexes on Progressive rock (2.8×), Goes (1.5×), Home Office (1.73×), and Loincloth (2.74×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Champ Car. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.