Display device Audience in Germany
Display device has an estimated audience of 3,970,151 people in Germany. 41.7% are female, 58.3% are male, average age 44.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Stradivarius, Israel, Urban Outfitters, KLIX (AM), Snow White (Fables).
The average Display device fan in Germany is 44.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Stradivarius, Israel, Urban Outfitters, with strongest over-indexing on Stradivarius (1.97× the country average). Demographically, the Display device audience skews more male with an average age of 44.0, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Display device fans
| Metric | Value |
|---|---|
| Female | 41.7% |
| Male | 58.3% |
| Average age | 44.0 |
| Estimated audience size | 3,970,151 |
Audience persona
The typical Display device fan in Germany is more male, around 44.0 years old, with strong Patriotism tendencies and a notable affinity for Stradivarius.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 908,025 | 1.05× |
| Bayern | 633,843 | 0.99× |
| Baden-Württemberg | 540,417 | 1× |
| Niedersachsen | 411,876 | 1.07× |
| Hessen | 267,420 | 0.88× |
| Sachsen | 223,622 | 1.15× |
| Rheinland-Pfalz | 207,673 | 1.04× |
| Berlin | 166,303 | 0.94× |
| Schleswig-Holstein | 127,395 | 0.89× |
| Brandenburg | 124,233 | 1.01× |
| Thüringen | 114,966 | 1.14× |
| Sachsen-Anhalt | 107,448 | 1.04× |
| Mecklenburg-Vorpommern | 79,388 | 1.05× |
| Hamburg | 77,686 | 0.87× |
| Saarland | 47,367 | 0.97× |
| Bremen | 31,041 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stradivarius | 1.97× | Shopping |
| Israel | 1.91× | Travel & Leisure |
| Urban Outfitters | 1.56× | Shopping |
| KLIX (AM) | 2.39× | Music & Radio |
| Snow White (Fables) | 1.76× | Literature |
| Škoda Kodiaq | 1.58× | Cars & Mobility |
| Keeper (password manager) | 2.98× | Technology & Electronics |
| Corfu (regional unit) | 2.17× | Travel & Leisure |
| Home Delivery | 1.9× | Food & Beverages |
| Golem | 1.84× | Technology & Electronics |
| Esra Erol | 3.02× | Movies & TV |
| Metamorphoses | 1.77× | Literature |
| Theocracy | 5.45× | Music & Radio |
| Jesse Plemons | 1.54× | Movies & TV |
| Volvo V60 | 2.11× | Cars & Mobility |
| Zagreb | 1.73× | Travel & Leisure |
| Glashütte | 1.72× | Travel & Leisure |
| Medieval fantasy | 4.09× | Literature |
| Pantsuit | 2.43× | Fashion & Accessoires |
| Salman Khan | 2.26× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.46 |
| Need for Security | CONSERVATISM | 1.37 |
| Pet Ownership | JOY | 1.32 |
| Convenience Orientation | PREMIUM | 1.25 |
| Community Orientation | OPEN | 1.24 |
| Early Adopter Mentality | POWER | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.3% |
| India | 7.0% |
| Germany | 6.0% |
See Display device audiences in other countries
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Display device have in Germany?
Display device has an estimated audience of 3,970,151 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Display device fans?
41.7% of Display device fans are female, 58.3% are male, with an average age of 44.0 years.
Which brands do Display device fans like most?
Display device fans show strongest brand affinity for Stradivarius (1.97×), Israel (1.91×), and Urban Outfitters (1.56×) over the country average.
Where do Display device fans live in Germany?
Display device fans in Germany are most concentrated in Nordrhein-Westfalen (reach 908,025), Bayern (reach 633,843), and Baden-Württemberg (reach 540,417). These three regions account for the largest share of the active audience.
What other brands do Display device fans also like?
Beyond Display device itself, the audience over-indexes on Israel (1.91×), Urban Outfitters (1.56×), KLIX (AM) (2.39×), and Snow White (Fables) (1.76×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Display device. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.