Fishing line Audience in Germany

Fishing line has an estimated audience of 2,207,329 people in Germany. 33.9% are female, 66.1% are male, average age 38.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Angling, Shimano, Automotive lighting, Transfermarkt, Tagesschau.

The average Fishing line fan in Germany is 38.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Angling, Shimano, Automotive lighting, with strongest over-indexing on Angling (16.22× the country average). Demographically, the Fishing line audience skews more male with an average age of 38.0, and over-indexes on personality traits such as DIY Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Fishing line fans

Demographic split for Fishing line audience in Germany
MetricValue
Female33.9%
Male66.1%
Average age38.0
Estimated audience size2,207,329

Audience persona

The typical Fishing line fan in Germany is more male, around 38.0 years old, with strong DIY Mentality tendencies and a notable affinity for Angling.

Top regions in Germany

Top regions ranked by reach for Fishing line in Germany
RegionReachAffinity
Nordrhein-Westfalen518,1081.07×
Bayern359,7381.01×
Baden-Württemberg296,6230.98×
Niedersachsen273,6081.28×
Hessen146,9470.87×
Sachsen135,1021.25×
Rheinland-Pfalz111,025
Berlin76,1470.77×
Schleswig-Holstein69,5860.88×
Brandenburg66,3480.97×
Thüringen59,9731.07×
Sachsen-Anhalt59,1351.03×
Hamburg46,7490.94×
Mecklenburg-Vorpommern39,4960.94×
Saarland27,212
Bremen17,5480.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fishing line audience
BrandAffinityCategory
Angling16.22×Sports
Shimano6.95×Cars & Mobility
Automotive lighting6.52×Cars & Mobility
Transfermarkt2.6×Sports
Tagesschau1.74×Movies & TV
Maine Coon3.8×Pets & Animals
Salmon6.71×Food & Beverages
Do it yourself (DIY)1.6×Home & Garden
Wakesurfing5.33×Sports
Wood carving4.1×Home & Garden
Shih Tzu2.74×Pets & Animals
Fishing2.85×Sports
Labrador Retriever2.41×Pets & Animals
Snorkeling4.25×Sports
Ski resort2.5×Travel & Leisure
Yorkshire Terrier2.59×Pets & Animals
House music1.79×Music & Radio
Livemusic1.99×Music & Radio
Beagle2.49×Pets & Animals
Pet store2.11×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fishing line audience
TraitClusterScore
DIY MentalityTHRILL1.51
Sports ActivityPOWER1.42
Urban LifestyleOPEN1.25
Pet OwnershipJOY1.25
TravellingTHRILL1.17
Luxury OrientationPREMIUM1.17

Worldwide distribution

Worldwide audience distribution share by country for Fishing line
CountryShare
United States26.1%
Japan11.5%
Brazil5.3%

See Fishing line audiences in other countries

More Sports audiences in Germany

Frequently asked questions

How many fans does Fishing line have in Germany?

Fishing line has an estimated audience of 2,207,329 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Fishing line fans?

33.9% of Fishing line fans are female, 66.1% are male, with an average age of 38.0 years.

Which brands do Fishing line fans like most?

Fishing line fans show strongest brand affinity for Angling (16.22×), Shimano (6.95×), and Automotive lighting (6.52×) over the country average.

Where do Fishing line fans live in Germany?

Fishing line fans in Germany are most concentrated in Nordrhein-Westfalen (reach 518,108), Bayern (reach 359,738), and Baden-Württemberg (reach 296,623). These three regions account for the largest share of the active audience.

What other brands do Fishing line fans also like?

Beyond Fishing line itself, the audience over-indexes on Shimano (6.95×), Automotive lighting (6.52×), Transfermarkt (2.6×), and Tagesschau (1.74×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Fishing line. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.