A data profile of the people who buy, follow and care about Fishing line in United States — modelled from more than twelve digital signal sources. Fishing line has an estimated audience of 15,222,037 people in United States.
The average Fishing line fan in United States is 36.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Angling, Motorboat, Fly fishing, with strongest over-indexing on Angling (8.31× the country average).
Demographically, the Fishing line audience skews more male with an average age of 36.8, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Fishing line fan in United States is more male, around 36.8 years old, with strong Patriotism tendencies and a notable affinity for Angling.
The key figures that characterise the Fishing line profile in United States.
29.4% are female, 70.6% are male, average age 36.8.
| Metric | Value |
|---|---|
| Female | 29.4% |
| Male | 70.6% |
| Average age | 36.8 |
| Estimated audience size | 15,222,037 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 19% | |
| 30-39 | 18% | |
| 40-49 | 18% | |
| 50+ | 17% |
Where the Fishing line audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Carolina | ~600K | 2.51× | |
| 02 | Washington | ~500K | 1.66× | |
| 03 | Minnesota | ~300K | 1.27× | |
| 04 | Hawaii | ~80K | 1.27× | |
| 05 | Wisconsin | ~300K | 1.16× | |
| 06 | West Virginia | ~80K | 1.16× | |
| 07 | New Jersey | ~400K | 1.13× | |
| 08 | Alabama | ~200K | 1.13× | |
| 09 | Arkansas | ~100K | 1.12× | |
| 10 | Kentucky | ~200K | 1.11× | |
| 11 | Iowa | ~100K | 1.10× | |
| 12 | Michigan | ~400K | 1.07× | |
| 13 | Mississippi | ~100K | 1.07× | |
| 14 | Oklahoma | ~200K | 1.04× | |
| 15 | Indiana | ~300K | 1.03× | |
| 16 | California | ~1.5M | 1.02× | |
| 17 | Texas | ~1.5M | 1.02× | |
| 18 | Louisiana | ~200K | 1.02× | |
| 19 | Nebraska | ~80K | 1.01× | |
| 20 | North Dakota | ~30K | 1.01× | |
| 21 | North Carolina | ~500K | 0.99× | |
| 22 | Idaho | ~80K | 0.99× | |
| 23 | Tennessee | ~300K | 0.98× | |
| 24 | Missouri | ~200K | 0.98× | |
| 25 | Kansas | ~100K | 0.98× | |
| 26 | South Dakota | ~30K | 0.98× | |
| 27 | Florida | ~1M | 0.97× | |
| 28 | Ohio | ~500K | 0.97× | |
| 29 | Utah | ~100K | 0.94× | |
| 30 | Montana | ~40K | 0.94× | |
| 31 | Pennsylvania | ~500K | 0.93× | |
| 32 | Illinois | ~500K | 0.93× | |
| 33 | Georgia | ~400K | 0.93× | |
| 34 | Rhode Island | ~50K | 0.93× | |
| 35 | Alaska | ~30K | 0.93× | |
| 36 | Oregon | ~200K | 0.91× | |
| 37 | Virginia | ~300K | 0.90× | |
| 38 | Maine | ~50K | 0.90× | |
| 39 | Vermont | ~20K | 0.89× | |
| 40 | Connecticut | ~100K | 0.88× | |
| 41 | New Mexico | ~70K | 0.88× | |
| 42 | Delaware | ~40K | 0.88× | |
| 43 | Massachusetts | ~300K | 0.86× | |
| 44 | New Hampshire | ~50K | 0.84× | |
| 45 | Maryland | ~200K | 0.82× | |
| 46 | New York | ~700K | 0.81× | |
| 47 | Colorado | ~200K | 0.81× | |
| 48 | Arizona | ~200K | 0.79× | |
| 49 | Nevada | ~100K | 0.76× | |
| 50 | Washington, District of Columbia | ~30K | 0.70× |
The strongest cross-interests of the Fishing line audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Shimano | Cars & Mobility | 8.49× | ||
| 02 | Angling | Sports | 8.31× | ||
| 03 | Motorboat | Cars & Mobility | 6.98× | ||
| 04 | Boat show | Travel & Leisure | 6.51× | ||
| 05 | Toyota Tacoma | Cars & Mobility | 4.91× | ||
| 06 | Fly fishing | Sports | 4.19× | ||
| 07 | Largemouth bass | Food & Beverages | 4.17× | ||
| 08 | Diaper bag | Kids & Family | 3.67× | ||
| 09 | Diesel engine | Cars & Mobility | 3.56× | ||
| 10 | Metaphysics | Business & Career | 2.59× | ||
| 11 | Outdoors | Travel & Leisure | 2.58× | ||
| 12 | Discount Tire | Shopping | 2.38× | ||
| 13 | Extreme sport | Sports | 2.36× | ||
| 14 | Anime convention | Literature | 2.25× | ||
| 15 | Carpentry | Home & Garden | 2.16× | ||
| 16 | Bicycle | Cars & Mobility | 2.05× | ||
| 17 | Hardware store | Home & Garden | 2.04× | ||
| 18 | Camping | Travel & Leisure | 1.63× | ||
| 19 | Musical instrument | Music & Radio | 1.63× | ||
| 20 | Planet Fitness | Sports | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.71× | |
| Risk Appetite | THRILL | 1.69× | |
| DIY Mentality | THRILL | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.67× | |
| Creativity | OPEN | 0.77× | |
| Quality Awareness | PREMIUM | 0.81× |
Fishing line has an estimated audience of 15,222,037 people in United States, concentrated in California and Texas.
29.4% of Fishing line fans are female, 70.6% are male, with an average age of 36.8 years.
Fishing line fans show strongest brand affinity for Angling (8.31×), Motorboat (6.98×), and Fly fishing (4.19×) over the country average.
Fishing line fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Fishing line itself, the audience over-indexes on Motorboat (6.98×), Fly fishing (4.19×), Diaper bag (3.67×), and Shimano (8.49×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Fishing line. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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